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velstar.co.uk screenshot

Report Summary

  • 21

    Performance

    Renders faster than
    39% of other websites

  • 90

    Accessibility

    Visual factors better than
    that of 74% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 89

    SEO

    Google-friendlier than
    66% of websites

velstar.co.uk

Shopify Plus Agency | Ecommerce Growth Marketing : Velstar

Page Load Speed

3.4 sec in total

First Response

316 ms

Resources Loaded

1.6 sec

Page Rendered

1.5 sec

velstar.co.uk screenshot

About Website

Click here to check amazing Velstar content for United States. Otherwise, check out these important facts you probably never knew about velstar.co.uk

We're a Shopify Plus agency. We scale direct-to-consumer brands through smart, end-to-end commerce solutions that fuel persistent growth.

Visit velstar.co.uk

Key Findings

We analyzed Velstar.co.uk page load time and found that the first response time was 316 ms and then it took 3.1 sec to load all DOM resources and completely render a web page. This is a poor result, as 55% of websites can load faster.

Performance Metrics

velstar.co.uk performance score

21

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.8 s

56/100

10%

LCP (Largest Contentful Paint)

Value13.7 s

0/100

25%

SI (Speed Index)

Value13.3 s

2/100

10%

TBT (Total Blocking Time)

Value17,200 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value31.0 s

0/100

10%

Network Requests Diagram

velstar.co.uk

316 ms

uc.js

50 ms

preloads.js

44 ms

load_feature-9f951eb7d8d53973c719de211f807d63af81c644e5b9a6ae72661ac408d472f6.js

41 ms

features-1c0b396bd4d054b94abae1eb6a1bd6ba47beb35525c57a217c77a862ff06d83f.js

40 ms

Our browser made a total of 53 requests to load all elements on the main page. We found that 77% of them (41 requests) were addressed to the original Velstar.co.uk, 2% (1 request) were made to Consent.cookiebot.com and 2% (1 request) were made to Static.klaviyo.com. The less responsive or slowest element that took the longest time to load (640 ms) relates to the external source Js-eu1.hsforms.net.

Page Optimization Overview & Recommendations

Page size can be reduced by 270.7 kB (19%)

Content Size

1.4 MB

After Optimization

1.1 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Velstar.co.uk main page is 1.4 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 60% of websites need less resources to load. Images take 891.9 kB which makes up the majority of the site volume.

HTML Optimization

-83%

Potential reduce by 168.9 kB

  • Original 202.8 kB
  • After minification 164.4 kB
  • After compression 33.9 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 38.4 kB, which is 19% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 168.9 kB or 83% of the original size.

Image Optimization

-0%

Potential reduce by 1.3 kB

  • Original 891.9 kB
  • After minification 890.6 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Velstar images are well optimized though.

JavaScript Optimization

-33%

Potential reduce by 100.3 kB

  • Original 301.8 kB
  • After minification 301.8 kB
  • After compression 201.5 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 100.3 kB or 33% of the original size.

CSS Optimization

-1%

Potential reduce by 152 B

  • Original 16.5 kB
  • After minification 16.5 kB
  • After compression 16.3 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Velstar.co.uk has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 18 (40%)

Requests Now

45

After Optimization

27

  • Images
  • JavaScript
  • CSS

The browser has sent 45 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Velstar. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 19 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

velstar.co.uk

velstar.co.uk

316 ms

uc.js

uc.js

50 ms

preloads.js

preloads.js

44 ms

load_feature-9f951eb7d8d53973c719de211f807d63af81c644e5b9a6ae72661ac408d472f6.js

load_feature-9f951eb7d8d53973c719de211f807d63af81c644e5b9a6ae72661ac408d472f6.js

41 ms

features-1c0b396bd4d054b94abae1eb6a1bd6ba47beb35525c57a217c77a862ff06d83f.js

features-1c0b396bd4d054b94abae1eb6a1bd6ba47beb35525c57a217c77a862ff06d83f.js

40 ms

core.css

core.css

43 ms

klaviyo.js

klaviyo.js

232 ms

shopify-perf-kit-1.0.0.min.js

shopify-perf-kit-1.0.0.min.js

148 ms

v2.js

v2.js

640 ms

core.js

core.js

149 ms

track.js

track.js

41 ms

01HMS17WDM3YTRX4JZ27JR0YPT

01HMS17WDM3YTRX4JZ27JR0YPT

144 ms

143900989.js

143900989.js

449 ms

gtm.js

gtm.js

152 ms

trekkie.storefront.03be50ea3788c26020561bb2ba01cb1e65d0fb9a.min.js

trekkie.storefront.03be50ea3788c26020561bb2ba01cb1e65d0fb9a.min.js

95 ms

shop_events_listener-61fa9e0a912c675e178777d2b27f6cbd482f8912a6b0aa31fa3515985a8cd626.js

shop_events_listener-61fa9e0a912c675e178777d2b27f6cbd482f8912a6b0aa31fa3515985a8cd626.js

96 ms

shopify-boomerang-1.0.0.min.js

shopify-boomerang-1.0.0.min.js

93 ms

shopify-plus-logo.png

shopify-plus-logo.png

38 ms

Faction_128x.svg

Faction_128x.svg

39 ms

Linda_logo_128x.svg

Linda_logo_128x.svg

36 ms

Faction_270x.svg

Faction_270x.svg

28 ms

UM_4_620x.jpg

UM_4_620x.jpg

30 ms

KL_Thumbnail_3_4_620x.jpg

KL_Thumbnail_3_4_620x.jpg

40 ms

Castre_Thumbnail_3_4_620x.jpg

Castre_Thumbnail_3_4_620x.jpg

51 ms

Windfields_Thumbnail_3_4_620x.jpg

Windfields_Thumbnail_3_4_620x.jpg

56 ms

hearts_270x.svg

hearts_270x.svg

79 ms

AVON_Thumbnail_3_4_620x.jpg

AVON_Thumbnail_3_4_620x.jpg

86 ms

supplement_620x.jpg

supplement_620x.jpg

85 ms

tatti_Thumbnail_3_4_620x.jpg

tatti_Thumbnail_3_4_620x.jpg

85 ms

Swan_Thumbnail_3_4_620x.jpg

Swan_Thumbnail_3_4_620x.jpg

86 ms

Sculpted_1_200x.svg

Sculpted_1_200x.svg

88 ms

Sculpted_400x.svg

Sculpted_400x.svg

92 ms

Castore_1_200x.svg

Castore_1_200x.svg

212 ms

Castore_3_400x.svg

Castore_3_400x.svg

90 ms

KL_Logo_SVG_BOT_1_200x.svg

KL_Logo_SVG_BOT_1_200x.svg

209 ms

KL_Logo_SVG_BOT_400x.svg

KL_Logo_SVG_BOT_400x.svg

93 ms

svgexport-2_2_1_1_200x.svg

svgexport-2_2_1_1_200x.svg

102 ms

svgexport-2_2_1_2_400x.svg

svgexport-2_2_1_2_400x.svg

213 ms

Velstar___9XB_v2_520x500_15058d11-1a35-4018-aaf2-2e8f4a41321c_600x.webp

Velstar___9XB_v2_520x500_15058d11-1a35-4018-aaf2-2e8f4a41321c_600x.webp

215 ms

john-schnobrich-FlPc9_VocJ4-unsplash_600x.jpg

john-schnobrich-FlPc9_VocJ4-unsplash_600x.jpg

215 ms

PeterB_2_600x.jpg

PeterB_2_600x.jpg

216 ms

velstar-animated_100x.gif

velstar-animated_100x.gif

217 ms

Switzer-Medium.woff

Switzer-Medium.woff

36 ms

Switzer-Regular.woff

Switzer-Regular.woff

60 ms

Switzer-Light.woff

Switzer-Light.woff

22 ms

Switzer-Medium.ttf

Switzer-Medium.ttf

36 ms

Switzer-Light.ttf

Switzer-Light.ttf

59 ms

Switzer-Regular.ttf

Switzer-Regular.ttf

66 ms

fb.js

fb.js

427 ms

web-interactives-embed.js

web-interactives-embed.js

473 ms

collectedforms.js

collectedforms.js

486 ms

143900989.js

143900989.js

467 ms

banner.js

banner.js

481 ms

Accessibility Review

velstar.co.uk accessibility score

90

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best Practices

velstar.co.uk best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Missing source maps for large first-party JavaScript

SEO Factors

velstar.co.uk SEO score

89

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Velstar.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Velstar.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

velstar.co.uk

Open Graph description is not detected on the main page of Velstar. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: