Tools & Wizards About Us
willassist.co.uk screenshot

Report Summary

  • 23

    Performance

    Renders faster than
    41% of other websites

  • 66

    Accessibility

    Visual factors better than
    that of 31% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 97

    SEO

    Google-friendlier than
    91% of websites

willassist.co.uk

Independent Mortgage Brokers | Will Assist Mortgages

Page Load Speed

5.9 sec in total

First Response

268 ms

Resources Loaded

4.5 sec

Page Rendered

1.1 sec

willassist.co.uk screenshot

About Website

Visit willassist.co.uk now to see the best up-to-date Will Assist content and also check out these interesting facts you probably never knew about willassist.co.uk

We are an independent brokerage offering our services across Yorkshire and beyond, helping people every day to find the right mortgage for their particular circumstances

Visit willassist.co.uk

Key Findings

We analyzed Willassist.co.uk page load time and found that the first response time was 268 ms and then it took 5.6 sec to load all DOM resources and completely render a web page. This is a poor result, as 75% of websites can load faster.

Performance Metrics

willassist.co.uk performance score

23

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.6 s

14/100

10%

LCP (Largest Contentful Paint)

Value7.3 s

5/100

25%

SI (Speed Index)

Value6.7 s

37/100

10%

TBT (Total Blocking Time)

Value2,130 ms

7/100

30%

CLS (Cumulative Layout Shift)

Value0.144

78/100

15%

TTI (Time to Interactive)

Value10.2 s

25/100

10%

Network Requests Diagram

willassist.co.uk

268 ms

www.willassistmortgages.co.uk

294 ms

www.willassistmortgages.co.uk

475 ms

style.css

174 ms

media-queries.css

314 ms

Our browser made a total of 62 requests to load all elements on the main page. We found that 2% of them (1 request) were addressed to the original Willassist.co.uk, 34% (21 requests) were made to Willassistmortgages.co.uk and 23% (14 requests) were made to Fonts.gstatic.com. The less responsive or slowest element that took the longest time to load (3.1 sec) relates to the external source Chs03.cookie-script.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 270.8 kB (50%)

Content Size

538.2 kB

After Optimization

267.3 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Willassist.co.uk main page is 538.2 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 45% of websites need less resources to load. CSS take 252.7 kB which makes up the majority of the site volume.

HTML Optimization

-76%

Potential reduce by 19.3 kB

  • Original 25.3 kB
  • After minification 21.0 kB
  • After compression 6.0 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 4.3 kB, which is 17% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 19.3 kB or 76% of the original size.

Image Optimization

-0%

Potential reduce by 99 B

  • Original 163.5 kB
  • After minification 163.4 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Will Assist images are well optimized though.

JavaScript Optimization

-34%

Potential reduce by 32.8 kB

  • Original 96.7 kB
  • After minification 96.7 kB
  • After compression 64.0 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 32.8 kB or 34% of the original size.

CSS Optimization

-87%

Potential reduce by 218.7 kB

  • Original 252.7 kB
  • After minification 252.5 kB
  • After compression 34.0 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Willassist.co.uk needs all CSS files to be minified and compressed as it can save up to 218.7 kB or 87% of the original size.

Requests Breakdown

Number of requests can be reduced by 20 (45%)

Requests Now

44

After Optimization

24

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 44 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Will Assist. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 12 to 1 for JavaScripts and from 10 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

willassist.co.uk

willassist.co.uk

268 ms

www.willassistmortgages.co.uk

www.willassistmortgages.co.uk

294 ms

www.willassistmortgages.co.uk

www.willassistmortgages.co.uk

475 ms

style.css

style.css

174 ms

media-queries.css

media-queries.css

314 ms

owl.carousel.css

owl.carousel.css

321 ms

owl.theme.css

owl.theme.css

324 ms

jquery-1.11.3.min.js

jquery-1.11.3.min.js

625 ms

custom.js

custom.js

332 ms

api.js

api.js

76 ms

classie.js

classie.js

334 ms

conversion.js

conversion.js

103 ms

af682ddc2907d7640c58d52788f23c24.js

af682ddc2907d7640c58d52788f23c24.js

3083 ms

css

css

57 ms

css

css

87 ms

css

css

89 ms

fbds.js

fbds.js

275 ms

143875814

143875814

510 ms

logo.jpg

logo.jpg

389 ms

arrow-pointer.png

arrow-pointer.png

302 ms

menu-icon.jpg

menu-icon.jpg

318 ms

body-back.jpg

body-back.jpg

655 ms

mortgage-application.jpg

mortgage-application.jpg

482 ms

twentyFour.jpg

twentyFour.jpg

317 ms

service-top.png

service-top.png

655 ms

bullet.png

bullet.png

654 ms

service-top1.png

service-top1.png

654 ms

reg-office.jpg

reg-office.jpg

668 ms

line.jpg

line.jpg

648 ms

bullet-white.gif

bullet-white.gif

837 ms

recaptcha__en.js

recaptcha__en.js

470 ms

analytics.js

analytics.js

151 ms

440 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsjZ0B4gaVc.ttf

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsjZ0B4gaVc.ttf

165 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsiH0B4gaVc.ttf

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsiH0B4gaVc.ttf

432 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsgH1x4gaVc.ttf

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsgH1x4gaVc.ttf

455 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsg-1x4gaVc.ttf

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsg-1x4gaVc.ttf

494 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgshZ1x4gaVc.ttf

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgshZ1x4gaVc.ttf

493 ms

KFOmCnqEu92Fr1Mu4mxP.ttf

KFOmCnqEu92Fr1Mu4mxP.ttf

495 ms

KFOlCnqEu92Fr1MmEU9fBBc9.ttf

KFOlCnqEu92Fr1MmEU9fBBc9.ttf

495 ms

KFOlCnqEu92Fr1MmSU5fBBc9.ttf

KFOlCnqEu92Fr1MmSU5fBBc9.ttf

493 ms

KFOkCnqEu92Fr1MmgVxIIzc.ttf

KFOkCnqEu92Fr1MmgVxIIzc.ttf

494 ms

KFOlCnqEu92Fr1MmWUlfBBc9.ttf

KFOlCnqEu92Fr1MmWUlfBBc9.ttf

527 ms

KFOlCnqEu92Fr1MmYUtfBBc9.ttf

KFOlCnqEu92Fr1MmYUtfBBc9.ttf

526 ms

TK3_WkUHHAIjg75cFRf3bXL8LICs1_FvsUZiYA.ttf

TK3_WkUHHAIjg75cFRf3bXL8LICs1_FvsUZiYA.ttf

526 ms

TK3_WkUHHAIjg75cFRf3bXL8LICs169vsUZiYA.ttf

TK3_WkUHHAIjg75cFRf3bXL8LICs169vsUZiYA.ttf

526 ms

TK3_WkUHHAIjg75cFRf3bXL8LICs1xZosUZiYA.ttf

TK3_WkUHHAIjg75cFRf3bXL8LICs1xZosUZiYA.ttf

526 ms

collect

collect

259 ms

541574012-cd9540ff03b5c5f1129c218b2d605e300ac857e77e0c7bf4047ccf9e9038b12b-d.jpg

541574012-cd9540ff03b5c5f1129c218b2d605e300ac857e77e0c7bf4047ccf9e9038b12b-d.jpg

390 ms

player.js

player.js

533 ms

player.css

player.css

408 ms

vuid.min.js

vuid.min.js

367 ms

collect

collect

339 ms

156 ms

ga-audiences

ga-audiences

1320 ms

541574012-cd9540ff03b5c5f1129c218b2d605e300ac857e77e0c7bf4047ccf9e9038b12b-d

541574012-cd9540ff03b5c5f1129c218b2d605e300ac857e77e0c7bf4047ccf9e9038b12b-d

698 ms

fallback

fallback

45 ms

fallback

fallback

66 ms

fallback__ltr.css

fallback__ltr.css

21 ms

css

css

31 ms

logo_48.png

logo_48.png

3 ms

nr-spa-1216.min.js

nr-spa-1216.min.js

36 ms

Accessibility Review

willassist.co.uk accessibility score

66

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

<frame> or <iframe> elements do not have a title

High

Form elements do not have associated labels

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Tables and lists

These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.

Impact

Issue

High

Lists do not contain only <li> elements and script supporting elements (<script> and <template>).

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

willassist.co.uk best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

SEO Factors

willassist.co.uk SEO score

97

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Willassist.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Willassist.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

willassist.co.uk

Open Graph description is not detected on the main page of Will Assist. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: