Tools & Wizards About Us
theoutdoorscompany.co.uk screenshot

Report Summary

  • 16

    Performance

    Renders faster than
    30% of other websites

  • 82

    Accessibility

    Visual factors better than
    that of 52% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    80% of websites

  • 79

    SEO

    Google-friendlier than
    40% of websites

theoutdoorscompany.co.uk

The Outdoors Company | Premium Outdoor Clothing

Page Load Speed

11.8 sec in total

First Response

212 ms

Resources Loaded

6 sec

Page Rendered

5.6 sec

theoutdoorscompany.co.uk screenshot

About Website

Visit theoutdoorscompany.co.uk now to see the best up-to-date The Outdoors Company content for United Kingdom and also check out these interesting facts you probably never knew about theoutdoorscompany.co.uk

Find premium outdoor clothing for your business at The Outdoors Company. Find & personalise brands like The North Face, Adidas & more at our website.

Visit theoutdoorscompany.co.uk

Key Findings

We analyzed Theoutdoorscompany.co.uk page load time and found that the first response time was 212 ms and then it took 11.6 sec to load all DOM resources and completely render a web page. This is a poor result, as 90% of websites can load faster.

Performance Metrics

theoutdoorscompany.co.uk performance score

16

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value9.6 s

0/100

10%

LCP (Largest Contentful Paint)

Value40.5 s

0/100

25%

SI (Speed Index)

Value25.9 s

0/100

10%

TBT (Total Blocking Time)

Value2,660 ms

4/100

30%

CLS (Cumulative Layout Shift)

Value0.002

100/100

15%

TTI (Time to Interactive)

Value53.7 s

0/100

10%

Network Requests Diagram

theoutdoorscompany.co.uk

212 ms

theoutdoorscompany.co.uk

3141 ms

script.js

38 ms

sbi-styles.min.css

76 ms

style.min.css

154 ms

Our browser made a total of 163 requests to load all elements on the main page. We found that 95% of them (155 requests) were addressed to the original Theoutdoorscompany.co.uk, 1% (1 request) were made to Cdn-cookieyes.com and 1% (1 request) were made to Googletagmanager.com. The less responsive or slowest element that took the longest time to load (3.1 sec) belongs to the original domain Theoutdoorscompany.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 503.1 kB (3%)

Content Size

15.5 MB

After Optimization

15.0 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Theoutdoorscompany.co.uk main page is 15.5 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 80% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 13.6 MB which makes up the majority of the site volume.

HTML Optimization

-84%

Potential reduce by 198.0 kB

  • Original 235.2 kB
  • After minification 210.2 kB
  • After compression 37.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 25.0 kB, which is 11% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 198.0 kB or 84% of the original size.

Image Optimization

-1%

Potential reduce by 138.6 kB

  • Original 13.6 MB
  • After minification 13.5 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. The Outdoors Company images are well optimized though.

JavaScript Optimization

-10%

Potential reduce by 159.5 kB

  • Original 1.5 MB
  • After minification 1.5 MB
  • After compression 1.4 MB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-7%

Potential reduce by 7.1 kB

  • Original 98.7 kB
  • After minification 98.6 kB
  • After compression 91.7 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Theoutdoorscompany.co.uk has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 81 (51%)

Requests Now

160

After Optimization

79

  • Images
  • JavaScript
  • CSS

The browser has sent 160 CSS, Javascripts, AJAX and image requests in order to completely render the main page of The Outdoors Company. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 51 to 1 for JavaScripts and from 23 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

theoutdoorscompany.co.uk

theoutdoorscompany.co.uk

212 ms

theoutdoorscompany.co.uk

theoutdoorscompany.co.uk

3141 ms

script.js

script.js

38 ms

sbi-styles.min.css

sbi-styles.min.css

76 ms

style.min.css

style.min.css

154 ms

style.css

style.css

225 ms

styles.css

styles.css

228 ms

intlTelInput.min.css

intlTelInput.min.css

229 ms

countrySelect.min.css

countrySelect.min.css

230 ms

jquery.dataTables.min.css

jquery.dataTables.min.css

229 ms

buttons.min.css

buttons.min.css

238 ms

main.css

main.css

299 ms

woocommerce-layout.css

woocommerce-layout.css

303 ms

woocommerce.css

woocommerce.css

306 ms

wt-import-export-for-woo-public.css

wt-import-export-for-woo-public.css

305 ms

plugin.css

plugin.css

309 ms

styles.css

styles.css

316 ms

style.css

style.css

375 ms

main.css

main.css

456 ms

swiper-bundle.min.css

swiper-bundle.min.css

379 ms

aos.min.css

aos.min.css

383 ms

jquery.min.js

jquery.min.js

469 ms

jquery-migrate.min.js

jquery-migrate.min.js

395 ms

jquery.dataTables.min.js

jquery.dataTables.min.js

526 ms

dataTables.buttons.min.js

dataTables.buttons.min.js

467 ms

buttons.print.min.js

buttons.print.min.js

468 ms

buttons.html5.min.js

buttons.html5.min.js

476 ms

jszip.min.js

jszip.min.js

534 ms

pdfmake.min.js

pdfmake.min.js

762 ms

vfs_fonts.js

vfs_fonts.js

1069 ms

ka_variation_table_add_to_cart_ajax.js

ka_variation_table_add_to_cart_ajax.js

542 ms

ka_variation_table_cdn.js

ka_variation_table_cdn.js

553 ms

product-tiered-pricing-table.min.js

product-tiered-pricing-table.min.js

625 ms

jquery.blockUI.min.js

jquery.blockUI.min.js

626 ms

add-to-cart.min.js

add-to-cart.min.js

626 ms

js.cookie.min.js

js.cookie.min.js

631 ms

woocommerce.min.js

woocommerce.min.js

675 ms

core.min.js

core.min.js

683 ms

js

js

77 ms

js

js

79 ms

api.js

api.js

59 ms

wc-blocks.css

wc-blocks.css

693 ms

log

log

413 ms

mouse.min.js

mouse.min.js

636 ms

slider.min.js

slider.min.js

597 ms

front-vendor.js

front-vendor.js

539 ms

underscore.min.js

underscore.min.js

655 ms

wp-util.min.js

wp-util.min.js

654 ms

accounting.min.js

accounting.min.js

653 ms

plugin.js

plugin.js

652 ms

hooks.min.js

hooks.min.js

646 ms

i18n.min.js

i18n.min.js

586 ms

index.js

index.js

579 ms

index.js

index.js

600 ms

intlTelInput.min.js

intlTelInput.min.js

605 ms

countrySelect.min.js

countrySelect.min.js

609 ms

sourcebuster.min.js

sourcebuster.min.js

614 ms

order-attribution.min.js

order-attribution.min.js

573 ms

map.js

map.js

608 ms

callback.min.js

callback.min.js

605 ms

script.min.js

script.min.js

599 ms

hqk7wgm.css

hqk7wgm.css

90 ms

css2

css2

31 ms

scripts.js

scripts.js

542 ms

wp-polyfill.min.js

wp-polyfill.min.js

558 ms

index.js

index.js

596 ms

scripts.js

scripts.js

596 ms

MotionPathPlugin.min.js

MotionPathPlugin.min.js

621 ms

gsap.min.js

gsap.min.js

613 ms

ScrollTrigger.min.js

ScrollTrigger.min.js

605 ms

p.css

p.css

22 ms

swiper-bundle.min.js

swiper-bundle.min.js

593 ms

aos.min.js

aos.min.js

547 ms

rellax.min.js

rellax.min.js

546 ms

lottie-player.min.js

lottie-player.min.js

634 ms

ScrollToPlugin.js

ScrollToPlugin.js

554 ms

sbi-sprite.png

sbi-sprite.png

106 ms

logo.svg

logo.svg

104 ms

gb.png

gb.png

147 ms

fr.png

fr.png

147 ms

de.png

de.png

164 ms

search.svg

search.svg

275 ms

quote.svg

quote.svg

276 ms

close.svg

close.svg

276 ms

select-arrow.svg

select-arrow.svg

277 ms

north-face.svg

north-face.svg

278 ms

3-Bar_Logo_BWr.png

3-Bar_Logo_BWr.png

279 ms

Berghaus-RGB-MONO-WHITE-Logo-1.png

Berghaus-RGB-MONO-WHITE-Logo-1.png

279 ms

Barbour-Footwear-Logo-black-2.png

Barbour-Footwear-Logo-black-2.png

279 ms

Columbia_2Element_Logo_White.png

Columbia_2Element_Logo_White.png

280 ms

rab.svg

rab.svg

280 ms

Herschel_logo_logotype_emblem_WHT.png

Herschel_logo_logotype_emblem_WHT.png

356 ms

Patagonia_Belwe_WHITE.png

Patagonia_Belwe_WHITE.png

316 ms

Osprey_Logo_Bird-Word_White-1.png

Osprey_Logo_Bird-Word_White-1.png

327 ms

HH_1877_Lockup11_12-1.png

HH_1877_Lockup11_12-1.png

327 ms

RAI_2021_CVI_LOGO_STANDARD-white.png

RAI_2021_CVI_LOGO_STANDARD-white.png

339 ms

chat.svg

chat.svg

339 ms

slide1-bg.png

slide1-bg.png

618 ms

Womens_Microlight_Alpine_Jacket_AscentRed_QDB_13_AS-4.png

Womens_Microlight_Alpine_Jacket_AscentRed_QDB_13_AS-4.png

774 ms

lobostudio-hamburg-gxSgv-oO_YQ-unsplash-scaled.jpg

lobostudio-hamburg-gxSgv-oO_YQ-unsplash-scaled.jpg

701 ms

tnf.png

tnf.png

497 ms

Home-Page-Banner-scaled.jpg

Home-Page-Banner-scaled.jpg

495 ms

Header_Banner_Image.png

Header_Banner_Image.png

559 ms

ULTRA-RUNNING_TIFFMathisDumas-36-scaled.jpg

ULTRA-RUNNING_TIFFMathisDumas-36-scaled.jpg

547 ms

Header_Banner_Image.png

Header_Banner_Image.png

553 ms

Web_Large-jaramillo_s_0075_BP.jpg

Web_Large-jaramillo_s_0075_BP.jpg

734 ms

Header_Banner_Image-HydroFlask.png

Header_Banner_Image-HydroFlask.png

661 ms

Group-28.png

Group-28.png

632 ms

Image-5.png

Image-5.png

641 ms

Group-27.png

Group-27.png

708 ms

png.png

png.png

697 ms

Image-2.png

Image-2.png

676 ms

Image-6.png

Image-6.png

637 ms

Group-209.png

Group-209.png

699 ms

HH_1877_Lockup11_12.png

HH_1877_Lockup11_12.png

702 ms

Hydro-Flask-Logo-Primary-White-1200x400-1.png

Hydro-Flask-Logo-Primary-White-1200x400-1.png

688 ms

Icebreaker-Logotype-Only_White-4.png

Icebreaker-Logotype-Only_White-4.png

579 ms

Osprey_Logo_Bird-Word_White.png

Osprey_Logo_Bird-Word_White.png

586 ms

Product_Grid-Jkts-2.png

Product_Grid-Jkts-2.png

584 ms

Product_Grid-FL-1.png

Product_Grid-FL-1.png

649 ms

Product_Grid.png

Product_Grid.png

653 ms

bag.png

bag.png

654 ms

Untitled-2-1.png

Untitled-2-1.png

661 ms

Product_Grid-all-products.png

Product_Grid-all-products.png

663 ms

play.svg

play.svg

663 ms

rab.png

rab.png

724 ms

Berghaus-Vaskye.png

Berghaus-Vaskye.png

772 ms

Fjallraven_logo.png

Fjallraven_logo.png

693 ms

Kanken_2.png

Kanken_2.png

698 ms

Scroll-Drag-Images-Template.png

Scroll-Drag-Images-Template.png

768 ms

Vest-B-1-1.png

Vest-B-1-1.png

690 ms

logo_desktop_2.png

logo_desktop_2.png

740 ms

SS-Jacket.png

SS-Jacket.png

736 ms

Rectangle-154.png

Rectangle-154.png

608 ms

Image-49.png

Image-49.png

611 ms

Image-48.png

Image-48.png

583 ms

Image-52.png

Image-52.png

582 ms

Image-47.png

Image-47.png

584 ms

Image-45.png

Image-45.png

554 ms

Image-46.png

Image-46.png

492 ms

Image-51.png

Image-51.png

496 ms

TOC-July-2024-Blog-Images2-1.jpg

TOC-July-2024-Blog-Images2-1.jpg

545 ms

TOC-July-2024-Blog-Images-1.jpg

TOC-July-2024-Blog-Images-1.jpg

547 ms

shutterstock_2246747655.jpg

shutterstock_2246747655.jpg

488 ms

SS20_BRAND-GENERIC_028.jpg

SS20_BRAND-GENERIC_028.jpg

483 ms

H22955-SS22_Badge_Cycling_Street_Outfit01_Q1_Men_09-810854.jpg

H22955-SS22_Badge_Cycling_Street_Outfit01_Q1_Men_09-810854.jpg

493 ms

Berghaus_SS22_Trail_THG__FEMALE_03_ContentSpot_652x489px.jpg

Berghaus_SS22_Trail_THG__FEMALE_03_ContentSpot_652x489px.jpg

492 ms

Barbour-Lifestyle-Image-Resize.jpg

Barbour-Lifestyle-Image-Resize.jpg

552 ms

MHWXTMG_AlpineS22_ClaytonHerrmann-07743.jpg

MHWXTMG_AlpineS22_ClaytonHerrmann-07743.jpg

553 ms

rab.jpg

rab.jpg

490 ms

logo.svg

logo.svg

484 ms

oia.svg

oia.svg

491 ms

bpma.svg

bpma.svg

496 ms

PSI-for-desktop-1.png

PSI-for-desktop-1.png

551 ms

facebook-white.svg

facebook-white.svg

547 ms

linkedin-white.svg

linkedin-white.svg

486 ms

twitter-white.svg

twitter-white.svg

477 ms

instagram-white.svg

instagram-white.svg

483 ms

gb.svg

gb.svg

486 ms

eu.svg

eu.svg

541 ms

video_bg.jpg

video_bg.jpg

547 ms

flags.png

flags.png

486 ms

woocommerce-smallscreen.css

woocommerce-smallscreen.css

77 ms

Accessibility Review

theoutdoorscompany.co.uk accessibility score

82

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

theoutdoorscompany.co.uk best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Missing source maps for large first-party JavaScript

SEO Factors

theoutdoorscompany.co.uk SEO score

79

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    N/A

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Theoutdoorscompany.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Theoutdoorscompany.co.uk main page’s claimed encoding is . Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

theoutdoorscompany.co.uk

Open Graph data is detected on the main page of The Outdoors Company. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: