Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

vertising.ru

Digital Analytics, Conversion Rate Optimization and Marketing- Apply for Expert Services Online

Page Load Speed

3.7 sec in total

First Response

900 ms

Resources Loaded

2.6 sec

Page Rendered

270 ms

vertising.ru screenshot

About Website

Visit vertising.ru now to see the best up-to-date Vertising content and also check out these interesting facts you probably never knew about vertising.ru

InsightWhale.com is a highly specialized digital agency. We have a great web analytics team, conversion rate optimization specialists (CRO) who will improve your mobile conversion, landing page optimi...

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Key Findings

We analyzed Vertising.ru page load time and found that the first response time was 900 ms and then it took 2.8 sec to load all DOM resources and completely render a web page. This is a poor result, as 50% of websites can load faster.

Performance Metrics

vertising.ru performance score

0

Network Requests Diagram

vertising.ru

900 ms

wp-emoji-release.min.js

279 ms

css

34 ms

css

47 ms

sb-buttons.css

187 ms

Our browser made a total of 86 requests to load all elements on the main page. We found that 73% of them (63 requests) were addressed to the original Vertising.ru, 6% (5 requests) were made to Fonts.gstatic.com and 3% (3 requests) were made to Fonts.googleapis.com. The less responsive or slowest element that took the longest time to load (1.1 sec) belongs to the original domain Vertising.ru.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.1 MB (62%)

Content Size

1.8 MB

After Optimization

676.1 kB

In fact, the total size of Vertising.ru main page is 1.8 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 65% of websites need less resources to load. Javascripts take 813.4 kB which makes up the majority of the site volume.

HTML Optimization

-78%

Potential reduce by 63.0 kB

  • Original 81.1 kB
  • After minification 78.3 kB
  • After compression 18.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 63.0 kB or 78% of the original size.

Image Optimization

-4%

Potential reduce by 16.1 kB

  • Original 402.6 kB
  • After minification 386.5 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Vertising images are well optimized though.

JavaScript Optimization

-74%

Potential reduce by 602.0 kB

  • Original 813.4 kB
  • After minification 666.6 kB
  • After compression 211.4 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 602.0 kB or 74% of the original size.

CSS Optimization

-87%

Potential reduce by 420.7 kB

  • Original 480.9 kB
  • After minification 382.5 kB
  • After compression 60.2 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Vertising.ru needs all CSS files to be minified and compressed as it can save up to 420.7 kB or 87% of the original size.

Requests Breakdown

Number of requests can be reduced by 61 (79%)

Requests Now

77

After Optimization

16

The browser has sent 77 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Vertising. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 43 to 1 for JavaScripts and from 20 to 1 for CSS and as a result speed up the page load time.

SEO Factors

vertising.ru SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    RU

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Vertising.ru can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it does not match the claimed Russian language. Our system also found out that Vertising.ru main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Vertising. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: