Tools & Wizards About Us
unitedmedia.ro screenshot

Report Summary

  • 80

    Performance

    Renders faster than
    86% of other websites

  • 89

    Accessibility

    Visual factors better than
    that of 71% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    80% of websites

  • 100

    SEO

    Google-friendlier than
    94% of websites

unitedmedia.ro

United Media Services - A digitally minded full-service media agency

Page Load Speed

7.5 sec in total

First Response

539 ms

Resources Loaded

6.9 sec

Page Rendered

63 ms

unitedmedia.ro screenshot

About Website

Click here to check amazing United Media content. Otherwise, check out these important facts you probably never knew about unitedmedia.ro

We connect research with strategy, and data with insights so we can effectively connect our clients with their customers. We deliver measurable, integrated communication campaigns with a digital focus...

Visit unitedmedia.ro

Key Findings

We analyzed Unitedmedia.ro page load time and found that the first response time was 539 ms and then it took 7 sec to load all DOM resources and completely render a web page. This is a poor result, as 80% of websites can load faster.

Performance Metrics

unitedmedia.ro performance score

80

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.8 s

57/100

10%

LCP (Largest Contentful Paint)

Value3.3 s

69/100

25%

SI (Speed Index)

Value4.7 s

69/100

10%

TBT (Total Blocking Time)

Value190 ms

90/100

30%

CLS (Cumulative Layout Shift)

Value0.022

100/100

15%

TTI (Time to Interactive)

Value4.8 s

78/100

10%

Network Requests Diagram

unitedmedia.ro

539 ms

unitedmedia.ro

656 ms

gtm.js

69 ms

css2

29 ms

main-style.css

415 ms

Our browser made a total of 46 requests to load all elements on the main page. We found that 65% of them (30 requests) were addressed to the original Unitedmedia.ro, 17% (8 requests) were made to Fonts.gstatic.com and 9% (4 requests) were made to Maps.googleapis.com. The less responsive or slowest element that took the longest time to load (5.5 sec) belongs to the original domain Unitedmedia.ro.

Page Optimization Overview & Recommendations

Page size can be reduced by 299.5 kB (50%)

Content Size

600.5 kB

After Optimization

301.0 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Unitedmedia.ro main page is 600.5 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 50% of websites need less resources to load. Javascripts take 358.7 kB which makes up the majority of the site volume.

HTML Optimization

-79%

Potential reduce by 61.6 kB

  • Original 78.0 kB
  • After minification 60.2 kB
  • After compression 16.5 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 17.8 kB, which is 23% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 61.6 kB or 79% of the original size.

Image Optimization

-10%

Potential reduce by 15.7 kB

  • Original 151.3 kB
  • After minification 135.7 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. United Media images are well optimized though.

JavaScript Optimization

-62%

Potential reduce by 221.7 kB

  • Original 358.7 kB
  • After minification 358.5 kB
  • After compression 137.1 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 221.7 kB or 62% of the original size.

CSS Optimization

-5%

Potential reduce by 605 B

  • Original 12.4 kB
  • After minification 12.4 kB
  • After compression 11.8 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Unitedmedia.ro has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 8 (22%)

Requests Now

36

After Optimization

28

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 36 CSS, Javascripts, AJAX and image requests in order to completely render the main page of United Media. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 9 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

unitedmedia.ro

unitedmedia.ro

539 ms

unitedmedia.ro

unitedmedia.ro

656 ms

gtm.js

gtm.js

69 ms

css2

css2

29 ms

main-style.css

main-style.css

415 ms

email-decode.min.js

email-decode.min.js

6 ms

jquery-3.6.0.min.js

jquery-3.6.0.min.js

13 ms

parallax.js

parallax.js

405 ms

united.js

united.js

405 ms

embed

embed

220 ms

effect.svg

effect.svg

3891 ms

ref.png

ref.png

3940 ms

circle-effect.svg

circle-effect.svg

4036 ms

cross-industry-mobile.png

cross-industry-mobile.png

3803 ms

awards-mobile.png

awards-mobile.png

3686 ms

01-Internetics.png

01-Internetics.png

3683 ms

02-Adweek.png

02-Adweek.png

4073 ms

03-Effie.png

03-Effie.png

4344 ms

04-Google.png

04-Google.png

4383 ms

05-Webstock.png

05-Webstock.png

4599 ms

g-ads-search.png

g-ads-search.png

4712 ms

g-ads-display.png

g-ads-display.png

4689 ms

g-ads-measurement.png

g-ads-measurement.png

4690 ms

g-ads-video.png

g-ads-video.png

4738 ms

shopping-ads.png

shopping-ads.png

4792 ms

g-ads-apps.png

g-ads-apps.png

4980 ms

s-ads-360.png

s-ads-360.png

5106 ms

campaign-manager.png

campaign-manager.png

5075 ms

display-video-360.png

display-video-360.png

5107 ms

g-analytics.png

g-analytics.png

5121 ms

fb-media-planning.png

fb-media-planning.png

5175 ms

fb-media-buying.png

fb-media-buying.png

5352 ms

fb-digital-marketing.png

fb-digital-marketing.png

5466 ms

logo.svg

logo.svg

5503 ms

RLpbK4fy6r6tOBEJg0IAKzqdFZVZxpMkXJMhnB9XjO1o90LuV-PT4Doq_AKp_3cKVTE.ttf

RLpbK4fy6r6tOBEJg0IAKzqdFZVZxpMkXJMhnB9XjO1o90LuV-PT4Doq_AKp_3cKVTE.ttf

47 ms

RLpbK4fy6r6tOBEJg0IAKzqdFZVZxpMkXJMhnB9XjO1o90LuV-PT4Doq_AKp_0UKVTE.ttf

RLpbK4fy6r6tOBEJg0IAKzqdFZVZxpMkXJMhnB9XjO1o90LuV-PT4Doq_AKp_0UKVTE.ttf

84 ms

RLpbK4fy6r6tOBEJg0IAKzqdFZVZxpMkXJMhnB9XjO1o90LuV-PT4Doq_AKp_ykKVTE.ttf

RLpbK4fy6r6tOBEJg0IAKzqdFZVZxpMkXJMhnB9XjO1o90LuV-PT4Doq_AKp_ykKVTE.ttf

83 ms

RLpbK4fy6r6tOBEJg0IAKzqdFZVZxpMkXJMhnB9XjO1o90LuV-PT4Doq_AKp_5ANVTE.ttf

RLpbK4fy6r6tOBEJg0IAKzqdFZVZxpMkXJMhnB9XjO1o90LuV-PT4Doq_AKp_5ANVTE.ttf

125 ms

RLpbK4fy6r6tOBEJg0IAKzqdFZVZxpMkXJMhnB9XjO1o90LuV-PT4Doq_AKp_94NVTE.ttf

RLpbK4fy6r6tOBEJg0IAKzqdFZVZxpMkXJMhnB9XjO1o90LuV-PT4Doq_AKp_94NVTE.ttf

100 ms

j8_96_fAw7jrcalD7oKYNX0QfAnPcbzNEEB7OoicBw7FYVqQ.ttf

j8_96_fAw7jrcalD7oKYNX0QfAnPcbzNEEB7OoicBw7FYVqQ.ttf

70 ms

j8_96_fAw7jrcalD7oKYNX0QfAnPcbzNEEB7OoicBw6bYVqQ.ttf

j8_96_fAw7jrcalD7oKYNX0QfAnPcbzNEEB7OoicBw6bYVqQ.ttf

65 ms

j8_96_fAw7jrcalD7oKYNX0QfAnPcbzNEEB7OoicBw4iZlqQ.ttf

j8_96_fAw7jrcalD7oKYNX0QfAnPcbzNEEB7OoicBw4iZlqQ.ttf

82 ms

js

js

37 ms

search.js

search.js

4 ms

geometry.js

geometry.js

8 ms

main.js

main.js

15 ms

Accessibility Review

unitedmedia.ro accessibility score

89

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

<frame> or <iframe> elements do not have a title

High

Links do not have a discernible name

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

unitedmedia.ro best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

unitedmedia.ro SEO score

100

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Unitedmedia.ro can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Unitedmedia.ro main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

unitedmedia.ro

Open Graph description is not detected on the main page of United Media. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: