Tools & Wizards About Us
undergroundsurf.co.nz screenshot

Report Summary

  • 18

    Performance

    Renders faster than
    34% of other websites

  • 62

    Accessibility

    Visual factors better than
    that of 28% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 86

    SEO

    Google-friendlier than
    60% of websites

undergroundsurf.co.nz

Underground Surf NZ's leading online surf store with free NZ Shipping | Underground Surf

Page Load Speed

6.5 sec in total

First Response

612 ms

Resources Loaded

5.3 sec

Page Rendered

584 ms

undergroundsurf.co.nz screenshot

About Website

Welcome to undergroundsurf.co.nz homepage info - get ready to check Underground Surf best content for New Zealand right away, or after learning these important things about undergroundsurf.co.nz

Underground Surf is about as real as it gets for a retail / online surf shop. Based right by Orewa beach just north of Auckland, we are owned and staffed by passionate surfers who have a true love for...

Visit undergroundsurf.co.nz

Key Findings

We analyzed Undergroundsurf.co.nz page load time and found that the first response time was 612 ms and then it took 5.9 sec to load all DOM resources and completely render a web page. This is a poor result, as 80% of websites can load faster.

Performance Metrics

undergroundsurf.co.nz performance score

18

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.8 s

26/100

10%

LCP (Largest Contentful Paint)

Value14.6 s

0/100

25%

SI (Speed Index)

Value12.9 s

2/100

10%

TBT (Total Blocking Time)

Value750 ms

39/100

30%

CLS (Cumulative Layout Shift)

Value0.415

23/100

15%

TTI (Time to Interactive)

Value27.8 s

0/100

10%

Network Requests Diagram

undergroundsurf.co.nz

612 ms

www.undergroundsurf.co.nz

1396 ms

bootstrap

405 ms

fontawesome

606 ms

site

810 ms

Our browser made a total of 76 requests to load all elements on the main page. We found that 62% of them (47 requests) were addressed to the original Undergroundsurf.co.nz, 9% (7 requests) were made to Static.olark.com and 5% (4 requests) were made to Maps.googleapis.com. The less responsive or slowest element that took the longest time to load (2.5 sec) belongs to the original domain Undergroundsurf.co.nz.

Page Optimization Overview & Recommendations

Page size can be reduced by 4.3 MB (38%)

Content Size

11.1 MB

After Optimization

6.8 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Undergroundsurf.co.nz main page is 11.1 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 65% of websites need less resources to load. Images take 10.8 MB which makes up the majority of the site volume.

HTML Optimization

-88%

Potential reduce by 131.6 kB

  • Original 148.8 kB
  • After minification 74.0 kB
  • After compression 17.2 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 74.7 kB, which is 50% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 131.6 kB or 88% of the original size.

Image Optimization

-38%

Potential reduce by 4.1 MB

  • Original 10.8 MB
  • After minification 6.7 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Underground Surf needs image optimization as it can save up to 4.1 MB or 38% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-10%

Potential reduce by 12.4 kB

  • Original 121.4 kB
  • After minification 121.2 kB
  • After compression 109.0 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-0%

Potential reduce by 0 B

  • Original 20.2 kB
  • After minification 20.2 kB
  • After compression 20.2 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Undergroundsurf.co.nz has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 28 (44%)

Requests Now

63

After Optimization

35

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 63 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Underground Surf. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 26 to 1 for JavaScripts and from 4 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

undergroundsurf.co.nz

undergroundsurf.co.nz

612 ms

www.undergroundsurf.co.nz

www.undergroundsurf.co.nz

1396 ms

bootstrap

bootstrap

405 ms

fontawesome

fontawesome

606 ms

site

site

810 ms

js

js

57 ms

js

js

111 ms

si.js

si.js

3 ms

jquery

jquery

863 ms

modernizr

modernizr

741 ms

jqueryui

jqueryui

1077 ms

bootstrap

bootstrap

818 ms

knockout

knockout

818 ms

jqueryval

jqueryval

930 ms

jquery-extras

jquery-extras

930 ms

first

first

1023 ms

analytics.js

analytics.js

154 ms

gtm.js

gtm.js

138 ms

fbevents.js

fbevents.js

166 ms

get-loader

get-loader

168 ms

loader.js

loader.js

167 ms

underground-surf.png

underground-surf.png

401 ms

phone.png

phone.png

458 ms

120240724150624.florencemarinex_(1)20240724150624_564x564.jpg

120240724150624.florencemarinex_(1)20240724150624_564x564.jpg

1507 ms

120240415082253.oneill_hyperfirex20240415082253_564x564.jpg

120240415082253.oneill_hyperfirex20240415082253_564x564.jpg

1507 ms

120240821102203._hood_towels20240821102203_562x275.jpg

120240821102203._hood_towels20240821102203_562x275.jpg

1206 ms

120240815093854.fcs_ii_gabriel_medina_pc_aircore_tri_retail_fins20240815093854_274x274.jpg

120240815093854.fcs_ii_gabriel_medina_pc_aircore_tri_retail_fins20240815093854_274x274.jpg

1410 ms

120240725084124._new_armstrong20240725084124_274x274.jpg

120240725084124._new_armstrong20240725084124_274x274.jpg

852 ms

120240827131025.thunberbolt_preorder_(1)20240827131025_274x274.jpg

120240827131025.thunberbolt_preorder_(1)20240827131025_274x274.jpg

1454 ms

120240819124746.jssurfboards_instorenow_(2)20240819124746_274x274.jpg

120240819124746.jssurfboards_instorenow_(2)20240819124746_274x274.jpg

1258 ms

620230928144617_274x274.jpg

620230928144617_274x274.jpg

1611 ms

120221025135354.viewourstore360surf20221025135354_274x274.jpg

120221025135354.viewourstore360surf20221025135354_274x274.jpg

2467 ms

106415_637426020534006663.png

106415_637426020534006663.png

1615 ms

afterpay.png

afterpay.png

1656 ms

surfpaints-fluro1_638029069258606561.jpg

surfpaints-fluro1_638029069258606561.jpg

1712 ms

25-22224_636247888234204375.png

25-22224_636247888234204375.png

1710 ms

Q-LOGO-BLACK.png

Q-LOGO-BLACK.png

1812 ms

surftech-gerry-lopez-something-fishy-fusion-hd-fcs_638006477840278415.jpg

surftech-gerry-lopez-something-fishy-fusion-hd-fcs_638006477840278415.jpg

1824 ms

farkingkeysafe-deluxe_637775021846289083.jpg

farkingkeysafe-deluxe_637775021846289083.jpg

1858 ms

v2windwing1_637619485362587622.png

v2windwing1_637619485362587622.png

2323 ms

2023-armstrong-fg-foilboard_638349935747697156.png

2023-armstrong-fg-foilboard_638349935747697156.png

2119 ms

surf-google.png

surf-google.png

2015 ms

surf-trademe.png

surf-trademe.png

2030 ms

surf-facebook.png

surf-facebook.png

2063 ms

surf-instagram.png

surf-instagram.png

2219 ms

underground-surf.png

underground-surf.png

2232 ms

sdk.js

sdk.js

118 ms

embed

embed

339 ms

tag-sale-1.gif

tag-sale-1.gif

2212 ms

texgyreadventor-regular-webfont.woff

texgyreadventor-regular-webfont.woff

2203 ms

texgyreadventor-bold-webfont.woff

texgyreadventor-bold-webfont.woff

2298 ms

fontawesome-webfont.woff

fontawesome-webfont.woff

2312 ms

collect

collect

33 ms

get-loader.js

get-loader.js

42 ms

sdk.js

sdk.js

15 ms

app.js

app.js

5 ms

glyphicons-halflings-regular.woff

glyphicons-halflings-regular.woff

2276 ms

texgyreadventor-italic-webfont.woff

texgyreadventor-italic-webfont.woff

2330 ms

9131-492-10-5018.js

9131-492-10-5018.js

22 ms

loader.js

loader.js

101 ms

159 ms

c

c

187 ms

application2.js

application2.js

76 ms

texgyreadventor-bolditalic-webfont.woff

texgyreadventor-bolditalic-webfont.woff

2238 ms

js

js

34 ms

search.js

search.js

4 ms

geometry.js

geometry.js

7 ms

main.js

main.js

13 ms

storage.html

storage.html

3 ms

storage.js

storage.js

3 ms

visits

visits

97 ms

theme.css

theme.css

5 ms

log.png

log.png

164 ms

favicon.ico

favicon.ico

1614 ms

q-logo-black.png

q-logo-black.png

826 ms

log.png

log.png

37 ms

Accessibility Review

undergroundsurf.co.nz accessibility score

62

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[aria-hidden="true"] elements contain focusable descendents

High

ARIA input fields do not have accessible names

High

Elements with an ARIA [role] that require children to contain a specific [role] are missing some or all of those required children.

High

ARIA IDs are not unique

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Best Practices

undergroundsurf.co.nz best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

SEO Factors

undergroundsurf.co.nz SEO score

86

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Undergroundsurf.co.nz can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Undergroundsurf.co.nz main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

undergroundsurf.co.nz

Open Graph description is not detected on the main page of Underground Surf. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: