Tools & Wizards About Us
thehardwarestartup.com screenshot

Report Summary

  • 32

    Performance

    Renders faster than
    52% of other websites

  • 77

    Accessibility

    Visual factors better than
    that of 44% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 100

    SEO

    Google-friendlier than
    94% of websites

thehardwarestartup.com

The Hardware Startup: Building Your Product, Business, and Brand

Page Load Speed

1.1 sec in total

First Response

81 ms

Resources Loaded

726 ms

Page Rendered

246 ms

thehardwarestartup.com screenshot

About Website

Visit thehardwarestartup.com now to see the best up-to-date The Hardware Startup content and also check out these interesting facts you probably never knew about thehardwarestartup.com

Thanks to the decreasing cost of prototyping, it's more feasible for professional makers and first-time entrepreneurs to launch a hardware startup. But exactly how do you go about it? This book provid...

Visit thehardwarestartup.com

Key Findings

We analyzed Thehardwarestartup.com page load time and found that the first response time was 81 ms and then it took 972 ms to load all DOM resources and completely render a web page. This is quite a good result, as only 20% of websites can load faster.

Performance Metrics

thehardwarestartup.com performance score

32

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.4 s

71/100

10%

LCP (Largest Contentful Paint)

Value10.3 s

0/100

25%

SI (Speed Index)

Value5.8 s

50/100

10%

TBT (Total Blocking Time)

Value1,520 ms

13/100

30%

CLS (Cumulative Layout Shift)

Value0.008

100/100

15%

TTI (Time to Interactive)

Value16.6 s

5/100

10%

Network Requests Diagram

thehardwarestartup.com

81 ms

www.thehardwarestartup.com

196 ms

style-9f912771b5.css

4 ms

css

18 ms

NMmZiJB4wU8

123 ms

Our browser made a total of 31 requests to load all elements on the main page. We found that 55% of them (17 requests) were addressed to the original Thehardwarestartup.com, 16% (5 requests) were made to Fonts.gstatic.com and 13% (4 requests) were made to Youtube-nocookie.com. The less responsive or slowest element that took the longest time to load (227 ms) relates to the external source Googletagmanager.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 16.0 kB (2%)

Content Size

658.2 kB

After Optimization

642.2 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Thehardwarestartup.com main page is 658.2 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 80% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 421.8 kB which makes up the majority of the site volume.

HTML Optimization

-58%

Potential reduce by 5.4 kB

  • Original 9.3 kB
  • After minification 9.3 kB
  • After compression 3.9 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 5.4 kB or 58% of the original size.

Image Optimization

-2%

Potential reduce by 8.5 kB

  • Original 421.8 kB
  • After minification 413.2 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. The Hardware Startup images are well optimized though.

JavaScript Optimization

-1%

Potential reduce by 2.1 kB

  • Original 168.3 kB
  • After minification 168.3 kB
  • After compression 166.2 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-0%

Potential reduce by 0 B

  • Original 58.9 kB
  • After minification 58.9 kB
  • After compression 58.9 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Thehardwarestartup.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 4 (17%)

Requests Now

23

After Optimization

19

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 23 CSS, Javascripts, AJAX and image requests in order to completely render the main page of The Hardware Startup. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 5 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

thehardwarestartup.com

thehardwarestartup.com

81 ms

www.thehardwarestartup.com

www.thehardwarestartup.com

196 ms

style-9f912771b5.css

style-9f912771b5.css

4 ms

css

css

18 ms

NMmZiJB4wU8

NMmZiJB4wU8

123 ms

script-190d85845b.js

script-190d85845b.js

11 ms

the-hardware-startup-cover-f36de8fae3.png

the-hardware-startup-cover-f36de8fae3.png

34 ms

eric-ries-f65ee5c5d4.jpg

eric-ries-f65ee5c5d4.jpg

11 ms

dan-shapiro-399e8b3c77.jpg

dan-shapiro-399e8b3c77.jpg

11 ms

bre-pettis-3fa60ff249.jpg

bre-pettis-3fa60ff249.jpg

10 ms

building-a-hardware-business-f6e27127ea.jpg

building-a-hardware-business-f6e27127ea.jpg

11 ms

renee-diresta-c1dd74e20c.jpg

renee-diresta-c1dd74e20c.jpg

14 ms

brady-forrest-0360370ba1.jpg

brady-forrest-0360370ba1.jpg

14 ms

ryan-vinyard-5326f74af0.jpg

ryan-vinyard-5326f74af0.jpg

31 ms

the-hardware-startup-paperback-335d18cb71.jpg

the-hardware-startup-paperback-335d18cb71.jpg

32 ms

analytics.js

analytics.js

12 ms

bg_banner_7-36c0e41051.jpg

bg_banner_7-36c0e41051.jpg

5 ms

bg_border-1a358f9489.gif

bg_border-1a358f9489.gif

7 ms

sprite-d79b9259d0.png

sprite-d79b9259d0.png

3 ms

collect

collect

24 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsjZ0B4gaVcUwaEQXjM.ttf

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsjZ0B4gaVcUwaEQXjM.ttf

11 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsiH0B4gaVcUwaEQXjM.ttf

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsiH0B4gaVcUwaEQXjM.ttf

14 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsgH1x4gaVcUwaEQXjM.ttf

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsgH1x4gaVcUwaEQXjM.ttf

16 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsg-1x4gaVcUwaEQXjM.ttf

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsg-1x4gaVcUwaEQXjM.ttf

26 ms

4UaHrEJCrhhnVA3DgluA96rp4rF2IwM.ttf

4UaHrEJCrhhnVA3DgluA96rp4rF2IwM.ttf

43 ms

fontawesome-webfont-d95d6f5d5a.woff

fontawesome-webfont-d95d6f5d5a.woff

6 ms

collect

collect

42 ms

js

js

227 ms

www-player.css

www-player.css

9 ms

www-embed-player.js

www-embed-player.js

29 ms

base.js

base.js

57 ms

Accessibility Review

thehardwarestartup.com accessibility score

77

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

<frame> or <iframe> elements do not have a title

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

thehardwarestartup.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

thehardwarestartup.com SEO score

100

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Thehardwarestartup.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Thehardwarestartup.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

thehardwarestartup.com

Open Graph description is not detected on the main page of The Hardware Startup. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: