Tools & Wizards About Us
westendtravel.co.uk screenshot

Report Summary

  • 81

    Performance

    Renders faster than
    86% of other websites

  • 86

    Accessibility

    Visual factors better than
    that of 61% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 69

    SEO

    Google-friendlier than
    28% of websites

westendtravel.co.uk

West End Travel - Independent Business Travel Management Company

Page Load Speed

1.6 sec in total

First Response

169 ms

Resources Loaded

1.3 sec

Page Rendered

143 ms

westendtravel.co.uk screenshot

About Website

Click here to check amazing West End Travel content. Otherwise, check out these important facts you probably never knew about westendtravel.co.uk

West End Travel is a leading independent Travel Management Company, which specialising in corporate, business, leisure and sports travel around the worldwide.

Visit westendtravel.co.uk

Key Findings

We analyzed Westendtravel.co.uk page load time and found that the first response time was 169 ms and then it took 1.4 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 30% of websites can load faster.

Performance Metrics

westendtravel.co.uk performance score

81

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value1.8 s

90/100

10%

LCP (Largest Contentful Paint)

Value4.6 s

36/100

25%

SI (Speed Index)

Value2.2 s

99/100

10%

TBT (Total Blocking Time)

Value10 ms

100/100

30%

CLS (Cumulative Layout Shift)

Value0.103

89/100

15%

TTI (Time to Interactive)

Value1.9 s

100/100

10%

Network Requests Diagram

www.westendtravel.co.uk

169 ms

master.min.css

82 ms

javascript.min.js

244 ms

bg.jpg

83 ms

logo-left.gif

87 ms

Our browser made a total of 33 requests to load all elements on the main page. We found that all of those requests were addressed to Westendtravel.co.uk and no external sources were called. The less responsive or slowest element that took the longest time to load (481 ms) belongs to the original domain Westendtravel.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 16.0 kB (6%)

Content Size

255.3 kB

After Optimization

239.3 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Westendtravel.co.uk main page is 255.3 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 25% of websites need less resources to load. Images take 198.2 kB which makes up the majority of the site volume.

HTML Optimization

-71%

Potential reduce by 5.5 kB

  • Original 7.8 kB
  • After minification 7.7 kB
  • After compression 2.3 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 5.5 kB or 71% of the original size.

Image Optimization

-0%

Potential reduce by 13 B

  • Original 198.2 kB
  • After minification 198.2 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. West End Travel images are well optimized though.

JavaScript Optimization

-21%

Potential reduce by 8.7 kB

  • Original 41.4 kB
  • After minification 41.4 kB
  • After compression 32.6 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 8.7 kB or 21% of the original size.

CSS Optimization

-21%

Potential reduce by 1.7 kB

  • Original 7.9 kB
  • After minification 7.9 kB
  • After compression 6.2 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Westendtravel.co.uk needs all CSS files to be minified and compressed as it can save up to 1.7 kB or 21% of the original size.

Requests Breakdown

Number of requests can be reduced by 7 (22%)

Requests Now

32

After Optimization

25

  • Images
  • JavaScript
  • CSS

The browser has sent 32 CSS, Javascripts, AJAX and image requests in order to completely render the main page of West End Travel. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests and as a result speed up the page load time.

Network Requests Diagram

www.westendtravel.co.uk

www.westendtravel.co.uk

169 ms

master.min.css

master.min.css

82 ms

javascript.min.js

javascript.min.js

244 ms

bg.jpg

bg.jpg

83 ms

logo-left.gif

logo-left.gif

87 ms

west-end-travel.gif

west-end-travel.gif

322 ms

bar-right.gif

bar-right.gif

162 ms

phone.gif

phone.gif

166 ms

nav-bg.jpg

nav-bg.jpg

169 ms

nav-right.gif

nav-right.gif

170 ms

nav-left.gif

nav-left.gif

170 ms

banner-home.jpg

banner-home.jpg

242 ms

1-home-flash.jpg

1-home-flash.jpg

330 ms

quicklinks.jpg

quicklinks.jpg

253 ms

westend.gif

westend.gif

256 ms

arrow.gif

arrow.gif

256 ms

94-travelport.jpg

94-travelport.jpg

322 ms

ba.gif

ba.gif

336 ms

virgin.gif

virgin.gif

341 ms

568-fco.jpg

568-fco.jpg

341 ms

header-back.jpg

header-back.jpg

401 ms

business-up.jpg

business-up.jpg

402 ms

sports-up.jpg

sports-up.jpg

412 ms

leisure-and-cruises-up.jpg

leisure-and-cruises-up.jpg

419 ms

school-travel-up.jpg

school-travel-up.jpg

428 ms

jht-up.jpg

jht-up.jpg

428 ms

3-virgin-atlantic.jpg

3-virgin-atlantic.jpg

481 ms

printableVersion.min.css

printableVersion.min.css

82 ms

business-over.jpg

business-over.jpg

82 ms

sports-over.jpg

sports-over.jpg

85 ms

cruises-over.jpg

cruises-over.jpg

87 ms

special-over.jpg

special-over.jpg

87 ms

jht2-over.jpg

jht2-over.jpg

82 ms

Accessibility Review

westendtravel.co.uk accessibility score

86

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Best Practices

westendtravel.co.uk best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

westendtravel.co.uk SEO score

69

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Westendtravel.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Westendtravel.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

westendtravel.co.uk

Open Graph description is not detected on the main page of West End Travel. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: