Tools & Wizards About Us
vocus.com screenshot

Report Summary

  • 13

    Performance

    Renders faster than
    25% of other websites

  • 90

    Accessibility

    Visual factors better than
    that of 74% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 85

    SEO

    Google-friendlier than
    55% of websites

vocus.com

PR Software Platform & Marketing Solutions | Cision

Page Load Speed

2.8 sec in total

First Response

74 ms

Resources Loaded

1.6 sec

Page Rendered

1.1 sec

vocus.com screenshot

About Website

Welcome to vocus.com homepage info - get ready to check Vocus best content for United States right away, or after learning these important things about vocus.com

Learn how Cision’s leading PR software platform and marketing solutions empower communication pros to target, reach and engage their audiences.

Visit vocus.com

Key Findings

We analyzed Vocus.com page load time and found that the first response time was 74 ms and then it took 2.8 sec to load all DOM resources and completely render a web page. This is a poor result, as 50% of websites can load faster.

Performance Metrics

vocus.com performance score

13

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.1 s

21/100

10%

LCP (Largest Contentful Paint)

Value5.7 s

16/100

25%

SI (Speed Index)

Value10.0 s

9/100

10%

TBT (Total Blocking Time)

Value5,320 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0.294

41/100

15%

TTI (Time to Interactive)

Value22.4 s

1/100

10%

Network Requests Diagram

vocus.com

74 ms

www.vocus.com

33 ms

52 ms

www.cision.com

41 ms

otSDKStub.js

98 ms

Our browser made a total of 102 requests to load all elements on the main page. We found that 2% of them (2 requests) were addressed to the original Vocus.com, 49% (50 requests) were made to Cision.com and 7% (7 requests) were made to Cdnjs.cloudflare.com. The less responsive or slowest element that took the longest time to load (483 ms) relates to the external source Snap.licdn.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 610.5 kB (14%)

Content Size

4.2 MB

After Optimization

3.6 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Vocus.com main page is 4.2 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only a small number of websites need less resources to load. Images take 3.6 MB which makes up the majority of the site volume.

HTML Optimization

-81%

Potential reduce by 172.0 kB

  • Original 212.6 kB
  • After minification 212.6 kB
  • After compression 40.6 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 172.0 kB or 81% of the original size.

Image Optimization

-12%

Potential reduce by 436.8 kB

  • Original 3.6 MB
  • After minification 3.2 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Vocus needs image optimization as it can save up to 436.8 kB or 12% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-0%

Potential reduce by 1.7 kB

  • Original 373.4 kB
  • After minification 373.4 kB
  • After compression 371.7 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-0%

Potential reduce by 5 B

  • Original 24.6 kB
  • After minification 24.6 kB
  • After compression 24.6 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Vocus.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 35 (40%)

Requests Now

88

After Optimization

53

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 88 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Vocus. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 27 to 1 for JavaScripts and from 10 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

vocus.com

vocus.com

74 ms

www.vocus.com

www.vocus.com

33 ms

52 ms

www.cision.com

www.cision.com

41 ms

otSDKStub.js

otSDKStub.js

98 ms

25058450976.js

25058450976.js

114 ms

ehzk8g7r743f.js

ehzk8g7r743f.js

214 ms

gtm.js

gtm.js

218 ms

uch2oqz.css

uch2oqz.css

220 ms

css2

css2

99 ms

css2

css2

204 ms

clientlib-revamp.min.css

clientlib-revamp.min.css

40 ms

owl.carousel.min.css

owl.carousel.min.css

87 ms

owl.theme.default.min.css

owl.theme.default.min.css

98 ms

animate.min.css

animate.min.css

106 ms

cision-media-list-article-thumbnail.png

cision-media-list-article-thumbnail.png

81 ms

clientlib-common.min.js

clientlib-common.min.js

200 ms

clientlibs.eloqua.min.js

clientlibs.eloqua.min.js

95 ms

api.js

api.js

93 ms

intlTelInput.css

intlTelInput.css

96 ms

intlTelInput.min.js

intlTelInput.min.js

202 ms

clientlib-revamp.min.js

clientlib-revamp.min.js

197 ms

clientlib-custom.min.js

clientlib-custom.min.js

90 ms

g2-logo-2.svg

g2-logo-2.svg

196 ms

g2-logo-3.svg

g2-logo-3.svg

95 ms

g2-logo-1.svg

g2-logo-1.svg

197 ms

DJ_Logo_Primary_dark-background_RGB%201.svg

DJ_Logo_Primary_dark-background_RGB%201.svg

199 ms

Ford-logo.svg

Ford-logo.svg

201 ms

Adobe_Corporate_logo.svg

Adobe_Corporate_logo.svg

203 ms

3M_wordmark.svg

3M_wordmark.svg

210 ms

Uber_logo_2018.svg

Uber_logo_2018.svg

208 ms

multi-arrow-thumbnail.png

multi-arrow-thumbnail.png

206 ms

data-graphs-thumbnail.png

data-graphs-thumbnail.png

207 ms

2024-communication-content-calender-thumbnail.png

2024-communication-content-calender-thumbnail.png

206 ms

ellisphere-logo.png

ellisphere-logo.png

210 ms

ellisphere-detail-214190857.jpg

ellisphere-detail-214190857.jpg

211 ms

ceh-logo.png

ceh-logo.png

213 ms

ceh-detail-187641659.jpg

ceh-detail-187641659.jpg

214 ms

simmons-bank-logo.png

simmons-bank-logo.png

212 ms

simmons-bank-story-card-bg.jpg

simmons-bank-story-card-bg.jpg

264 ms

masked-text-home-lg.jpg

masked-text-home-lg.jpg

214 ms

digital-meeting-outdoors-182280315.jpg

digital-meeting-outdoors-182280315.jpg

213 ms

global-network-303377125.jpg

global-network-303377125.jpg

263 ms

alternate-text-images-decoration.png

alternate-text-images-decoration.png

409 ms

2024-global-comms-report-thumbnail.png

2024-global-comms-report-thumbnail.png

260 ms

press-freedom-day_thumbnail042324.png

press-freedom-day_thumbnail042324.png

261 ms

articled-media-relations-thumbnail-0424.png

articled-media-relations-thumbnail-0424.png

318 ms

articles-7-tips-for-writing-a-pr-thumbnail.jpg

articles-7-tips-for-writing-a-pr-thumbnail.jpg

319 ms

article-strenghten-media-relationships.jpg

article-strenghten-media-relationships.jpg

319 ms

cision-media-list-article-thumbnail.png

cision-media-list-article-thumbnail.png

249 ms

b1039dc5-bf6f-4167-9a31-22460d03644c.json

b1039dc5-bf6f-4167-9a31-22460d03644c.json

115 ms

geo4.js

geo4.js

99 ms

a20151573008.html

a20151573008.html

222 ms

location

location

122 ms

p.css

p.css

118 ms

js

js

183 ms

insight.min.js

insight.min.js

483 ms

analytics.js

analytics.js

445 ms

hotjar-3631803.js

hotjar-3631803.js

444 ms

bat.js

bat.js

472 ms

otBannerSdk.js

otBannerSdk.js

91 ms

jizDREVNn1dOx-zrZ2X3pZvkThUY.ttf

jizDREVNn1dOx-zrZ2X3pZvkThUY.ttf

469 ms

d

d

327 ms

d

d

378 ms

d

d

377 ms

d

d

377 ms

d

d

377 ms

recaptcha__en.js

recaptcha__en.js

406 ms

gdpr.csv

gdpr.csv

294 ms

EuConuntry.csv

EuConuntry.csv

290 ms

gdprCountry.csv

gdprCountry.csv

292 ms

email.csv

email.csv

289 ms

countrydropdown.json

countrydropdown.json

291 ms

jobrole.json

jobrole.json

288 ms

jobtitle.json

jobtitle.json

400 ms

companyRevenue1.json

companyRevenue1.json

327 ms

primaryactivity.json

primaryactivity.json

326 ms

time1.json

time1.json

326 ms

time2.json

time2.json

323 ms

contactpreference.json

contactpreference.json

324 ms

usproductlist.json

usproductlist.json

401 ms

resourceType.json

resourceType.json

399 ms

resourceCategory.json

resourceCategory.json

395 ms

linkid.js

linkid.js

71 ms

modules.842bcec28f9fd12bb79e.js

modules.842bcec28f9fd12bb79e.js

142 ms

insight_tag_errors.gif

insight_tag_errors.gif

304 ms

collect

collect

84 ms

collect

collect

92 ms

anchor

anchor

55 ms

ga-audiences

ga-audiences

124 ms

styles__ltr.css

styles__ltr.css

3 ms

recaptcha__en.js

recaptcha__en.js

10 ms

tKcPQSh2okjZHiZ2jIssRExVWo45mlVHOakavsOpwK4.js

tKcPQSh2okjZHiZ2jIssRExVWo45mlVHOakavsOpwK4.js

40 ms

webworker.js

webworker.js

74 ms

logo_48.png

logo_48.png

27 ms

KFOmCnqEu92Fr1Mu4mxP.ttf

KFOmCnqEu92Fr1Mu4mxP.ttf

49 ms

KFOlCnqEu92Fr1MmEU9fBBc9.ttf

KFOlCnqEu92Fr1MmEU9fBBc9.ttf

52 ms

KFOlCnqEu92Fr1MmYUtfBBc9.ttf

KFOlCnqEu92Fr1MmYUtfBBc9.ttf

52 ms

recaptcha__en.js

recaptcha__en.js

10 ms

zi-tag.js

zi-tag.js

64 ms

utils.js

utils.js

20 ms

flags.png

flags.png

30 ms

Accessibility Review

vocus.com accessibility score

90

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best Practices

vocus.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Missing source maps for large first-party JavaScript

SEO Factors

vocus.com SEO score

85

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Vocus.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Vocus.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

vocus.com

Open Graph data is detected on the main page of Vocus. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: