Tools & Wizards About Us
thesafaristore.co.uk screenshot

Report Summary

  • 70

    Performance

    Renders faster than
    81% of other websites

  • 93

    Accessibility

    Visual factors better than
    that of 80% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 91

    SEO

    Google-friendlier than
    70% of websites

thesafaristore.co.uk

Safari Clothes, Safari Shirts, Safari Hats: Safari Store

Page Load Speed

6 sec in total

First Response

29 ms

Resources Loaded

5.1 sec

Page Rendered

837 ms

thesafaristore.co.uk screenshot

About Website

Welcome to thesafaristore.co.uk homepage info - get ready to check The Safari Store best content for United States right away, or after learning these important things about thesafaristore.co.uk

Shop online at The Safari Store for safari clothes, safari shirts, safari hats, safari luggage, repellents & outdoor anti-insect range. Free delivery options

Visit thesafaristore.co.uk

Key Findings

We analyzed Thesafaristore.co.uk page load time and found that the first response time was 29 ms and then it took 6 sec to load all DOM resources and completely render a web page. This is a poor result, as 80% of websites can load faster.

Performance Metrics

thesafaristore.co.uk performance score

70

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.6 s

33/100

10%

LCP (Largest Contentful Paint)

Value5.4 s

21/100

25%

SI (Speed Index)

Value4.0 s

81/100

10%

TBT (Total Blocking Time)

Value0 ms

100/100

30%

CLS (Cumulative Layout Shift)

Value0.061

97/100

15%

TTI (Time to Interactive)

Value3.6 s

92/100

10%

Network Requests Diagram

thesafaristore.co.uk

29 ms

718 ms

style-1594983216176.css

718 ms

custom-2021.css

817 ms

js

47 ms

Our browser made a total of 84 requests to load all elements on the main page. We found that 1% of them (1 request) were addressed to the original Thesafaristore.co.uk, 62% (52 requests) were made to Thesafaristore.com and 26% (22 requests) were made to D1azn61i9hwokk.cloudfront.net. The less responsive or slowest element that took the longest time to load (3 sec) relates to the external source Thesafaristore.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 571.0 kB (16%)

Content Size

3.5 MB

After Optimization

2.9 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Thesafaristore.co.uk main page is 3.5 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 60% of websites need less resources to load. Images take 2.7 MB which makes up the majority of the site volume.

HTML Optimization

-87%

Potential reduce by 110.7 kB

  • Original 127.9 kB
  • After minification 89.5 kB
  • After compression 17.2 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 38.4 kB, which is 30% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 110.7 kB or 87% of the original size.

Image Optimization

-1%

Potential reduce by 33.0 kB

  • Original 2.7 MB
  • After minification 2.6 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. The Safari Store images are well optimized though.

JavaScript Optimization

-57%

Potential reduce by 342.6 kB

  • Original 604.2 kB
  • After minification 604.2 kB
  • After compression 261.6 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 342.6 kB or 57% of the original size.

CSS Optimization

-81%

Potential reduce by 84.7 kB

  • Original 104.3 kB
  • After minification 103.1 kB
  • After compression 19.6 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Thesafaristore.co.uk needs all CSS files to be minified and compressed as it can save up to 84.7 kB or 81% of the original size.

Requests Breakdown

Number of requests can be reduced by 6 (8%)

Requests Now

79

After Optimization

73

  • Images
  • JavaScript
  • CSS

The browser has sent 79 CSS, Javascripts, AJAX and image requests in order to completely render the main page of The Safari Store. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 7 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

thesafaristore.co.uk

thesafaristore.co.uk

29 ms

718 ms

style-1594983216176.css

style-1594983216176.css

718 ms

custom-2021.css

custom-2021.css

817 ms

js

js

47 ms

js

js

80 ms

js

js

52 ms

api.js

api.js

38 ms

scripts-1594983216176.min.js

scripts-1594983216176.min.js

1242 ms

webfont.js

webfont.js

22 ms

safari-luggage-canvas-luggage-safari-store.jpg

safari-luggage-canvas-luggage-safari-store.jpg

102 ms

icn-lock.svg

icn-lock.svg

346 ms

icn-cart.svg

icn-cart.svg

348 ms

1.png

1.png

348 ms

Safari-store-tubular-head-neck-scarf-vintage-print-gaiter-shop.jpg

Safari-store-tubular-head-neck-scarf-vintage-print-gaiter-shop.jpg

786 ms

Safari-store-head-neck-scarf-vintage-print-men-women-kids-gaiter-lion-elephant-buffalo.jpg

Safari-store-head-neck-scarf-vintage-print-men-women-kids-gaiter-lion-elephant-buffalo.jpg

837 ms

womens-t-shirt-safari.jpg

womens-t-shirt-safari.jpg

836 ms

safari-clothing-sun-protection.jpg

safari-clothing-sun-protection.jpg

1067 ms

safari-shirt-anti-insect-bushman-insect-repellent-RID-safari-store.jpg

safari-shirt-anti-insect-bushman-insect-repellent-RID-safari-store.jpg

1168 ms

womens-joggers-stretch-pants-trousers.jpg

womens-joggers-stretch-pants-trousers.jpg

1169 ms

safari-shirt-women.jpg

safari-shirt-women.jpg

1160 ms

mens-safari-shirt.jpg

mens-safari-shirt.jpg

1252 ms

safari-luggage.jpg

safari-luggage.jpg

1257 ms

womens-safari-shirts.jpg

womens-safari-shirts.jpg

1470 ms

rid-insect-repellent.jpg

rid-insect-repellent.jpg

1572 ms

mens-safari-shirts.jpg

mens-safari-shirts.jpg

1580 ms

safari-hats.jpg

safari-hats.jpg

1578 ms

kids-safari-shirts.jpg

kids-safari-shirts.jpg

1667 ms

safari-trousers-safari-shorts.jpg

safari-trousers-safari-shorts.jpg

1668 ms

swarovski-binoculars.jpg

swarovski-binoculars.jpg

1875 ms

safari-hat-women-outdoor.jpg

safari-hat-women-outdoor.jpg

2058 ms

safari-hat-men-outdoor.jpg

safari-hat-men-outdoor.jpg

2074 ms

loading-image.png

loading-image.png

1924 ms

mens-safari-shirt-explorer-khaki-bush-shirt.jpg

mens-safari-shirt-explorer-khaki-bush-shirt.jpg

2083 ms

mens-safari-shirt-everything-willow-bush-shirt.jpg

mens-safari-shirt-everything-willow-bush-shirt.jpg

2166 ms

womens-safari-shirt-pioneer-khaki-bush-shirt.jpg

womens-safari-shirt-pioneer-khaki-bush-shirt.jpg

2367 ms

womens-safari-shirt-tshirt-bush-shirt.jpg

womens-safari-shirt-tshirt-bush-shirt.jpg

2331 ms

safari-luggage-safari-style.jpg

safari-luggage-safari-style.jpg

2382 ms

safari-trousers-safari-style.jpg

safari-trousers-safari-style.jpg

2476 ms

safari-jacket-safari-style.jpg

safari-jacket-safari-style.jpg

2487 ms

safari-hats-safari-style-tawny.jpg

safari-hats-safari-style-tawny.jpg

2573 ms

beanies-scarves-safari-safari-store-outdoor.jpg

beanies-scarves-safari-safari-store-outdoor.jpg

2734 ms

combat-boots-leather-safari-boots.jpg

combat-boots-leather-safari-boots.jpg

2802 ms

mens-safari-jacket-safari-trousers.jpg

mens-safari-jacket-safari-trousers.jpg

2818 ms

Safari-store-virtual-product-testing.jpg

Safari-store-virtual-product-testing.jpg

2902 ms

safari-t-shirts-women.jpg

safari-t-shirts-women.jpg

3016 ms

recaptcha__en.js

recaptcha__en.js

20 ms

safari-luggage-safari-pannier-bag-for-bicycle.jpg

safari-luggage-safari-pannier-bag-for-bicycle.jpg

2729 ms

sagepay-logo.png

sagepay-logo.png

2794 ms

home-learn-safari.jpg

home-learn-safari.jpg

2949 ms

TheSafariStore-APU-Boots-Style-Guide-Large-006.jpg

TheSafariStore-APU-Boots-Style-Guide-Large-006.jpg

22 ms

safar-jacket-fleece-lined-khaki-mens.jpg

safar-jacket-fleece-lined-khaki-mens.jpg

15 ms

womens-safari-shirt-anti-insect-for-safari.jpg

womens-safari-shirt-anti-insect-for-safari.jpg

23 ms

canvas-duffel-khaki-green.jpg

canvas-duffel-khaki-green.jpg

22 ms

NEW-IN-thesafaristore-womens-safari-trousers-pioneer-bugtech-001A-1.jpg

NEW-IN-thesafaristore-womens-safari-trousers-pioneer-bugtech-001A-1.jpg

22 ms

NEW-IN-black-canvas-satchel-st-marks-square-venice.jpg

NEW-IN-black-canvas-satchel-st-marks-square-venice.jpg

22 ms

anti-insect-safari-jacket-fleece-lined-women.jpg

anti-insect-safari-jacket-fleece-lined-women.jpg

21 ms

thesafaristore-Rufiji-safari-hat-Canvas-Explorer-YBWG-homepage.jpg

thesafaristore-Rufiji-safari-hat-Canvas-Explorer-YBWG-homepage.jpg

21 ms

1549982463_TheSafariStore-Safari-stories-Kgalagadi-002.jpg

1549982463_TheSafariStore-Safari-stories-Kgalagadi-002.jpg

38 ms

thesafaristore-kafue-river-Main-image-expedition.jpg

thesafaristore-kafue-river-Main-image-expedition.jpg

25 ms

TheSafariStore-Thanda-Safari-Main-001B.jpg

TheSafariStore-Thanda-Safari-Main-001B.jpg

24 ms

TheSafariStore-iPhone-Safari-Fugitives-Drift-02.jpg

TheSafariStore-iPhone-Safari-Fugitives-Drift-02.jpg

27 ms

thesafaristore-zambezi-expedition-sailing-and-sketching-ngonye-falls-to-victoria-falls-square.jpg

thesafaristore-zambezi-expedition-sailing-and-sketching-ngonye-falls-to-victoria-falls-square.jpg

25 ms

thesafaristore-iphone-safari-home-main2.jpg

thesafaristore-iphone-safari-home-main2.jpg

24 ms

thesafaristore-okavango-expedition-main-box.jpg

thesafaristore-okavango-expedition-main-box.jpg

27 ms

thesafaristore-expedition-tested-steve-backshall-venezuela.jpg

thesafaristore-expedition-tested-steve-backshall-venezuela.jpg

27 ms

TheSafariStore-MaraMeru-Mens-Everything-Safari-Shirt-Willow-001-advert.jpg

TheSafariStore-MaraMeru-Mens-Everything-Safari-Shirt-Willow-001-advert.jpg

28 ms

thesafaristore-womens-rufiji-maratech.jpg

thesafaristore-womens-rufiji-maratech.jpg

28 ms

thesafaristore-buy-safari-luggage-marameru-core-bag-main-2401-advert.jpg

thesafaristore-buy-safari-luggage-marameru-core-bag-main-2401-advert.jpg

30 ms

homepage-buy-safari-clothing-bushman-ultra-insect-repellent-pump-spray-4.jpg

homepage-buy-safari-clothing-bushman-ultra-insect-repellent-pump-spray-4.jpg

29 ms

thesafaristore-vortex-diamondback-10x42.jpg

thesafaristore-vortex-diamondback-10x42.jpg

29 ms

css

css

40 ms

icn-dropdown.svg

icn-dropdown.svg

2463 ms

5aUz9_-1phKLFgshYDvh6Vwt7Vptuw.woff

5aUz9_-1phKLFgshYDvh6Vwt7Vptuw.woff

21 ms

5aUu9_-1phKLFgshYDvh6Vwt5eFIqEp2jQ.woff

5aUu9_-1phKLFgshYDvh6Vwt5eFIqEp2jQ.woff

26 ms

thesafaristore-safari-clothing-what-to-pack-for-your-safari-cotton-vs-manmade-fabric.jpg

thesafaristore-safari-clothing-what-to-pack-for-your-safari-cotton-vs-manmade-fabric.jpg

2684 ms

arrow-right.svg

arrow-right.svg

2557 ms

thesafaristore-safari-stories.jpg

thesafaristore-safari-stories.jpg

2645 ms

icn-twitter.svg

icn-twitter.svg

2492 ms

icn-fb.svg

icn-fb.svg

2385 ms

icn-instagram.svg

icn-instagram.svg

2458 ms

icn-pinterest.svg

icn-pinterest.svg

2553 ms

the-safari-store-logo.png

the-safari-store-logo.png

2555 ms

search.svg

search.svg

2552 ms

Accessibility Review

thesafaristore.co.uk accessibility score

93

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best Practices

thesafaristore.co.uk best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

thesafaristore.co.uk SEO score

91

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Thesafaristore.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Thesafaristore.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

thesafaristore.co.uk

Open Graph data is detected on the main page of The Safari Store. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: