Tools & Wizards About Us
whitebirchlodge.org screenshot

Report Summary

  • 21

    Performance

    Renders faster than
    39% of other websites

  • 87

    Accessibility

    Visual factors better than
    that of 66% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    80% of websites

  • 93

    SEO

    Google-friendlier than
    83% of websites

whitebirchlodge.org

White Birch Lodge | All-Inclusive Family Resort in Michigan

Page Load Speed

6.8 sec in total

First Response

1.8 sec

Resources Loaded

4.6 sec

Page Rendered

400 ms

whitebirchlodge.org screenshot

About Website

Click here to check amazing White Birch Lodge content. Otherwise, check out these important facts you probably never knew about whitebirchlodge.org

White Birch Lodge is a family-friendly, all-inclusive watersports resort on crystal-clear Elk Lake in Northern Michigan. See why families return every year!

Visit whitebirchlodge.org

Key Findings

We analyzed Whitebirchlodge.org page load time and found that the first response time was 1.8 sec and then it took 5 sec to load all DOM resources and completely render a web page. This is a poor result, as 75% of websites can load faster.

Performance Metrics

whitebirchlodge.org performance score

21

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value5.4 s

7/100

10%

LCP (Largest Contentful Paint)

Value5.6 s

17/100

25%

SI (Speed Index)

Value22.2 s

0/100

10%

TBT (Total Blocking Time)

Value3,270 ms

2/100

30%

CLS (Cumulative Layout Shift)

Value0.003

100/100

15%

TTI (Time to Interactive)

Value28.8 s

0/100

10%

Network Requests Diagram

whitebirchlodge.org

1797 ms

wp-emoji-release.min.js

57 ms

sbi-styles.min.css

111 ms

layerslider.css

166 ms

style.min.css

168 ms

Our browser made a total of 86 requests to load all elements on the main page. We found that 80% of them (69 requests) were addressed to the original Whitebirchlodge.org, 10% (9 requests) were made to Use.typekit.com and 2% (2 requests) were made to Fonts.gstatic.com. The less responsive or slowest element that took the longest time to load (1.8 sec) belongs to the original domain Whitebirchlodge.org.

Page Optimization Overview & Recommendations

Page size can be reduced by 198.4 kB (4%)

Content Size

5.3 MB

After Optimization

5.1 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Whitebirchlodge.org main page is 5.3 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only a small number of websites need less resources to load. Images take 4.0 MB which makes up the majority of the site volume.

HTML Optimization

-82%

Potential reduce by 110.7 kB

  • Original 134.8 kB
  • After minification 132.4 kB
  • After compression 24.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 110.7 kB or 82% of the original size.

Image Optimization

-1%

Potential reduce by 49.1 kB

  • Original 4.0 MB
  • After minification 3.9 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. White Birch Lodge images are well optimized though.

JavaScript Optimization

-2%

Potential reduce by 24.8 kB

  • Original 1.0 MB
  • After minification 1.0 MB
  • After compression 992.6 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-8%

Potential reduce by 13.8 kB

  • Original 169.2 kB
  • After minification 169.2 kB
  • After compression 155.4 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Whitebirchlodge.org has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 44 (59%)

Requests Now

74

After Optimization

30

  • Images
  • JavaScript
  • CSS

The browser has sent 74 CSS, Javascripts, AJAX and image requests in order to completely render the main page of White Birch Lodge. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 33 to 1 for JavaScripts and from 13 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

whitebirchlodge.org

whitebirchlodge.org

1797 ms

wp-emoji-release.min.js

wp-emoji-release.min.js

57 ms

sbi-styles.min.css

sbi-styles.min.css

111 ms

layerslider.css

layerslider.css

166 ms

style.min.css

style.min.css

168 ms

styles.css

styles.css

163 ms

topbar_style.css

topbar_style.css

172 ms

css

css

46 ms

uncode-privacy-public.css

uncode-privacy-public.css

161 ms

style.css

style.css

239 ms

uncode-icons.css

uncode-icons.css

217 ms

style-custom.css

style-custom.css

223 ms

jquery.min.js

jquery.min.js

223 ms

jquery-migrate.min.js

jquery-migrate.min.js

236 ms

layerslider.utils.js

layerslider.utils.js

305 ms

layerslider.kreaturamedia.jquery.js

layerslider.kreaturamedia.jquery.js

327 ms

layerslider.transitions.js

layerslider.transitions.js

326 ms

tpbr_front.min.js

tpbr_front.min.js

325 ms

ai-uncode.js

ai-uncode.js

325 ms

init.js

init.js

347 ms

jquery.bind-first-0.2.3.min.js

jquery.bind-first-0.2.3.min.js

346 ms

js.cookie-2.1.3.min.js

js.cookie-2.1.3.min.js

353 ms

public.js

public.js

355 ms

axu8ynd.js

axu8ynd.js

132 ms

horizontal-slim-10_7.css

horizontal-slim-10_7.css

33 ms

js

js

62 ms

font-awesome.min.css

font-awesome.min.css

351 ms

rs6.css

rs6.css

363 ms

underscore.min.js

underscore.min.js

364 ms

daves-wordpress-live-search.js

daves-wordpress-live-search.js

364 ms

regenerator-runtime.min.js

regenerator-runtime.min.js

417 ms

wp-polyfill.min.js

wp-polyfill.min.js

417 ms

index.js

index.js

417 ms

rbtools.min.js

rbtools.min.js

459 ms

rs6.min.js

rs6.min.js

518 ms

js-cookie.min.js

js-cookie.min.js

442 ms

uncode-privacy-public.min.js

uncode-privacy-public.min.js

459 ms

mediaelement-and-player.min.js

mediaelement-and-player.min.js

458 ms

mediaelement-migrate.min.js

mediaelement-migrate.min.js

457 ms

wp-mediaelement.min.js

wp-mediaelement.min.js

516 ms

api.js

api.js

50 ms

plugins.js

plugins.js

685 ms

app.js

app.js

527 ms

index.js

index.js

420 ms

wp-embed.min.js

wp-embed.min.js

367 ms

sbi-scripts.min.js

sbi-scripts.min.js

415 ms

wbl_new-logo.png

wbl_new-logo.png

212 ms

wbl_stamp_logo.png

wbl_stamp_logo.png

213 ms

WBL-BACKGROUND.jpg

WBL-BACKGROUND.jpg

373 ms

201007210101.jpg

201007210101.jpg

330 ms

wbl-autumn-1-scaled.jpg

wbl-autumn-1-scaled.jpg

445 ms

marshroastin-small-scaled.jpg

marshroastin-small-scaled.jpg

506 ms

winter-1.jpg

winter-1.jpg

372 ms

Copy-of-WBL-596-uai-258x172.jpg

Copy-of-WBL-596-uai-258x172.jpg

373 ms

0017000-R1-E001_preview-uai-258x174.jpg

0017000-R1-E001_preview-uai-258x174.jpg

444 ms

Copy-of-WBL-828-uai-258x172.jpg

Copy-of-WBL-828-uai-258x172.jpg

447 ms

WBL-e1522726333677-uai-258x156.png

WBL-e1522726333677-uai-258x156.png

447 ms

201007210101-1-uai-258x165.jpg

201007210101-1-uai-258x165.jpg

447 ms

waterski-1-uai-258x172.png

waterski-1-uai-258x172.png

448 ms

dining-hall-uai-258x172.png

dining-hall-uai-258x172.png

449 ms

sailboat-uai-258x172.png

sailboat-uai-258x172.png

506 ms

Copy-of-WBL-824-uai-258x172.jpg

Copy-of-WBL-824-uai-258x172.jpg

508 ms

Kids-Hangin-uai-258x172.png

Kids-Hangin-uai-258x172.png

506 ms

beach-2-uai-258x172.png

beach-2-uai-258x172.png

507 ms

wbl-waterski-history-1024x536-uai-258x193.png

wbl-waterski-history-1024x536-uai-258x193.png

507 ms

Scan11_1_0024_012-uai-258x193.jpg

Scan11_1_0024_012-uai-258x193.jpg

573 ms

0026070-R1-E017-uai-258x193.jpg

0026070-R1-E017-uai-258x193.jpg

573 ms

qkBIXvYC6trAT55ZBi1ueQVIjQTD-JqaHUlP.ttf

qkBIXvYC6trAT55ZBi1ueQVIjQTD-JqaHUlP.ttf

68 ms

qkBIXvYC6trAT55ZBi1ueQVIjQTDH52aHUlP.ttf

qkBIXvYC6trAT55ZBi1ueQVIjQTDH52aHUlP.ttf

69 ms

IMG_7025-scaled-uai-258x193.jpg

IMG_7025-scaled-uai-258x193.jpg

521 ms

0017000-R1-E013_preview-uai-258x193.jpg

0017000-R1-E013_preview-uai-258x193.jpg

520 ms

uncode-icons.woff

uncode-icons.woff

513 ms

d

d

94 ms

d

d

92 ms

DSC_0514_preview-uai-258x172.jpg

DSC_0514_preview-uai-258x172.jpg

494 ms

Google-Reviews-Icon-uai-258x172.png

Google-Reviews-Icon-uai-258x172.png

481 ms

trip-advisor.png

trip-advisor.png

931 ms

green-lodging-michigan-245x300.png

green-lodging-michigan-245x300.png

931 ms

recaptcha__en.js

recaptcha__en.js

394 ms

d

d

331 ms

d

d

155 ms

d

d

178 ms

d

d

227 ms

d

d

267 ms

d

d

301 ms

p.gif

p.gif

60 ms

Accessibility Review

whitebirchlodge.org accessibility score

87

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best Practices

whitebirchlodge.org best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Missing source maps for large first-party JavaScript

SEO Factors

whitebirchlodge.org SEO score

93

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Whitebirchlodge.org can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Whitebirchlodge.org main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

whitebirchlodge.org

Open Graph data is detected on the main page of White Birch Lodge. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: