Report Summary

  • 14

    Performance

    Renders faster than
    26% of other websites

  • 96

    Accessibility

    Visual factors better than
    that of 89% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    56% of websites

  • 84

    SEO

    Google-friendlier than
    52% of websites

waterstones.at

Buy books, stationery and gifts, online and in store | Waterstones

Page Load Speed

2.5 sec in total

First Response

81 ms

Resources Loaded

2.3 sec

Page Rendered

177 ms

waterstones.at screenshot

About Website

Click here to check amazing Waterstones content. Otherwise, check out these important facts you probably never knew about waterstones.at

Discover our full range of books at Waterstones.com. Buy online with Free UK Delivery on Orders Over £25 or Click & Collect within hours. waterstones.com

Visit waterstones.at

Key Findings

We analyzed Waterstones.at page load time and found that the first response time was 81 ms and then it took 2.4 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 45% of websites can load faster. This domain responded with an error, which can significantly jeopardize Waterstones.at rating and web reputation

Performance Metrics

waterstones.at performance score

14

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value9.0 s

0/100

10%

LCP (Largest Contentful Paint)

Value12.7 s

0/100

25%

SI (Speed Index)

Value14.7 s

1/100

10%

TBT (Total Blocking Time)

Value3,390 ms

2/100

30%

CLS (Cumulative Layout Shift)

Value0.111

87/100

15%

TTI (Time to Interactive)

Value15.0 s

7/100

10%

Network Requests Diagram

www.waterstones.com

81 ms

busyspiderbgb.jpg

93 ms

v1

40 ms

transparent.gif

62 ms

transparent.gif

27 ms

Our browser made a total of 6 requests to load all elements on the main page. We found that 0% of them (0 request) were addressed to the original Waterstones.at, 17% (1 request) were made to Static.waterstones.com and 17% (1 request) were made to Cloudflare.hcaptcha.com. The less responsive or slowest element that took the longest time to load (93 ms) relates to the external source Static.waterstones.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 22.7 kB (15%)

Content Size

151.6 kB

After Optimization

128.9 kB

In fact, the total size of Waterstones.at main page is 151.6 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 15% of websites need less resources to load. HTML takes 81.3 kB which makes up the majority of the site volume.

HTML Optimization

-28%

Potential reduce by 22.7 kB

  • Original 81.3 kB
  • After minification 81.0 kB
  • After compression 58.7 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 22.7 kB or 28% of the original size.

Image Optimization

-0%

Potential reduce by 0 B

  • Original 70.3 kB
  • After minification 70.3 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Waterstones images are well optimized though.

Requests Breakdown

We found no issues to fix!

Requests Now

5

After Optimization

5

The browser has sent 5 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Waterstones. According to our analytics all requests are already optimized.

Accessibility Review

waterstones.at accessibility score

96

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best Practices

waterstones.at best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Missing source maps for large first-party JavaScript

SEO Factors

waterstones.at SEO score

84

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Waterstones.at can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Waterstones.at main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Waterstones. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: