Tools & Wizards About Us
trademarkdirect.com screenshot

Report Summary

  • 90

    Performance

    Renders faster than
    91% of other websites

  • 98

    Accessibility

    Visual factors better than
    that of 94% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 100

    SEO

    Google-friendlier than
    94% of websites

trademarkdirect.com

A leading London firm serving clients - Trade Mark Direct Network

Page Load Speed

4 sec in total

First Response

369 ms

Resources Loaded

3.3 sec

Page Rendered

361 ms

trademarkdirect.com screenshot

About Website

Welcome to trademarkdirect.com homepage info - get ready to check Trade Mark Direct best content for Canada right away, or after learning these important things about trademarkdirect.com

Trade Mark Direct Network a leading London trademark firm specialising in international trademark registration

Visit trademarkdirect.com

Key Findings

We analyzed Trademarkdirect.com page load time and found that the first response time was 369 ms and then it took 3.6 sec to load all DOM resources and completely render a web page. This is a poor result, as 60% of websites can load faster.

Performance Metrics

trademarkdirect.com performance score

90

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.0 s

83/100

10%

LCP (Largest Contentful Paint)

Value2.7 s

85/100

25%

SI (Speed Index)

Value2.4 s

98/100

10%

TBT (Total Blocking Time)

Value160 ms

93/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value4.6 s

81/100

10%

Network Requests Diagram

trademarkdirect.com

369 ms

www.trademarkdirect.co.uk

1924 ms

css.css

426 ms

dashboard.css

379 ms

fonts.min.css

337 ms

Our browser made a total of 71 requests to load all elements on the main page. We found that 1% of them (1 request) were addressed to the original Trademarkdirect.com, 44% (31 requests) were made to Az167769.vo.msecnd.net and 14% (10 requests) were made to Trademarkdirect.co.uk. The less responsive or slowest element that took the longest time to load (1.9 sec) relates to the external source Trademarkdirect.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 197.5 kB (29%)

Content Size

678.6 kB

After Optimization

481.2 kB

  • HTML
  • Images
  • JavaScript

In fact, the total size of Trademarkdirect.com main page is 678.6 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 50% of websites need less resources to load. Images take 392.8 kB which makes up the majority of the site volume.

HTML Optimization

-78%

Potential reduce by 44.5 kB

  • Original 57.3 kB
  • After minification 53.2 kB
  • After compression 12.7 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 44.5 kB or 78% of the original size.

Image Optimization

-11%

Potential reduce by 43.0 kB

  • Original 392.8 kB
  • After minification 349.8 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Trade Mark Direct needs image optimization as it can save up to 43.0 kB or 11% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-48%

Potential reduce by 109.9 kB

  • Original 228.5 kB
  • After minification 228.4 kB
  • After compression 118.6 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 109.9 kB or 48% of the original size.

Requests Breakdown

Number of requests can be reduced by 22 (34%)

Requests Now

64

After Optimization

42

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 64 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Trade Mark Direct. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 16 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

trademarkdirect.com

trademarkdirect.com

369 ms

www.trademarkdirect.co.uk

www.trademarkdirect.co.uk

1924 ms

css.css

css.css

426 ms

dashboard.css

dashboard.css

379 ms

fonts.min.css

fonts.min.css

337 ms

head.js

head.js

174 ms

conversion.js

conversion.js

62 ms

2292911740.js

2292911740.js

182 ms

getseal

getseal

69 ms

in.js

in.js

24 ms

54 ms

130x24.png

130x24.png

51 ms

error.png

error.png

208 ms

icon-how-do-we-compare.png

icon-how-do-we-compare.png

306 ms

b4399d4a93a70553e532874830d4bae9_normal.jpeg

b4399d4a93a70553e532874830d4bae9_normal.jpeg

209 ms

en_100_100.png

en_100_100.png

50 ms

badge_light.png

badge_light.png

52 ms

closebutton.png

closebutton.png

125 ms

stripe_logo.png

stripe_logo.png

463 ms

ukctm-a.png

ukctm-a.png

257 ms

telesales.png

telesales.png

258 ms

widget-bird.png

widget-bird.png

257 ms

newbusiness1.png

newbusiness1.png

325 ms

financialtimes1.png

financialtimes1.png

324 ms

dailymirror1.png

dailymirror1.png

324 ms

question1.jpg

question1.jpg

326 ms

videobutton.png

videobutton.png

324 ms

question2.jpg

question2.jpg

323 ms

question3.jpg

question3.jpg

348 ms

question4.jpg

question4.jpg

347 ms

intalogo.png

intalogo.png

348 ms

creditcardlogos.png

creditcardlogos.png

348 ms

winners-logo.png

winners-logo.png

347 ms

runner-up-innovative-business.png

runner-up-innovative-business.png

347 ms

azure.png

azure.png

373 ms

ga.js

ga.js

45 ms

mixpanel-2-latest.min.js

mixpanel-2-latest.min.js

48 ms

event

event

67 ms

103 ms

__utm.gif

__utm.gif

46 ms

27 ms

25 ms

chatnowbuttons.png

chatnowbuttons.png

91 ms

logonew.png

logonew.png

262 ms

operator-us2.jpg

operator-us2.jpg

260 ms

telephonenumber.gif

telephonenumber.gif

258 ms

frontpage6.jpg

frontpage6.jpg

299 ms

icon_flat_transparent_mini.png

icon_flat_transparent_mini.png

260 ms

getseal

getseal

105 ms

9949035f-6226-4080-a14a-bf7d94ffb1e1.woff

9949035f-6226-4080-a14a-bf7d94ffb1e1.woff

86 ms

uspatenticon2.png

uspatenticon2.png

286 ms

searchinputbgtext.png

searchinputbgtext.png

277 ms

tmd_sprite7.png

tmd_sprite7.png

362 ms

ticksymbol.png

ticksymbol.png

290 ms

logotwitter.png

logotwitter.png

294 ms

closebutton.png

closebutton.png

81 ms

widgets.js

widgets.js

128 ms

secureAnonymousFramework

secureAnonymousFramework

82 ms

iconbalance.png

iconbalance.png

292 ms

videotextbg.png

videotextbg.png

293 ms

106 ms

jquery.min.js

jquery.min.js

147 ms

loader0.js

loader0.js

91 ms

chatnowbuttons.png

chatnowbuttons.png

54 ms

sprite_connect_v14.png

sprite_connect_v14.png

83 ms

8527-227-10-7739.js

8527-227-10-7739.js

54 ms

button.0308b81ff1714e446f674b5b9793f2cd.js

button.0308b81ff1714e446f674b5b9793f2cd.js

123 ms

js.js

js.js

259 ms

validation.js

validation.js

175 ms

c

c

115 ms

follow_button.b9740740e0bcf9b0657c5b11bd4388da.en.html

follow_button.b9740740e0bcf9b0657c5b11bd4388da.en.html

43 ms

Accessibility Review

trademarkdirect.com accessibility score

98

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Best Practices

trademarkdirect.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

trademarkdirect.com SEO score

100

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Trademarkdirect.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Trademarkdirect.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

trademarkdirect.com

Open Graph description is not detected on the main page of Trade Mark Direct. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: