Report Summary

  • 38

    Performance

    Renders faster than
    58% of other websites

  • 100

    Accessibility

    Visual factors better than
    that of 97% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    81% of websites

  • 100

    SEO

    Google-friendlier than
    95% of websites

vestadvertising.com

Thank You — Vest Advertising | Louisville KY, USA

Page Load Speed

2.8 sec in total

First Response

487 ms

Resources Loaded

2.1 sec

Page Rendered

279 ms

vestadvertising.com screenshot

About Website

Visit vestadvertising.com now to see the best up-to-date Vest Advertising content for United States and also check out these interesting facts you probably never knew about vestadvertising.com

Thank You

Visit vestadvertising.com

Key Findings

We analyzed Vestadvertising.com page load time and found that the first response time was 487 ms and then it took 2.3 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 45% of websites can load faster.

Performance Metrics

vestadvertising.com performance score

38

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.1 s

46/100

10%

LCP (Largest Contentful Paint)

Value5.6 s

17/100

25%

SI (Speed Index)

Value3.7 s

85/100

10%

TBT (Total Blocking Time)

Value1,650 ms

11/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value10.5 s

23/100

10%

Network Requests Diagram

vestadvertising.com

487 ms

animate.css

107 ms

normalize.css

46 ms

style.css

149 ms

conditionizr-4.3.0.min.js

47 ms

Our browser made a total of 98 requests to load all elements on the main page. We found that 38% of them (37 requests) were addressed to the original Vestadvertising.com, 37% (36 requests) were made to Maps.googleapis.com and 9% (9 requests) were made to Maps.gstatic.com. The less responsive or slowest element that took the longest time to load (806 ms) relates to the external source Scontent.xx.fbcdn.net.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.3 MB (51%)

Content Size

2.5 MB

After Optimization

1.2 MB

In fact, the total size of Vestadvertising.com main page is 2.5 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 70% of websites need less resources to load. Javascripts take 1.0 MB which makes up the majority of the site volume.

HTML Optimization

-85%

Potential reduce by 316.3 kB

  • Original 373.3 kB
  • After minification 362.4 kB
  • After compression 56.9 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 316.3 kB or 85% of the original size.

Image Optimization

-2%

Potential reduce by 15.8 kB

  • Original 816.4 kB
  • After minification 800.6 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Vest Advertising images are well optimized though.

JavaScript Optimization

-68%

Potential reduce by 678.9 kB

  • Original 1.0 MB
  • After minification 927.6 kB
  • After compression 322.4 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 678.9 kB or 68% of the original size.

CSS Optimization

-89%

Potential reduce by 252.3 kB

  • Original 284.9 kB
  • After minification 209.1 kB
  • After compression 32.6 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Vestadvertising.com needs all CSS files to be minified and compressed as it can save up to 252.3 kB or 89% of the original size.

Requests Breakdown

Number of requests can be reduced by 43 (47%)

Requests Now

91

After Optimization

48

The browser has sent 91 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Vest Advertising. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 25 to 1 for JavaScripts and from 9 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

vestadvertising.com accessibility score

100

Accessibility Issues

Best Practices

vestadvertising.com best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

vestadvertising.com SEO score

100

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    N/A

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Vestadvertising.com can be misinterpreted by Google and other search engines. Unfortunately we cannot identify language used on the page (probably there is a mix of languages, too little text or something else) and no language is claimed in <html> or <meta> tags either. Our system also found out that Vestadvertising.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Vest Advertising. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: