Tools & Wizards About Us
thechirp.ca screenshot

Report Summary

  • 35

    Performance

    Renders faster than
    55% of other websites

  • 96

    Accessibility

    Visual factors better than
    that of 88% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 100

    SEO

    Google-friendlier than
    94% of websites

thechirp.ca

Inbound Marketing & Sales Consultants | Chirp Media

Page Load Speed

2.1 sec in total

First Response

207 ms

Resources Loaded

1.3 sec

Page Rendered

590 ms

thechirp.ca screenshot

About Website

Click here to check amazing The Chirp content. Otherwise, check out these important facts you probably never knew about thechirp.ca

Award-winning digital marketing & inbound sales consultancy. We help clients grow their businesses with conversion-focused websites, inbound marketing and growth-driven design.

Visit thechirp.ca

Key Findings

We analyzed Thechirp.ca page load time and found that the first response time was 207 ms and then it took 1.9 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 40% of websites can load faster.

Performance Metrics

thechirp.ca performance score

35

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.7 s

60/100

10%

LCP (Largest Contentful Paint)

Value4.0 s

50/100

25%

SI (Speed Index)

Value5.2 s

60/100

10%

TBT (Total Blocking Time)

Value1,500 ms

14/100

30%

CLS (Cumulative Layout Shift)

Value0.288

42/100

15%

TTI (Time to Interactive)

Value19.3 s

2/100

10%

Network Requests Diagram

www.thechirp.ca

207 ms

jquery-1.11.2.js

32 ms

main.min.css

309 ms

theme-overrides.min.css

220 ms

module_38898659752_menu-section.min.css

209 ms

Our browser made a total of 63 requests to load all elements on the main page. We found that 71% of them (45 requests) were addressed to the original Thechirp.ca, 13% (8 requests) were made to No-cache.hubspot.com and 3% (2 requests) were made to D10lpsik1i8c69.cloudfront.net. The less responsive or slowest element that took the longest time to load (779 ms) belongs to the original domain Thechirp.ca.

Page Optimization Overview & Recommendations

Page size can be reduced by 121.1 kB (5%)

Content Size

2.2 MB

After Optimization

2.1 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Thechirp.ca main page is 2.2 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 55% of websites need less resources to load. Images take 1.9 MB which makes up the majority of the site volume.

HTML Optimization

-87%

Potential reduce by 91.1 kB

  • Original 104.8 kB
  • After minification 98.9 kB
  • After compression 13.7 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 91.1 kB or 87% of the original size.

Image Optimization

-1%

Potential reduce by 22.0 kB

  • Original 1.9 MB
  • After minification 1.8 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. The Chirp images are well optimized though.

JavaScript Optimization

-3%

Potential reduce by 6.3 kB

  • Original 250.3 kB
  • After minification 250.3 kB
  • After compression 244.0 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-14%

Potential reduce by 1.7 kB

  • Original 12.9 kB
  • After minification 12.9 kB
  • After compression 11.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Thechirp.ca needs all CSS files to be minified and compressed as it can save up to 1.7 kB or 14% of the original size.

Requests Breakdown

Number of requests can be reduced by 23 (38%)

Requests Now

60

After Optimization

37

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 60 CSS, Javascripts, AJAX and image requests in order to completely render the main page of The Chirp. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 18 to 1 for JavaScripts and from 7 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

www.thechirp.ca

www.thechirp.ca

207 ms

jquery-1.11.2.js

jquery-1.11.2.js

32 ms

main.min.css

main.min.css

309 ms

theme-overrides.min.css

theme-overrides.min.css

220 ms

module_38898659752_menu-section.min.css

module_38898659752_menu-section.min.css

209 ms

module_7378947551_CM3-Community_Grid.min.css

module_7378947551_CM3-Community_Grid.min.css

390 ms

module_39662570960_testimonials-block.min.css

module_39662570960_testimonials-block.min.css

258 ms

module_46786776836_footer-widget.min.css

module_46786776836_footer-widget.min.css

290 ms

module_38896831343_social-follow.min.css

module_38896831343_social-follow.min.css

560 ms

index.js

index.js

250 ms

embed.js

embed.js

286 ms

44c270ad75.js

44c270ad75.js

78 ms

main.min.js

main.min.js

493 ms

project.js

project.js

314 ms

module_38898659752_menu-section.min.js

module_38898659752_menu-section.min.js

465 ms

caroufredsel.min.js

caroufredsel.min.js

700 ms

module_39662570960_testimonials-block.min.js

module_39662570960_testimonials-block.min.js

779 ms

1842589.js

1842589.js

543 ms

index.js

index.js

492 ms

js

js

73 ms

pixel.js

pixel.js

191 ms

5f12b3c4-9d0c-4edf-b333-833c2d1b63b0.png

5f12b3c4-9d0c-4edf-b333-833c2d1b63b0.png

140 ms

chirp-logo-white-text.svg

chirp-logo-white-text.svg

49 ms

hero-bubble.webp

hero-bubble.webp

54 ms

michael-palmer-case-study.webp

michael-palmer-case-study.webp

55 ms

connie-jakab-case-study.webp

connie-jakab-case-study.webp

57 ms

matt-landsiedel-case-study.webp

matt-landsiedel-case-study.webp

77 ms

team-chatting.webp

team-chatting.webp

95 ms

hubspot-platinum-partner-badge-600.png

hubspot-platinum-partner-badge-600.png

83 ms

coca-cola-235x88.svg

coca-cola-235x88.svg

89 ms

macs-235x88.svg

macs-235x88.svg

101 ms

mikes-hard-lemonade-235x88.svg

mikes-hard-lemonade-235x88.svg

119 ms

pure-bookkeeping-235x88.svg

pure-bookkeeping-235x88.svg

132 ms

colligo-235x88.svg

colligo-235x88.svg

160 ms

wattpad-235x88.svg

wattpad-235x88.svg

129 ms

the-successful-bookkeeper-235x88.svg

the-successful-bookkeeper-235x88.svg

149 ms

aprio-235x88.svg

aprio-235x88.svg

154 ms

worldvia-235x88.svg

worldvia-235x88.svg

146 ms

sandstone-235x88.svg

sandstone-235x88.svg

150 ms

brightpath-kids-235x88.svg

brightpath-kids-235x88.svg

170 ms

soares-landscaping-235-88.svg

soares-landscaping-235-88.svg

176 ms

hubspot-logo.svg

hubspot-logo.svg

185 ms

shopify-logo.svg

shopify-logo.svg

184 ms

wp-engine-logo.svg

wp-engine-logo.svg

196 ms

luckyorange-log-alt.svg

luckyorange-log-alt.svg

192 ms

growthbank-generator-meta.gif

growthbank-generator-meta.gif

259 ms

always-be-human-cover.png

always-be-human-cover.png

234 ms

chirp-logo-white.svg

chirp-logo-white.svg

236 ms

d9a98d1e-e1b0-4c39-a1af-2f96a60c01e2.png

d9a98d1e-e1b0-4c39-a1af-2f96a60c01e2.png

136 ms

75b5e20f-a629-4793-82a2-49f7b9929b08.png

75b5e20f-a629-4793-82a2-49f7b9929b08.png

107 ms

5a810141-e0fa-4937-9bf2-571bddb3a7c0.png

5a810141-e0fa-4937-9bf2-571bddb3a7c0.png

107 ms

ba27c875-b554-4164-90bc-98fdbc359d4f.png

ba27c875-b554-4164-90bc-98fdbc359d4f.png

136 ms

5e20c5e0-68c0-4089-8c2b-2aba82e7eeda.png

5e20c5e0-68c0-4089-8c2b-2aba82e7eeda.png

115 ms

ad5a90dd-1e87-4877-8993-2b8c0bab2b91.png

ad5a90dd-1e87-4877-8993-2b8c0bab2b91.png

158 ms

28f6feb1-64be-4e44-b2de-c791b0b0a7a2.png

28f6feb1-64be-4e44-b2de-c791b0b0a7a2.png

181 ms

regular.woff

regular.woff

194 ms

w.js

w.js

42 ms

1842589.js

1842589.js

179 ms

fb.js

fb.js

74 ms

1842589.js

1842589.js

156 ms

conversations-embed.js

conversations-embed.js

83 ms

settings.luckyorange.net

settings.luckyorange.net

26 ms

clickstream.legacy.js

clickstream.legacy.js

7 ms

Accessibility Review

thechirp.ca accessibility score

96

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best Practices

thechirp.ca best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

thechirp.ca SEO score

100

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Thechirp.ca can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Thechirp.ca main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

thechirp.ca

Open Graph data is detected on the main page of The Chirp. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: