Tools & Wizards About Us
urbanara.com screenshot

Report Summary

  • 20

    Performance

    Renders faster than
    37% of other websites

  • 96

    Accessibility

    Visual factors better than
    that of 88% of websites

  • 77

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 93

    SEO

    Google-friendlier than
    83% of websites

urbanara.com

URBANARA - Shop Natural Homewares in Timeless Designs

Page Load Speed

5.6 sec in total

First Response

472 ms

Resources Loaded

4.6 sec

Page Rendered

584 ms

urbanara.com screenshot

About Website

Click here to check amazing URBANARA content for United States. Otherwise, check out these important facts you probably never knew about urbanara.com

High-quality, natural home accessories - rugs, bedding, blankets and curtains in timeless designs ✓ Fast, free shipping ✓ 100 days returns ✓ shop now!

Visit urbanara.com

Key Findings

We analyzed Urbanara.com page load time and found that the first response time was 472 ms and then it took 5.2 sec to load all DOM resources and completely render a web page. This is a poor result, as 75% of websites can load faster.

Performance Metrics

urbanara.com performance score

20

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.7 s

30/100

10%

LCP (Largest Contentful Paint)

Value9.5 s

1/100

25%

SI (Speed Index)

Value11.6 s

5/100

10%

TBT (Total Blocking Time)

Value3,160 ms

3/100

30%

CLS (Cumulative Layout Shift)

Value0.048

99/100

15%

TTI (Time to Interactive)

Value22.9 s

1/100

10%

Network Requests Diagram

www.urbanara.co.uk

472 ms

emstrack.js

160 ms

jkmegamenu.css

328 ms

jquery.countdown.js

408 ms

jkmegamenu.js

488 ms

Our browser made a total of 115 requests to load all elements on the main page. We found that 0% of them (0 request) were addressed to the original Urbanara.com, 4% (5 requests) were made to Google-analytics.com and 4% (5 requests) were made to Stats.g.doubleclick.net. The less responsive or slowest element that took the longest time to load (2.4 sec) relates to the external source Urbanara.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 587.4 kB (17%)

Content Size

3.5 MB

After Optimization

2.9 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Urbanara.com main page is 3.5 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 70% of websites need less resources to load. Images take 2.8 MB which makes up the majority of the site volume.

HTML Optimization

-82%

Potential reduce by 83.6 kB

  • Original 101.8 kB
  • After minification 81.8 kB
  • After compression 18.2 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 20.0 kB, which is 20% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 83.6 kB or 82% of the original size.

Image Optimization

-2%

Potential reduce by 47.1 kB

  • Original 2.8 MB
  • After minification 2.7 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. URBANARA images are well optimized though.

JavaScript Optimization

-61%

Potential reduce by 209.6 kB

  • Original 341.1 kB
  • After minification 302.2 kB
  • After compression 131.5 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 209.6 kB or 61% of the original size.

CSS Optimization

-84%

Potential reduce by 247.0 kB

  • Original 295.1 kB
  • After minification 288.9 kB
  • After compression 48.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Urbanara.com needs all CSS files to be minified and compressed as it can save up to 247.0 kB or 84% of the original size.

Requests Breakdown

Number of requests can be reduced by 48 (45%)

Requests Now

106

After Optimization

58

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 106 CSS, Javascripts, AJAX and image requests in order to completely render the main page of URBANARA. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 25 to 1 for JavaScripts and from 8 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

www.urbanara.co.uk

www.urbanara.co.uk

472 ms

emstrack.js

emstrack.js

160 ms

jkmegamenu.css

jkmegamenu.css

328 ms

jquery.countdown.js

jquery.countdown.js

408 ms

jkmegamenu.js

jkmegamenu.js

488 ms

font_http.css

font_http.css

168 ms

jquery.min.js

jquery.min.js

10 ms

blockcart.css

blockcart.css

2389 ms

ajax-cart.js

ajax-cart.js

169 ms

core.css

core.css

247 ms

ajax-wishlist.js

ajax-wishlist.js

2406 ms

jquery.scrollTo-1.4.2-min.js

jquery.scrollTo-1.4.2-min.js

558 ms

modules.css

modules.css

239 ms

app.min.css

app.min.css

330 ms

owl.carousel-2.4-beta.min.css

owl.carousel-2.4-beta.min.css

247 ms

9688b3d2-d41c-4a94-9b79-cf6f68027b8c.css

9688b3d2-d41c-4a94-9b79-cf6f68027b8c.css

56 ms

jquery.mCustomScrollbar.concat.min.js

jquery.mCustomScrollbar.concat.min.js

562 ms

getseal

getseal

174 ms

jquery.min.js

jquery.min.js

635 ms

owl.carousel.2.4-beta.min.js

owl.carousel.2.4-beta.min.js

577 ms

app-uk.js

app-uk.js

655 ms

conversion.js

conversion.js

24 ms

fbds.js

fbds.js

16 ms

j.php

j.php

16 ms

92 ms

v.gif

v.gif

6 ms

va-f9423035fc9f0fdad5f7654cfb9df14b.js

va-f9423035fc9f0fdad5f7654cfb9df14b.js

6 ms

prestashop-4712fa49

prestashop-4712fa49

35 ms

gtm.js

gtm.js

54 ms

flag-uk.png

flag-uk.png

92 ms

flag-de.png

flag-de.png

86 ms

Basket-icon.svg

Basket-icon.svg

87 ms

green-arrow.png

green-arrow.png

85 ms

Urbanara_logo.svg

Urbanara_logo.svg

87 ms

search-icon.png

search-icon.png

90 ms

NavBox_Living_AW.jpg

NavBox_Living_AW.jpg

479 ms

NavBox_Bedroom_AW.jpg

NavBox_Bedroom_AW.jpg

490 ms

NavBox_Bathroom_Robes.jpg

NavBox_Bathroom_Robes.jpg

439 ms

NavBox_Dining_AW.jpg

NavBox_Dining_AW.jpg

475 ms

NavBox_Rugs_AW.jpg

NavBox_Rugs_AW.jpg

506 ms

NavBox_Home_Scents.jpg

NavBox_Home_Scents.jpg

440 ms

NavBox_Kids_AW.jpg

NavBox_Kids_AW.jpg

569 ms

banner_150x200.png

banner_150x200.png

491 ms

en0.jpg

en0.jpg

1028 ms

en1.jpg

en1.jpg

791 ms

en2.jpg

en2.jpg

807 ms

CatBox2_Living.jpg

CatBox2_Living.jpg

887 ms

CatBox1_OOH.jpg

CatBox1_OOH.jpg

840 ms

CatBox3_BedSpreads.jpg

CatBox3_BedSpreads.jpg

727 ms

blue-white-cotton-bed-linen-izeda.jpg

blue-white-cotton-bed-linen-izeda.jpg

810 ms

brass-valenca-pendant-lamp.jpg

brass-valenca-pendant-lamp.jpg

874 ms

mint-turquoise-teal-karise-rug.jpg

mint-turquoise-teal-karise-rug.jpg

891 ms

off-white-arreso-jug.jpg

off-white-arreso-jug.jpg

892 ms

grey-cream-wool-blanket-gotland.jpg

grey-cream-wool-blanket-gotland.jpg

926 ms

light-blue-off-white-light-brown-kasai-bowl-set.jpg

light-blue-off-white-light-brown-kasai-bowl-set.jpg

955 ms

mustard-llixa-cotton-quilt.jpg

mustard-llixa-cotton-quilt.jpg

979 ms

blue-beige-linen-cushion-vinstra.jpg

blue-beige-linen-cushion-vinstra.jpg

975 ms

stone-grey-sagres-towel-collection.jpg

stone-grey-sagres-towel-collection.jpg

981 ms

CatBox5_Bathroom.jpg

CatBox5_Bathroom.jpg

1259 ms

CatBox5_Journal.jpg

CatBox5_Journal.jpg

1118 ms

CatBox2_BedRoom.jpg

CatBox2_BedRoom.jpg

1215 ms

CatBox7_Lamps_UK.jpg

CatBox7_Lamps_UK.jpg

1372 ms

About-Us-IMG_Rug_UK.jpg

About-Us-IMG_Rug_UK.jpg

1321 ms

Search-13x13px.svg

Search-13x13px.svg

105 ms

Newsletter.svg

Newsletter.svg

105 ms

close.png

close.png

218 ms

60740f82-8b81-4b05-ba70-a17d20b5fac4.woff

60740f82-8b81-4b05-ba70-a17d20b5fac4.woff

72 ms

fe1b6352-cabf-4b80-aa1a-a29bf8b898b6.woff

fe1b6352-cabf-4b80-aa1a-a29bf8b898b6.woff

64 ms

analytics.js

analytics.js

12 ms

aquant.js

aquant.js

52 ms

WebFont.woff

WebFont.woff

1025 ms

WebFont.woff

WebFont.woff

1103 ms

ProximaNova-Semibold.otf

ProximaNova-Semibold.otf

1189 ms

BackToTop.svg

BackToTop.svg

1181 ms

Social_Facebook.svg

Social_Facebook.svg

112 ms

Social_Twitter.svg

Social_Twitter.svg

112 ms

ec.js

ec.js

20 ms

collect

collect

97 ms

collect

collect

22 ms

Social_Pinterest.svg

Social_Pinterest.svg

93 ms

Social_Instagram.svg

Social_Instagram.svg

93 ms

quality-trusted-logos-uk.png

quality-trusted-logos-uk.png

283 ms

collect

collect

33 ms

pixel;r=910463610;a=p-QCn7GPMxLgeYV;ezt=1;orderid=;revenue=;labels=_fp.event.Homepage;fpan=1;fpa=P0-711430712-1458467177388;ns=0;ce=1;cm=;je=0;sr=1024x768x32;enc=n;dst=0;et=1458467177387;tzo=-180;ref=;url=http%3A%2F%2Fwww.urbanara.co.uk%2F;ogl=

pixel;r=910463610;a=p-QCn7GPMxLgeYV;ezt=1;orderid=;revenue=;labels=_fp.event.Homepage;fpan=1;fpa=P0-711430712-1458467177388;ns=0;ce=1;cm=;je=0;sr=1024x768x32;enc=n;dst=0;et=1458467177387;tzo=-180;ref=;url=http%3A%2F%2Fwww.urbanara.co.uk%2F;ogl=

41 ms

all.js

all.js

29 ms

Social_House.svg

Social_House.svg

118 ms

Payment_VisaElectron.svg

Payment_VisaElectron.svg

1121 ms

chat-off.png

chat-off.png

1146 ms

98caab9d-3318-4093-8307-6408c47465da.js

98caab9d-3318-4093-8307-6408c47465da.js

109 ms

dc.js

dc.js

109 ms

187 ms

Payment_Visa.svg

Payment_Visa.svg

1114 ms

collect

collect

163 ms

l.gif

l.gif

149 ms

ev1

ev1

87 ms

124 ms

xd_arbiter.php

xd_arbiter.php

79 ms

xd_arbiter.php

xd_arbiter.php

120 ms

__utm.gif

__utm.gif

101 ms

helpBtn_UK.png

helpBtn_UK.png

269 ms

cart.php

cart.php

1019 ms

__utm.gif

__utm.gif

50 ms

68 ms

blank.gif

blank.gif

41 ms

ProximaNova-Light.otf

ProximaNova-Light.otf

941 ms

ga-audiences

ga-audiences

27 ms

Payment_Maestro.svg

Payment_Maestro.svg

945 ms

push

push

48 ms

Payment_Paypal.svg

Payment_Paypal.svg

952 ms

Payment_Mastercard.svg

Payment_Mastercard.svg

956 ms

confirm.jpg

confirm.jpg

968 ms

NLsignup.jpg

NLsignup.jpg

970 ms

slider-arrows.png

slider-arrows.png

956 ms

__utm.gif

__utm.gif

11 ms

21 ms

Accessibility Review

urbanara.com accessibility score

96

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best Practices

urbanara.com best practices score

77

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Missing source maps for large first-party JavaScript

High

Issues were logged in the Issues panel in Chrome Devtools

SEO Factors

urbanara.com SEO score

93

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Urbanara.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Urbanara.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

urbanara.com

Open Graph description is not detected on the main page of URBANARA. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: