Tools & Wizards About Us
urbanmedia.co.uk screenshot

Report Summary

  • 23

    Performance

    Renders faster than
    41% of other websites

  • 95

    Accessibility

    Visual factors better than
    that of 86% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    80% of websites

  • 92

    SEO

    Google-friendlier than
    74% of websites

urbanmedia.co.uk

Digital Marketing Agency - Website Development, Online Marketing

Page Load Speed

3.6 sec in total

First Response

239 ms

Resources Loaded

2.4 sec

Page Rendered

943 ms

urbanmedia.co.uk screenshot

About Website

Welcome to urbanmedia.co.uk homepage info - get ready to check Urbanmedia best content right away, or after learning these important things about urbanmedia.co.uk

Digital Marketing Agency - Online, digital marketing specialists providing professional Website Design, SEO, PPC, Social Media Marketing, Ads & Management.

Visit urbanmedia.co.uk

Key Findings

We analyzed Urbanmedia.co.uk page load time and found that the first response time was 239 ms and then it took 3.4 sec to load all DOM resources and completely render a web page. This is a poor result, as 60% of websites can load faster.

Performance Metrics

urbanmedia.co.uk performance score

23

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.9 s

51/100

10%

LCP (Largest Contentful Paint)

Value12.4 s

0/100

25%

SI (Speed Index)

Value8.2 s

20/100

10%

TBT (Total Blocking Time)

Value3,480 ms

2/100

30%

CLS (Cumulative Layout Shift)

Value0.029

100/100

15%

TTI (Time to Interactive)

Value15.7 s

6/100

10%

Network Requests Diagram

urbanmedia.co.uk

239 ms

urbanmedia.co.uk

391 ms

js

85 ms

gtm.js

155 ms

pa-frontend-2fe868524.min.css

362 ms

Our browser made a total of 90 requests to load all elements on the main page. We found that 86% of them (77 requests) were addressed to the original Urbanmedia.co.uk, 7% (6 requests) were made to Fonts.gstatic.com and 2% (2 requests) were made to Googletagmanager.com. The less responsive or slowest element that took the longest time to load (841 ms) belongs to the original domain Urbanmedia.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 503.2 kB (35%)

Content Size

1.4 MB

After Optimization

919.0 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Urbanmedia.co.uk main page is 1.4 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 60% of websites need less resources to load. Javascripts take 721.5 kB which makes up the majority of the site volume.

HTML Optimization

-85%

Potential reduce by 170.1 kB

  • Original 199.8 kB
  • After minification 190.2 kB
  • After compression 29.7 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 170.1 kB or 85% of the original size.

Image Optimization

-0%

Potential reduce by 0 B

  • Original 351.2 kB
  • After minification 351.2 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Urbanmedia images are well optimized though.

JavaScript Optimization

-46%

Potential reduce by 332.0 kB

  • Original 721.5 kB
  • After minification 721.5 kB
  • After compression 389.4 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 332.0 kB or 46% of the original size.

CSS Optimization

-1%

Potential reduce by 1.1 kB

  • Original 149.7 kB
  • After minification 149.4 kB
  • After compression 148.6 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Urbanmedia.co.uk has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 62 (77%)

Requests Now

81

After Optimization

19

  • Images
  • JavaScript
  • CSS

The browser has sent 81 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Urbanmedia. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 32 to 1 for JavaScripts and from 32 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

urbanmedia.co.uk

urbanmedia.co.uk

239 ms

urbanmedia.co.uk

urbanmedia.co.uk

391 ms

js

js

85 ms

gtm.js

gtm.js

155 ms

pa-frontend-2fe868524.min.css

pa-frontend-2fe868524.min.css

362 ms

style.min.css

style.min.css

64 ms

style.min.css

style.min.css

53 ms

theme.min.css

theme.min.css

372 ms

frontend-lite.min.css

frontend-lite.min.css

55 ms

post-9.css

post-9.css

377 ms

frontend.min.css

frontend.min.css

70 ms

swiper.min.css

swiper.min.css

70 ms

frontend-lite.min.css

frontend-lite.min.css

91 ms

uael-frontend.min.css

uael-frontend.min.css

107 ms

post-6.css

post-6.css

92 ms

post-8.css

post-8.css

94 ms

post-125.css

post-125.css

98 ms

post-41.css

post-41.css

149 ms

style.css

style.css

471 ms

jquery.min.js

jquery.min.js

148 ms

jquery-migrate.min.js

jquery-migrate.min.js

168 ms

widget-nav-menu.min.css

widget-nav-menu.min.css

165 ms

widget-call-to-action.min.css

widget-call-to-action.min.css

161 ms

widget-icon-box.min.css

widget-icon-box.min.css

162 ms

css

css

61 ms

widget-icon-list.min.css

widget-icon-list.min.css

171 ms

post-207.css

post-207.css

548 ms

post-213.css

post-213.css

549 ms

all.min.css

all.min.css

353 ms

slick.min.css

slick.min.css

366 ms

post-877.css

post-877.css

365 ms

post-882.css

post-882.css

719 ms

post-883.css

post-883.css

729 ms

post-946.css

post-946.css

382 ms

post-942.css

post-942.css

396 ms

post-943.css

post-943.css

413 ms

post-1304.css

post-1304.css

430 ms

animations.min.css

animations.min.css

444 ms

pa-frontend-2fe868524.min.js

pa-frontend-2fe868524.min.js

796 ms

hello-frontend.min.js

hello-frontend.min.js

543 ms

api.js

api.js

49 ms

api.js

api.js

68 ms

19bb4a2ecf.js

19bb4a2ecf.js

124 ms

jquery.smartmenus.min.js

jquery.smartmenus.min.js

540 ms

universal-tilt.min.js

universal-tilt.min.js

520 ms

slick.min.js

slick.min.js

513 ms

imagesloaded.min.js

imagesloaded.min.js

841 ms

slick.min.js

slick.min.js

505 ms

isotope.min.js

isotope.min.js

509 ms

uael-posts.min.js

uael-posts.min.js

492 ms

jquery_resize.min.js

jquery_resize.min.js

515 ms

webpack-pro.runtime.min.js

webpack-pro.runtime.min.js

533 ms

webpack.runtime.min.js

webpack.runtime.min.js

546 ms

frontend-modules.min.js

frontend-modules.min.js

523 ms

wp-polyfill-inert.min.js

wp-polyfill-inert.min.js

498 ms

regenerator-runtime.min.js

regenerator-runtime.min.js

518 ms

wp-polyfill.min.js

wp-polyfill.min.js

499 ms

hooks.min.js

hooks.min.js

504 ms

i18n.min.js

i18n.min.js

504 ms

frontend.min.js

frontend.min.js

530 ms

waypoints.min.js

waypoints.min.js

504 ms

core.min.js

core.min.js

349 ms

frontend.min.js

frontend.min.js

350 ms

elements-handlers.min.js

elements-handlers.min.js

350 ms

lazyload.min.js

lazyload.min.js

721 ms

ads-background.jpg

ads-background.jpg

571 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsiH0B4gaVc.ttf

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsiH0B4gaVc.ttf

19 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsjZ0B4gaVc.ttf

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsjZ0B4gaVc.ttf

37 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsjr0B4gaVc.ttf

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsjr0B4gaVc.ttf

55 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsgH1x4gaVc.ttf

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsgH1x4gaVc.ttf

73 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsg-1x4gaVc.ttf

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsg-1x4gaVc.ttf

74 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgshZ1x4gaVc.ttf

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgshZ1x4gaVc.ttf

73 ms

ITCAvantGardeStd-Bold.woff

ITCAvantGardeStd-Bold.woff

584 ms

recaptcha__en.js

recaptcha__en.js

51 ms

um_logo.svg

um_logo.svg

32 ms

wordpress_logo.jpg

wordpress_logo.jpg

16 ms

platform-umbraco.gif

platform-umbraco.gif

373 ms

platform-shopfiy.gif

platform-shopfiy.gif

15 ms

platform-mailchimp.gif

platform-mailchimp.gif

15 ms

web-square-home.jpg

web-square-home.jpg

409 ms

social-square-home.jpg

social-square-home.jpg

28 ms

ads-square-home.jpg

ads-square-home.jpg

27 ms

email-marketing-3.jpg

email-marketing-3.jpg

398 ms

seo-square-home.jpg

seo-square-home.jpg

49 ms

templates-square-home.jpg

templates-square-home.jpg

527 ms

nell-thumb-template.jpg

nell-thumb-template.jpg

530 ms

chilternsolar-thumb.jpg

chilternsolar-thumb.jpg

77 ms

bourneend-thumb.jpg

bourneend-thumb.jpg

88 ms

um_logo_blue.png

um_logo_blue.png

417 ms

Long-Logo-White-ppnxfr9hd8gr8lsax0z2yyn7uggkiiqxk5ajfeb3eo.png

Long-Logo-White-ppnxfr9hd8gr8lsax0z2yyn7uggkiiqxk5ajfeb3eo.png

700 ms

Accessibility Review

urbanmedia.co.uk accessibility score

95

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[aria-hidden="true"] elements contain focusable descendents

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best Practices

urbanmedia.co.uk best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

urbanmedia.co.uk SEO score

92

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Urbanmedia.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Urbanmedia.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

urbanmedia.co.uk

Open Graph data is detected on the main page of Urbanmedia. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: