Tools & Wizards About Us
themarketingstudio.co.nz screenshot

Report Summary

  • 43

    Performance

    Renders faster than
    62% of other websites

  • 60

    Accessibility

    Visual factors better than
    that of 26% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    80% of websites

  • 86

    SEO

    Google-friendlier than
    60% of websites

themarketingstudio.co.nz

Marketing Consultancy | Marketing Services | SEO Services Nelson

Page Load Speed

4.6 sec in total

First Response

553 ms

Resources Loaded

3.5 sec

Page Rendered

521 ms

themarketingstudio.co.nz screenshot

About Website

Welcome to themarketingstudio.co.nz homepage info - get ready to check The Marketing Studio best content right away, or after learning these important things about themarketingstudio.co.nz

Marketing Consultancy, Marketing Strategy, Planning & Marketing Services in Nelson for businesses in NZ. SEO for new websites and SEO audits for existing.

Visit themarketingstudio.co.nz

Key Findings

We analyzed Themarketingstudio.co.nz page load time and found that the first response time was 553 ms and then it took 4 sec to load all DOM resources and completely render a web page. This is a poor result, as 65% of websites can load faster.

Performance Metrics

themarketingstudio.co.nz performance score

43

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.2 s

43/100

10%

LCP (Largest Contentful Paint)

Value6.2 s

11/100

25%

SI (Speed Index)

Value6.6 s

38/100

10%

TBT (Total Blocking Time)

Value620 ms

48/100

30%

CLS (Cumulative Layout Shift)

Value0.102

89/100

15%

TTI (Time to Interactive)

Value7.5 s

47/100

10%

Network Requests Diagram

themarketingstudio.co.nz

553 ms

www.themarketingstudio.co.nz

1153 ms

variables

244 ms

css.cfm

206 ms

logo-400w.png

802 ms

Our browser made a total of 20 requests to load all elements on the main page. We found that 15% of them (3 requests) were addressed to the original Themarketingstudio.co.nz, 45% (9 requests) were made to Cdn-asset-mel-2.airsquare.com and 25% (5 requests) were made to Cdn-static.airsquare.com. The less responsive or slowest element that took the longest time to load (1.2 sec) belongs to the original domain Themarketingstudio.co.nz.

Page Optimization Overview & Recommendations

Page size can be reduced by 45.3 kB (38%)

Content Size

118.0 kB

After Optimization

72.7 kB

  • HTML
  • Images

In fact, the total size of Themarketingstudio.co.nz main page is 118.0 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 20% of websites need less resources to load. Images take 62.2 kB which makes up the majority of the site volume.

HTML Optimization

-81%

Potential reduce by 45.2 kB

  • Original 55.7 kB
  • After minification 55.7 kB
  • After compression 10.5 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 45.2 kB or 81% of the original size.

Image Optimization

-0%

Potential reduce by 5 B

  • Original 62.2 kB
  • After minification 62.2 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. The Marketing Studio images are well optimized though.

Requests Breakdown

We found no issues to fix!

Requests Now

14

After Optimization

14

  • Images
  • JavaScript
  • CSS

The browser has sent 14 CSS, Javascripts, AJAX and image requests in order to completely render the main page of The Marketing Studio. According to our analytics all requests are already optimized.

Network Requests Diagram

themarketingstudio.co.nz

themarketingstudio.co.nz

553 ms

www.themarketingstudio.co.nz

www.themarketingstudio.co.nz

1153 ms

variables

variables

244 ms

css.cfm

css.cfm

206 ms

logo-400w.png

logo-400w.png

802 ms

css2

css2

30 ms

facebook.png

facebook.png

357 ms

instagram-(3).jpg

instagram-(3).jpg

357 ms

linked-in.png

linked-in.png

356 ms

mc.jpg

mc.jpg

357 ms

wordpress-banner.png

wordpress-banner.png

392 ms

download-(1).jpg

download-(1).jpg

391 ms

AF3C4D16-1717-11E6-B4EEED2B3EAC7F4F-2000w.webp

AF3C4D16-1717-11E6-B4EEED2B3EAC7F4F-2000w.webp

197 ms

49464FF4-CB8D-40CB-AD91086F605E99AA-2000w.webp

49464FF4-CB8D-40CB-AD91086F605E99AA-2000w.webp

173 ms

insight.min.js

insight.min.js

62 ms

fa-regular-400.ttf

fa-regular-400.ttf

33 ms

fa-light-300.ttf

fa-light-300.ttf

69 ms

fa-solid-900.ttf

fa-solid-900.ttf

101 ms

fa-brands-400.ttf

fa-brands-400.ttf

110 ms

insight_tag_errors.gif

insight_tag_errors.gif

42 ms

Accessibility Review

themarketingstudio.co.nz accessibility score

60

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best Practices

themarketingstudio.co.nz best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

themarketingstudio.co.nz SEO score

86

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Themarketingstudio.co.nz can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Themarketingstudio.co.nz main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

themarketingstudio.co.nz

Open Graph data is detected on the main page of The Marketing Studio. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: