Tools & Wizards About Us
theimclab.com screenshot

Report Summary

  • 32

    Performance

    Renders faster than
    52% of other websites

  • 79

    Accessibility

    Visual factors better than
    that of 47% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 100

    SEO

    Google-friendlier than
    94% of websites

theimclab.com

The IMC Lab : VR, AR, XR Apps, Immersive Experiences + Media Arts

Page Load Speed

1.9 sec in total

First Response

33 ms

Resources Loaded

1.4 sec

Page Rendered

463 ms

theimclab.com screenshot

About Website

Welcome to theimclab.com homepage info - get ready to check The IMC Lab best content right away, or after learning these important things about theimclab.com

IMC Lab is a mixed reality incubator + media arts lab in New York City creating magical virtual reality (VR), augmented reality (AR), mixed reality (XR) apps, immersive experiences + media art.

Visit theimclab.com

Key Findings

We analyzed Theimclab.com page load time and found that the first response time was 33 ms and then it took 1.8 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 40% of websites can load faster.

Performance Metrics

theimclab.com performance score

32

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value6.0 s

4/100

10%

LCP (Largest Contentful Paint)

Value21.2 s

0/100

25%

SI (Speed Index)

Value6.7 s

36/100

10%

TBT (Total Blocking Time)

Value250 ms

84/100

30%

CLS (Cumulative Layout Shift)

Value0.954

3/100

15%

TTI (Time to Interactive)

Value10.0 s

26/100

10%

Network Requests Diagram

theimclab.com

33 ms

theimclab.com

130 ms

date.css

7 ms

views.css

15 ms

panels.css

21 ms

Our browser made a total of 166 requests to load all elements on the main page. We found that 86% of them (143 requests) were addressed to the original Theimclab.com, 4% (7 requests) were made to Youtube.com and 3% (5 requests) were made to Fonts.gstatic.com. The less responsive or slowest element that took the longest time to load (553 ms) relates to the external source Google.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 478.1 kB (8%)

Content Size

6.4 MB

After Optimization

5.9 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Theimclab.com main page is 6.4 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only a small number of websites need less resources to load. Images take 5.5 MB which makes up the majority of the site volume.

HTML Optimization

-83%

Potential reduce by 203.3 kB

  • Original 244.9 kB
  • After minification 209.4 kB
  • After compression 41.5 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 35.5 kB, which is 14% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 203.3 kB or 83% of the original size.

Image Optimization

-0%

Potential reduce by 19.5 kB

  • Original 5.5 MB
  • After minification 5.5 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. The IMC Lab images are well optimized though.

JavaScript Optimization

-46%

Potential reduce by 250.1 kB

  • Original 544.3 kB
  • After minification 542.0 kB
  • After compression 294.3 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 250.1 kB or 46% of the original size.

CSS Optimization

-6%

Potential reduce by 5.2 kB

  • Original 86.2 kB
  • After minification 86.0 kB
  • After compression 81.0 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Theimclab.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 66 (42%)

Requests Now

158

After Optimization

92

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 158 CSS, Javascripts, AJAX and image requests in order to completely render the main page of The IMC Lab. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 45 to 1 for JavaScripts and from 23 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

theimclab.com

theimclab.com

33 ms

theimclab.com

theimclab.com

130 ms

date.css

date.css

7 ms

views.css

views.css

15 ms

panels.css

panels.css

21 ms

contact_form_blocks.css

contact_form_blocks.css

23 ms

meanmenu.min.css

meanmenu.min.css

23 ms

skeleton.css

skeleton.css

20 ms

prettyPhoto.css

prettyPhoto.css

22 ms

inspiromedia.css

inspiromedia.css

20 ms

YTPlayer.css

YTPlayer.css

28 ms

layout-video.css

layout-video.css

72 ms

css

css

45 ms

jquery-1.7.2.min.js

jquery-1.7.2.min.js

25 ms

jquery-extend-3.4.0.js

jquery-extend-3.4.0.js

30 ms

jquery-html-prefilter-3.5.0-backport.js

jquery-html-prefilter-3.5.0-backport.js

38 ms

jquery.once.js

jquery.once.js

37 ms

drupal.js

drupal.js

36 ms

jquery.cookie.js

jquery.cookie.js

29 ms

jquery.form.min.js

jquery.form.min.js

35 ms

ajax.js

ajax.js

66 ms

jquery_update.js

jquery_update.js

36 ms

admin_devel.js

admin_devel.js

37 ms

base.js

base.js

38 ms

progress.js

progress.js

39 ms

ajax_view.js

ajax_view.js

39 ms

textarea.js

textarea.js

40 ms

jquery.meanmenu.min.js

jquery.meanmenu.min.js

40 ms

responsive_menus_mean_menu.js

responsive_menus_mean_menu.js

41 ms

googleanalytics.js

googleanalytics.js

41 ms

prefixfree.min.js

prefixfree.min.js

50 ms

modernizr-2.6.2.js

modernizr-2.6.2.js

42 ms

iOS-timer.js

iOS-timer.js

43 ms

jquery-1.11.3.min.js

jquery-1.11.3.min.js

92 ms

jquery.prettyPhoto.js

jquery.prettyPhoto.js

51 ms

jquery.isotope.min.js

jquery.isotope.min.js

46 ms

jquery.isotope.run.js

jquery.isotope.run.js

48 ms

jquery.easing.min.js

jquery.easing.min.js

49 ms

jquery.mobile-touch-swipe-1.0.js

jquery.mobile-touch-swipe-1.0.js

51 ms

jquery.flexslider.js

jquery.flexslider.js

62 ms

jquery.parallax-1.1.3.js

jquery.parallax-1.1.3.js

51 ms

contact_form.js

contact_form.js

43 ms

tooltip.js

tooltip.js

39 ms

retina.js

retina.js

38 ms

jquery.sticky.js

jquery.sticky.js

40 ms

inspiromedia.js

inspiromedia.js

39 ms

custom-video.js

custom-video.js

41 ms

jquery.mb.YTPlayer.js

jquery.mb.YTPlayer.js

72 ms

analytics.js

analytics.js

249 ms

date.css

date.css

94 ms

views.css

views.css

85 ms

panels.css

panels.css

115 ms

contact_form_blocks.css

contact_form_blocks.css

101 ms

meanmenu.min.css

meanmenu.min.css

108 ms

skeleton.css

skeleton.css

144 ms

prettyPhoto.css

prettyPhoto.css

175 ms

inspiromedia.css

inspiromedia.css

186 ms

YTPlayer.css

YTPlayer.css

221 ms

layout-video.css

layout-video.css

199 ms

css

css

236 ms

iframe_api

iframe_api

276 ms

TheIMCLab-logo.jpg

TheIMCLab-logo.jpg

111 ms

IMCLab-logo-2019b-small.jpg

IMCLab-logo-2019b-small.jpg

120 ms

Instagram-logo-before.png

Instagram-logo-before.png

203 ms

Medium-logo-before.png

Medium-logo-before.png

205 ms

345x345xPAR-logo-nobg.png.pagespeed.ic_.u7ItrFjg3v.png

345x345xPAR-logo-nobg.png.pagespeed.ic_.u7ItrFjg3v.png

247 ms

PAR3-squarish-compressed.jpg

PAR3-squarish-compressed.jpg

206 ms

Paint-AR-square_25.jpg

Paint-AR-square_25.jpg

206 ms

IMCLab-RealityRemix-ShowInvite9-Web_1.jpg

IMCLab-RealityRemix-ShowInvite9-Web_1.jpg

206 ms

IMCLab-RealityRemix-ShowInvite9-back-Web_1.jpg

IMCLab-RealityRemix-ShowInvite9-back-Web_1.jpg

256 ms

MagicLeap-logo-eyewear_0.jpg

MagicLeap-logo-eyewear_0.jpg

247 ms

COVIDvis_MagicLeap_20200803_05.51.45-IMCLab.jpg

COVIDvis_MagicLeap_20200803_05.51.45-IMCLab.jpg

247 ms

Whitehouse-logo_0.jpg

Whitehouse-logo_0.jpg

227 ms

IMCLab-NationOfMakers-White-House-square2b-comp.jpg

IMCLab-NationOfMakers-White-House-square2b-comp.jpg

251 ms

PowersOf10-VR-App-IMCLab-1_0.jpg

PowersOf10-VR-App-IMCLab-1_0.jpg

257 ms

po10-2_240_0.jpg

po10-2_240_0.jpg

255 ms

nytimes-logo-copy_1.jpg

nytimes-logo-copy_1.jpg

256 ms

ClimateArt-IMCLab-compressed.jpg

ClimateArt-IMCLab-compressed.jpg

257 ms

IMCLab-3Dskan-2b-square_0.jpg

IMCLab-3Dskan-2b-square_0.jpg

276 ms

Google-logo_0.jpg

Google-logo_0.jpg

276 ms

IMCLab-GoogleTalkShow-square-b_0.jpg

IMCLab-GoogleTalkShow-square-b_0.jpg

286 ms

3Dskan-square.jpg

3Dskan-square.jpg

281 ms

SwmFly-VR-square2_0.jpg

SwmFly-VR-square2_0.jpg

281 ms

SwmFly-logo-square.jpg

SwmFly-logo-square.jpg

281 ms

HOLODEC-LOGO-FINAL2-square-SD.jpg

HOLODEC-LOGO-FINAL2-square-SD.jpg

280 ms

Woom-square_0.jpg

Woom-square_0.jpg

282 ms

TK3_WkUHHAIjg75cFRf3bXL8LICs1_FvsUZiYA.ttf

TK3_WkUHHAIjg75cFRf3bXL8LICs1_FvsUZiYA.ttf

201 ms

TK3_WkUHHAIjg75cFRf3bXL8LICs169vsUZiYA.ttf

TK3_WkUHHAIjg75cFRf3bXL8LICs169vsUZiYA.ttf

225 ms

TK3_WkUHHAIjg75cFRf3bXL8LICs1xZosUZiYA.ttf

TK3_WkUHHAIjg75cFRf3bXL8LICs1xZosUZiYA.ttf

254 ms

surreal.woff

surreal.woff

284 ms

Woom3_0.jpg

Woom3_0.jpg

253 ms

Mask-AR-square.jpg

Mask-AR-square.jpg

247 ms

MaskAR-websitelogo-text-SD_0.jpg

MaskAR-websitelogo-text-SD_0.jpg

241 ms

Wired-Masqueraders-square.jpg

Wired-Masqueraders-square.jpg

263 ms

collect

collect

128 ms

MedaVRse-IMCLab-compressed.jpg

MedaVRse-IMCLab-compressed.jpg

212 ms

wired-logo.jpg

wired-logo.jpg

184 ms

Medavrse-logo_0.jpg

Medavrse-logo_0.jpg

198 ms

MTR-square.jpg

MTR-square.jpg

199 ms

PaleyCenterLockupstacked.jpg

PaleyCenterLockupstacked.jpg

184 ms

nVizz-Holodec-BL_0_0.jpg

nVizz-Holodec-BL_0_0.jpg

166 ms

nVizz-square_0.jpg

nVizz-square_0.jpg

149 ms

NewMuseum-FreeSpeechBulletin4-square.jpg

NewMuseum-FreeSpeechBulletin4-square.jpg

135 ms

embed

embed

553 ms

EmpathyOS-logo_0.jpg

EmpathyOS-logo_0.jpg

118 ms

js

js

145 ms

NewMuseum_logo.jpg

NewMuseum_logo.jpg

115 ms

NBA-Mavs-square.jpg

NBA-Mavs-square.jpg

119 ms

NBC-universal-logo.jpg

NBC-universal-logo.jpg

116 ms

NBA-Secondary-Logo.jpg

NBA-Secondary-Logo.jpg

99 ms

Bravo-slide.jpg

Bravo-slide.jpg

79 ms

NLE-square.jpg

NLE-square.jpg

80 ms

UN-logo_0.jpg

UN-logo_0.jpg

78 ms

SN-slide_0_0.jpg

SN-slide_0_0.jpg

74 ms

ArsElectronica-logo.jpg

ArsElectronica-logo.jpg

73 ms

Ars-Electronica-Show4-square.jpg

Ars-Electronica-Show4-square.jpg

73 ms

ars-square.jpg

ars-square.jpg

72 ms

Teach-for-America-Logo-%281%29_0.jpg

Teach-for-America-Logo-%281%29_0.jpg

71 ms

Eye.jpg

Eye.jpg

74 ms

www-widgetapi.js

www-widgetapi.js

13 ms

About-AR-SD.jpg

About-AR-SD.jpg

54 ms

About-XR-MD-380.jpg

About-XR-MD-380.jpg

55 ms

services-VRAR-apps_0.jpg

services-VRAR-apps_0.jpg

49 ms

Spikey.jpg

Spikey.jpg

51 ms

services-VRAR-apps.jpg

services-VRAR-apps.jpg

48 ms

Woom-Services-ImmEnv.jpg

Woom-Services-ImmEnv.jpg

47 ms

services-datavis.jpg

services-datavis.jpg

48 ms

Services-AI-small.jpg

Services-AI-small.jpg

47 ms

Services-VFX-eye-SD.jpg

Services-VFX-eye-SD.jpg

46 ms

Services-3Dscan-3dprint-SD.jpg

Services-3Dscan-3dprint-SD.jpg

45 ms

IMCLab-Holodec-Woom3e.jpg

IMCLab-Holodec-Woom3e.jpg

47 ms

po10-2_240.jpg

po10-2_240.jpg

45 ms

download-quest.png

download-quest.png

44 ms

PAR-logo-nobg_0-SD-1.png

PAR-logo-nobg_0-SD-1.png

43 ms

MASKARappstoredownload.png

MASKARappstoredownload.png

24 ms

Products-HOLODEC-LOGO-square-SD-240-1.jpg

Products-HOLODEC-LOGO-square-SD-240-1.jpg

24 ms

MaskAR-websitelogo-text-SD_1-1.jpg

MaskAR-websitelogo-text-SD_1-1.jpg

23 ms

3Dskan-logo-SD-1.jpg

3Dskan-logo-SD-1.jpg

23 ms

Fish5D-logo-240.jpg

Fish5D-logo-240.jpg

22 ms

SwmFly-VR-logo-5-240.jpg

SwmFly-VR-logo-5-240.jpg

23 ms

MedaVRse-logo-IMClab.jpg

MedaVRse-logo-IMClab.jpg

22 ms

IMCLab-NationOfMakers-MAKE-magazine-article-compb.jpg

IMCLab-NationOfMakers-MAKE-magazine-article-compb.jpg

23 ms

IMCLab-FutureCity.jpg

IMCLab-FutureCity.jpg

26 ms

LA-times-clients-logo.jpg

LA-times-clients-logo.jpg

22 ms

Pepsi-clients-logo.jpg

Pepsi-clients-logo.jpg

22 ms

NewMuseum-clients-logo.jpg

NewMuseum-clients-logo.jpg

21 ms

NBA-clients-Logo.jpg

NBA-clients-Logo.jpg

21 ms

nytimes-clients-logo.jpg

nytimes-clients-logo.jpg

21 ms

United-Nations-clients-Logo.jpg

United-Nations-clients-Logo.jpg

21 ms

RobotHeart-clients-logo.jpg

RobotHeart-clients-logo.jpg

21 ms

Whitehouse-clients-logo.jpg

Whitehouse-clients-logo.jpg

20 ms

Google-clients-logo.jpg

Google-clients-logo.jpg

20 ms

2ojWpuxrA4Y

2ojWpuxrA4Y

96 ms

www-player.css

www-player.css

7 ms

www-embed-player.js

www-embed-player.js

24 ms

base.js

base.js

47 ms

ad_status.js

ad_status.js

123 ms

XRk6eFbYaDme_I9SSIFgFZ9I1nSvAmlSIHv6h58Lfu0.js

XRk6eFbYaDme_I9SSIFgFZ9I1nSvAmlSIHv6h58Lfu0.js

56 ms

embed.js

embed.js

32 ms

js

js

137 ms

icon-play.png

icon-play.png

19 ms

icon-mute.png

icon-mute.png

39 ms

ytLogo.png

ytLogo.png

39 ms

id

id

37 ms

KFOmCnqEu92Fr1Mu4mxP.ttf

KFOmCnqEu92Fr1Mu4mxP.ttf

75 ms

KFOlCnqEu92Fr1MmEU9fBBc9.ttf

KFOlCnqEu92Fr1MmEU9fBBc9.ttf

74 ms

Accessibility Review

theimclab.com accessibility score

79

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

theimclab.com best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

theimclab.com SEO score

100

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Theimclab.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Theimclab.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

theimclab.com

Open Graph description is not detected on the main page of The IMC Lab. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: