Tools & Wizards About Us
thechirp.ca screenshot

Report Summary

  • 51

    Performance

    Renders faster than
    69% of other websites

  • 96

    Accessibility

    Visual factors better than
    that of 88% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 100

    SEO

    Google-friendlier than
    94% of websites

thechirp.ca

Inbound Marketing & Sales Consultants | Chirp Media

Page Load Speed

1.9 sec in total

First Response

224 ms

Resources Loaded

1.1 sec

Page Rendered

592 ms

thechirp.ca screenshot

About Website

Click here to check amazing The Chirp content. Otherwise, check out these important facts you probably never knew about thechirp.ca

Award-winning digital marketing & inbound sales consultancy. We help clients grow their businesses with conversion-focused websites, inbound marketing and growth-driven design.

Visit thechirp.ca

Key Findings

We analyzed Thechirp.ca page load time and found that the first response time was 224 ms and then it took 1.7 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 35% of websites can load faster.

Performance Metrics

thechirp.ca performance score

51

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.6 s

65/100

10%

LCP (Largest Contentful Paint)

Value2.6 s

88/100

25%

SI (Speed Index)

Value6.7 s

36/100

10%

TBT (Total Blocking Time)

Value660 ms

45/100

30%

CLS (Cumulative Layout Shift)

Value0.315

37/100

15%

TTI (Time to Interactive)

Value19.5 s

2/100

10%

Network Requests Diagram

www.thechirp.ca

224 ms

jquery-1.11.2.js

38 ms

main.min.css

229 ms

theme-overrides.min.css

262 ms

module_38898659752_menu-section.min.css

252 ms

Our browser made a total of 65 requests to load all elements on the main page. We found that 68% of them (44 requests) were addressed to the original Thechirp.ca, 12% (8 requests) were made to No-cache.hubspot.com and 3% (2 requests) were made to D10lpsik1i8c69.cloudfront.net. The less responsive or slowest element that took the longest time to load (505 ms) belongs to the original domain Thechirp.ca.

Page Optimization Overview & Recommendations

Page size can be reduced by 117.7 kB (5%)

Content Size

2.3 MB

After Optimization

2.2 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Thechirp.ca main page is 2.3 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 55% of websites need less resources to load. Images take 2.0 MB which makes up the majority of the site volume.

HTML Optimization

-86%

Potential reduce by 90.8 kB

  • Original 105.0 kB
  • After minification 99.1 kB
  • After compression 14.2 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 90.8 kB or 86% of the original size.

Image Optimization

-1%

Potential reduce by 22.0 kB

  • Original 2.0 MB
  • After minification 2.0 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. The Chirp images are well optimized though.

JavaScript Optimization

-1%

Potential reduce by 2.8 kB

  • Original 247.3 kB
  • After minification 247.3 kB
  • After compression 244.5 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-15%

Potential reduce by 2.0 kB

  • Original 13.7 kB
  • After minification 13.7 kB
  • After compression 11.7 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Thechirp.ca needs all CSS files to be minified and compressed as it can save up to 2.0 kB or 15% of the original size.

Requests Breakdown

Number of requests can be reduced by 24 (39%)

Requests Now

62

After Optimization

38

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 62 CSS, Javascripts, AJAX and image requests in order to completely render the main page of The Chirp. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 19 to 1 for JavaScripts and from 7 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

www.thechirp.ca

www.thechirp.ca

224 ms

jquery-1.11.2.js

jquery-1.11.2.js

38 ms

main.min.css

main.min.css

229 ms

theme-overrides.min.css

theme-overrides.min.css

262 ms

module_38898659752_menu-section.min.css

module_38898659752_menu-section.min.css

252 ms

module_7378947551_CM3-Community_Grid.min.css

module_7378947551_CM3-Community_Grid.min.css

225 ms

module_39662570960_testimonials-block.min.css

module_39662570960_testimonials-block.min.css

269 ms

module_46786776836_footer-widget.min.css

module_46786776836_footer-widget.min.css

227 ms

module_38896831343_social-follow.min.css

module_38896831343_social-follow.min.css

434 ms

index.js

index.js

246 ms

embed.js

embed.js

29 ms

44c270ad75.js

44c270ad75.js

56 ms

main.min.js

main.min.js

502 ms

project.js

project.js

265 ms

module_38898659752_menu-section.min.js

module_38898659752_menu-section.min.js

502 ms

caroufredsel.min.js

caroufredsel.min.js

503 ms

module_39662570960_testimonials-block.min.js

module_39662570960_testimonials-block.min.js

505 ms

1842589.js

1842589.js

363 ms

index.js

index.js

394 ms

js

js

71 ms

pixel.js

pixel.js

297 ms

5f12b3c4-9d0c-4edf-b333-833c2d1b63b0.png

5f12b3c4-9d0c-4edf-b333-833c2d1b63b0.png

207 ms

chirp-logo-white-text.svg

chirp-logo-white-text.svg

114 ms

hero-bubble.webp

hero-bubble.webp

130 ms

michael-palmer-case-study.webp

michael-palmer-case-study.webp

134 ms

connie-jakab-case-study.webp

connie-jakab-case-study.webp

149 ms

matt-landsiedel-case-study.webp

matt-landsiedel-case-study.webp

147 ms

team-chatting.webp

team-chatting.webp

152 ms

hubspot-platinum-partner-badge-600.png

hubspot-platinum-partner-badge-600.png

146 ms

coca-cola-235x88.svg

coca-cola-235x88.svg

168 ms

macs-235x88.svg

macs-235x88.svg

194 ms

mikes-hard-lemonade-235x88.svg

mikes-hard-lemonade-235x88.svg

184 ms

pure-bookkeeping-235x88.svg

pure-bookkeeping-235x88.svg

178 ms

colligo-235x88.svg

colligo-235x88.svg

175 ms

wattpad-235x88.svg

wattpad-235x88.svg

183 ms

the-successful-bookkeeper-235x88.svg

the-successful-bookkeeper-235x88.svg

197 ms

aprio-235x88.svg

aprio-235x88.svg

200 ms

worldvia-235x88.svg

worldvia-235x88.svg

205 ms

sandstone-235x88.svg

sandstone-235x88.svg

210 ms

brightpath-kids-235x88.svg

brightpath-kids-235x88.svg

213 ms

soares-landscaping-235-88.svg

soares-landscaping-235-88.svg

356 ms

hubspot-logo.svg

hubspot-logo.svg

233 ms

shopify-logo.svg

shopify-logo.svg

230 ms

wp-engine-logo.svg

wp-engine-logo.svg

226 ms

luckyorange-log-alt.svg

luckyorange-log-alt.svg

243 ms

growthbank-generator-meta.gif

growthbank-generator-meta.gif

237 ms

always-be-human-cover.png

always-be-human-cover.png

255 ms

chirp-logo-white.svg

chirp-logo-white.svg

260 ms

d9a98d1e-e1b0-4c39-a1af-2f96a60c01e2.png

d9a98d1e-e1b0-4c39-a1af-2f96a60c01e2.png

211 ms

75b5e20f-a629-4793-82a2-49f7b9929b08.png

75b5e20f-a629-4793-82a2-49f7b9929b08.png

196 ms

5a810141-e0fa-4937-9bf2-571bddb3a7c0.png

5a810141-e0fa-4937-9bf2-571bddb3a7c0.png

231 ms

ba27c875-b554-4164-90bc-98fdbc359d4f.png

ba27c875-b554-4164-90bc-98fdbc359d4f.png

196 ms

5e20c5e0-68c0-4089-8c2b-2aba82e7eeda.png

5e20c5e0-68c0-4089-8c2b-2aba82e7eeda.png

218 ms

ad5a90dd-1e87-4877-8993-2b8c0bab2b91.png

ad5a90dd-1e87-4877-8993-2b8c0bab2b91.png

233 ms

28f6feb1-64be-4e44-b2de-c791b0b0a7a2.png

28f6feb1-64be-4e44-b2de-c791b0b0a7a2.png

318 ms

regular.woff

regular.woff

235 ms

w.js

w.js

99 ms

1842589.js

1842589.js

158 ms

fb.js

fb.js

93 ms

conversations-embed.js

conversations-embed.js

93 ms

1842589.js

1842589.js

130 ms

67 ms

30 ms

settings.luckyorange.net

settings.luckyorange.net

19 ms

clickstream.legacy.js

clickstream.legacy.js

73 ms

Accessibility Review

thechirp.ca accessibility score

96

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best Practices

thechirp.ca best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

thechirp.ca SEO score

100

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Thechirp.ca can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Thechirp.ca main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

thechirp.ca

Open Graph data is detected on the main page of The Chirp. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: