Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

whiteroseoils.co.uk

100% Pure Essential Oils UK Designer & fragrance oils suppliers

Page Load Speed

3.5 sec in total

First Response

503 ms

Resources Loaded

2.7 sec

Page Rendered

234 ms

whiteroseoils.co.uk screenshot

About Website

Click here to check amazing Whiterose Oils content. Otherwise, check out these important facts you probably never knew about whiteroseoils.co.uk

100% Pure Essential Oils Suppliers Also our candle, wax melt & soap making fragrance oils are paraben free, not tested on animals or by-products.

Visit whiteroseoils.co.uk

Key Findings

We analyzed Whiteroseoils.co.uk page load time and found that the first response time was 503 ms and then it took 3 sec to load all DOM resources and completely render a web page. This is a poor result, as 55% of websites can load faster.

Performance Metrics

whiteroseoils.co.uk performance score

0

Network Requests Diagram

www.whiteroseoils.co.uk

503 ms

ga.js

5 ms

softcart.css

169 ms

softcart.js

346 ms

__utm.gif

11 ms

Our browser made a total of 50 requests to load all elements on the main page. We found that 78% of them (39 requests) were addressed to the original Whiteroseoils.co.uk, 12% (6 requests) were made to Google-analytics.com and 2% (1 request) were made to Ekmpinpoint.ekmsecure.com. The less responsive or slowest element that took the longest time to load (619 ms) belongs to the original domain Whiteroseoils.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 128.4 kB (47%)

Content Size

273.4 kB

After Optimization

144.9 kB

In fact, the total size of Whiteroseoils.co.uk main page is 273.4 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 20% of websites need less resources to load. Javascripts take 132.7 kB which makes up the majority of the site volume.

HTML Optimization

-78%

Potential reduce by 35.0 kB

  • Original 44.9 kB
  • After minification 44.0 kB
  • After compression 9.9 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 35.0 kB or 78% of the original size.

Image Optimization

-4%

Potential reduce by 3.6 kB

  • Original 85.2 kB
  • After minification 81.6 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Whiterose Oils images are well optimized though.

JavaScript Optimization

-61%

Potential reduce by 81.2 kB

  • Original 132.7 kB
  • After minification 84.5 kB
  • After compression 51.6 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 81.2 kB or 61% of the original size.

CSS Optimization

-83%

Potential reduce by 8.7 kB

  • Original 10.5 kB
  • After minification 8.5 kB
  • After compression 1.8 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Whiteroseoils.co.uk needs all CSS files to be minified and compressed as it can save up to 8.7 kB or 83% of the original size.

Requests Breakdown

Number of requests can be reduced by 29 (60%)

Requests Now

48

After Optimization

19

The browser has sent 48 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Whiterose Oils. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 8 to 1 for JavaScripts and as a result speed up the page load time.

SEO Factors

whiteroseoils.co.uk SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Whiteroseoils.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Whiteroseoils.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Whiterose Oils. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: