Tools & Wizards About Us
tomahawk.co.nz screenshot

Report Summary

  • 21

    Performance

    Renders faster than
    39% of other websites

  • 53

    Accessibility

    Visual factors better than
    that of 22% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 86

    SEO

    Google-friendlier than
    60% of websites

tomahawk.co.nz

Tourism Marketing, Digital Strategy & Web Design NZ | Tomahawk

Page Load Speed

5.8 sec in total

First Response

433 ms

Resources Loaded

4.8 sec

Page Rendered

600 ms

tomahawk.co.nz screenshot

About Website

Click here to check amazing Tomahawk content for New Zealand. Otherwise, check out these important facts you probably never knew about tomahawk.co.nz

Based in Auckland, Tomahawk provides digital marketing, bespoke website design, and branding creative services for tourism businesses in NZ, Australia and beyond.

Visit tomahawk.co.nz

Key Findings

We analyzed Tomahawk.co.nz page load time and found that the first response time was 433 ms and then it took 5.4 sec to load all DOM resources and completely render a web page. This is a poor result, as 75% of websites can load faster.

Performance Metrics

tomahawk.co.nz performance score

21

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value5.5 s

6/100

10%

LCP (Largest Contentful Paint)

Value6.0 s

13/100

25%

SI (Speed Index)

Value13.9 s

1/100

10%

TBT (Total Blocking Time)

Value2,380 ms

5/100

30%

CLS (Cumulative Layout Shift)

Value0.001

100/100

15%

TTI (Time to Interactive)

Value14.3 s

9/100

10%

Network Requests Diagram

tomahawk.co.nz

433 ms

www.tomahawk.co.nz

553 ms

main.css

564 ms

modernizr-2.8.3.min.js

493 ms

vendor.js

561 ms

Our browser made a total of 32 requests to load all elements on the main page. We found that 81% of them (26 requests) were addressed to the original Tomahawk.co.nz, 6% (2 requests) were made to Google-analytics.com and 3% (1 request) were made to Connect.facebook.net. The less responsive or slowest element that took the longest time to load (2.7 sec) belongs to the original domain Tomahawk.co.nz.

Page Optimization Overview & Recommendations

Page size can be reduced by 296.0 kB (23%)

Content Size

1.3 MB

After Optimization

993.2 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Tomahawk.co.nz main page is 1.3 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 45% of websites need less resources to load. Images take 938.1 kB which makes up the majority of the site volume.

HTML Optimization

-79%

Potential reduce by 22.7 kB

  • Original 28.7 kB
  • After minification 22.7 kB
  • After compression 6.0 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 6.0 kB, which is 21% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 22.7 kB or 79% of the original size.

Image Optimization

-5%

Potential reduce by 44.8 kB

  • Original 938.1 kB
  • After minification 893.3 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Tomahawk images are well optimized though.

JavaScript Optimization

-61%

Potential reduce by 114.6 kB

  • Original 189.3 kB
  • After minification 184.1 kB
  • After compression 74.7 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 114.6 kB or 61% of the original size.

CSS Optimization

-86%

Potential reduce by 113.9 kB

  • Original 133.1 kB
  • After minification 99.7 kB
  • After compression 19.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Tomahawk.co.nz needs all CSS files to be minified and compressed as it can save up to 113.9 kB or 86% of the original size.

Requests Breakdown

Number of requests can be reduced by 5 (22%)

Requests Now

23

After Optimization

18

  • Images
  • JavaScript
  • CSS

The browser has sent 23 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Tomahawk. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 6 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

tomahawk.co.nz

tomahawk.co.nz

433 ms

www.tomahawk.co.nz

www.tomahawk.co.nz

553 ms

main.css

main.css

564 ms

modernizr-2.8.3.min.js

modernizr-2.8.3.min.js

493 ms

vendor.js

vendor.js

561 ms

main.js

main.js

2719 ms

fbevents.js

fbevents.js

86 ms

twitter.jpg

twitter.jpg

28 ms

google.jpg

google.jpg

26 ms

pata.jpg

pata.jpg

26 ms

iip-silver.jpg

iip-silver.jpg

26 ms

dps.jpg

dps.jpg

27 ms

tinz.jpg

tinz.jpg

26 ms

westpac-award.jpg

westpac-award.jpg

25 ms

gtm.js

gtm.js

78 ms

logo-sprite.png

logo-sprite.png

431 ms

still.jpg

still.jpg

426 ms

bella-vista-portfolio.jpg

bella-vista-portfolio.jpg

420 ms

bachstay1.jpg

bachstay1.jpg

424 ms

solomons-case-study.jpg

solomons-case-study.jpg

432 ms

annandale1.jpg

annandale1.jpg

417 ms

symbol.png

symbol.png

835 ms

analytics.js

analytics.js

38 ms

webfont.woff

webfont.woff

779 ms

webfont.woff

webfont.woff

793 ms

webfont.woff

webfont.woff

793 ms

tomahawk-website.woff

tomahawk-website.woff

799 ms

tomahawk-improve.woff

tomahawk-improve.woff

818 ms

webfont.woff

webfont.woff

988 ms

105 ms

collect

collect

14 ms

collect

collect

65 ms

Accessibility Review

tomahawk.co.nz accessibility score

53

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

ARIA IDs are not unique

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

tomahawk.co.nz best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

tomahawk.co.nz SEO score

86

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Tomahawk.co.nz can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Tomahawk.co.nz main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

tomahawk.co.nz

Open Graph data is detected on the main page of Tomahawk. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: