Tools & Wizards About Us
waymarkfinancial.co.uk screenshot

Report Summary

  • 32

    Performance

    Renders faster than
    52% of other websites

  • 73

    Accessibility

    Visual factors better than
    that of 38% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 79

    SEO

    Google-friendlier than
    40% of websites

waymarkfinancial.co.uk

Independent Financial Advice, Central London | Waymark Financial

Page Load Speed

2 sec in total

First Response

283 ms

Resources Loaded

1.4 sec

Page Rendered

403 ms

waymarkfinancial.co.uk screenshot

About Website

Click here to check amazing Waymark Financial content. Otherwise, check out these important facts you probably never knew about waymarkfinancial.co.uk

Waymark Financial was founded in 2011. Today, we are a growing team of Independent Financial Advisers and dedicated support in central London.

Visit waymarkfinancial.co.uk

Key Findings

We analyzed Waymarkfinancial.co.uk page load time and found that the first response time was 283 ms and then it took 1.8 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 35% of websites can load faster.

Performance Metrics

waymarkfinancial.co.uk performance score

32

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.9 s

51/100

10%

LCP (Largest Contentful Paint)

Value5.0 s

27/100

25%

SI (Speed Index)

Value8.0 s

22/100

10%

TBT (Total Blocking Time)

Value1,790 ms

10/100

30%

CLS (Cumulative Layout Shift)

Value0.056

98/100

15%

TTI (Time to Interactive)

Value16.2 s

6/100

10%

Network Requests Diagram

waymarkfinancial.co.uk

283 ms

waymarkfinancial.co.uk

375 ms

slick.css

39 ms

style.min.css

20 ms

bootstrap-wp.css

45 ms

Our browser made a total of 82 requests to load all elements on the main page. We found that 71% of them (58 requests) were addressed to the original Waymarkfinancial.co.uk, 15% (12 requests) were made to Player.vimeo.com and 7% (6 requests) were made to Fonts.gstatic.com. The less responsive or slowest element that took the longest time to load (524 ms) relates to the external source Api.vouchedfor.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 107.7 kB (8%)

Content Size

1.3 MB

After Optimization

1.2 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Waymarkfinancial.co.uk main page is 1.3 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 60% of websites need less resources to load. Javascripts take 596.4 kB which makes up the majority of the site volume.

HTML Optimization

-80%

Potential reduce by 98.1 kB

  • Original 122.8 kB
  • After minification 113.6 kB
  • After compression 24.7 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 98.1 kB or 80% of the original size.

Image Optimization

-0%

Potential reduce by 0 B

  • Original 471.7 kB
  • After minification 471.7 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Waymark Financial images are well optimized though.

JavaScript Optimization

-0%

Potential reduce by 2.5 kB

  • Original 596.4 kB
  • After minification 595.4 kB
  • After compression 593.9 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-6%

Potential reduce by 7.0 kB

  • Original 121.9 kB
  • After minification 121.8 kB
  • After compression 114.9 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Waymarkfinancial.co.uk has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 44 (72%)

Requests Now

61

After Optimization

17

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 61 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Waymark Financial. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 27 to 1 for JavaScripts and from 19 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

waymarkfinancial.co.uk

waymarkfinancial.co.uk

283 ms

waymarkfinancial.co.uk

waymarkfinancial.co.uk

375 ms

slick.css

slick.css

39 ms

style.min.css

style.min.css

20 ms

bootstrap-wp.css

bootstrap-wp.css

45 ms

bootstrap.min.css

bootstrap.min.css

50 ms

font-awesome.min.css

font-awesome.min.css

69 ms

circle.css

circle.css

64 ms

css

css

68 ms

style.css

style.css

58 ms

pagenavi-css.css

pagenavi-css.css

63 ms

gdpr-main.css

gdpr-main.css

69 ms

jquery.min.js

jquery.min.js

76 ms

jquery-migrate.min.js

jquery-migrate.min.js

91 ms

jquery-2.2.4.min.js

jquery-2.2.4.min.js

91 ms

bootstrap.min.js

bootstrap.min.js

89 ms

bootstrap-wp.js

bootstrap-wp.js

90 ms

custom.js

custom.js

112 ms

firm-rating

firm-rating

524 ms

slick.min.js

slick.min.js

53 ms

dashicons.min.css

dashicons.min.css

118 ms

display-structure.css

display-structure.css

120 ms

font-awesome.min.css

font-awesome.min.css

160 ms

fa-5to4.css

fa-5to4.css

118 ms

common.css

common.css

120 ms

remodal.css

remodal.css

120 ms

remodal-default-theme.css

remodal-default-theme.css

121 ms

jquery.dataTables.min.css

jquery.dataTables.min.css

122 ms

default.css

default.css

127 ms

jquery.matchHeight-min.js

jquery.matchHeight-min.js

124 ms

matchHeight-init.js

matchHeight-init.js

125 ms

skip-link-focus-fix.js

skip-link-focus-fix.js

126 ms

main.js

main.js

132 ms

underscore.min.js

underscore.min.js

144 ms

backbone.min.js

backbone.min.js

144 ms

front-end-deps.js

front-end-deps.js

146 ms

front-end.js

front-end.js

148 ms

wpgmza_data.js

wpgmza_data.js

146 ms

js

js

156 ms

jquery.dataTables.min.js

jquery.dataTables.min.js

164 ms

dataTables.responsive.js

dataTables.responsive.js

160 ms

jquery-cookie.js

jquery-cookie.js

174 ms

remodal.min.js

remodal.min.js

165 ms

pep.js

pep.js

163 ms

text.js

text.js

143 ms

pako_deflate.min.js

pako_deflate.min.js

125 ms

wp-google-maps.min.js

wp-google-maps.min.js

146 ms

CanvasLayerOptions.js

CanvasLayerOptions.js

119 ms

CanvasLayer.js

CanvasLayer.js

133 ms

ajax-loader.gif

ajax-loader.gif

57 ms

waymark-logo.png

waymark-logo.png

176 ms

banner-bg.jpg

banner-bg.jpg

77 ms

waymark-3.png

waymark-3.png

174 ms

email-signature-3-2-advice-firm-email-2020-2024_re.png

email-signature-3-2-advice-firm-email-2020-2024_re.png

177 ms

home-1.png

home-1.png

90 ms

home-2.png

home-2.png

202 ms

waymark-1.png

waymark-1.png

109 ms

Shutterstock_2086197727-2024-11-25T084614.216.jpg

Shutterstock_2086197727-2024-11-25T084614.216.jpg

105 ms

Shutterstock_2086197727-2024-11-25T084543.818.jpg

Shutterstock_2086197727-2024-11-25T084543.818.jpg

119 ms

Shutterstock_2086197727-2024-11-25T085321.330.jpg

Shutterstock_2086197727-2024-11-25T085321.330.jpg

124 ms

cyberessentials_certification-mark_colour--250x300.png

cyberessentials_certification-mark_colour--250x300.png

217 ms

ys-logo.png

ys-logo.png

263 ms

gdpr-logo.png

gdpr-logo.png

269 ms

o-0bIpQoyXQa2RxT7-5B6Ryxs2E_6n1iPHjd5a7dvQ.woff

o-0bIpQoyXQa2RxT7-5B6Ryxs2E_6n1iPHjd5a7dvQ.woff

22 ms

o-0bIpQoyXQa2RxT7-5B6Ryxs2E_6n1iPCbd5a7dvQ.woff

o-0bIpQoyXQa2RxT7-5B6Ryxs2E_6n1iPCbd5a7dvQ.woff

27 ms

o-0bIpQoyXQa2RxT7-5B6Ryxs2E_6n1iPKba5a7dvQ.woff

o-0bIpQoyXQa2RxT7-5B6Ryxs2E_6n1iPKba5a7dvQ.woff

31 ms

o-0bIpQoyXQa2RxT7-5B6Ryxs2E_6n1iPJ_a5a7dvQ.woff

o-0bIpQoyXQa2RxT7-5B6Ryxs2E_6n1iPJ_a5a7dvQ.woff

35 ms

fontawesome-webfont.woff

fontawesome-webfont.woff

173 ms

kmKnZrc3Hgbbcjq75U4uslyuy4kn0qNZaxU.woff

kmKnZrc3Hgbbcjq75U4uslyuy4kn0qNZaxU.woff

38 ms

kmKiZrc3Hgbbcjq75U4uslyuy4kn0qviTgY3KcY.woff

kmKiZrc3Hgbbcjq75U4uslyuy4kn0qviTgY3KcY.woff

38 ms

722149243

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127 ms

486770030

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126 ms

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125 ms

486768885

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124 ms

486769220

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123 ms

486769425

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122 ms

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5 ms

486770030

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4 ms

486768748

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3 ms

486768885

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4 ms

486769220

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3 ms

486769425

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2 ms

Accessibility Review

waymarkfinancial.co.uk accessibility score

73

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

ARIA input fields do not have accessible names

High

Elements with an ARIA [role] that require children to contain a specific [role] are missing some or all of those required children.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

<frame> or <iframe> elements do not have a title

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best Practices

waymarkfinancial.co.uk best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

High

Issues were logged in the Issues panel in Chrome Devtools

SEO Factors

waymarkfinancial.co.uk SEO score

79

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Waymarkfinancial.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Waymarkfinancial.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

waymarkfinancial.co.uk

Open Graph data is detected on the main page of Waymark Financial. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: