Report Summary

  • 2

    Performance

    Renders faster than
    20% of other websites

  • 73

    Accessibility

    Visual factors better than
    that of 38% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 84

    SEO

    Google-friendlier than
    52% of websites

william-sonoma.com

Housewares + Kitchenware Store | Williams Sonoma

Page Load Speed

632 ms in total

First Response

224 ms

Resources Loaded

408 ms

Page Rendered

0 ms

william-sonoma.com screenshot

About Website

Welcome to william-sonoma.com homepage info - get ready to check Williams Onoma best content right away, or after learning these important things about william-sonoma.com

Shop premium kitchenware and housewares at Williams Sonoma - in-stores and online. Explore our curated selection of gourmet food, top quality cookware, and more for your culinary adventures.

Visit william-sonoma.com

Key Findings

We analyzed William-sonoma.com page load time and found that the first response time was 224 ms and then it took 408 ms to load all DOM resources and completely render a web page. This is an excellent result, as only 5% of websites can load faster.

Performance Metrics

william-sonoma.com performance score

2

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.6 s

14/100

10%

LCP (Largest Contentful Paint)

Value18.9 s

0/100

25%

SI (Speed Index)

Value20.2 s

0/100

10%

TBT (Total Blocking Time)

Value17,680 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0.806

5/100

15%

TTI (Time to Interactive)

Value45.9 s

0/100

10%

Network Requests Diagram

william-sonoma.com

224 ms

www.williams-sonoma.com

48 ms

common.css

16 ms

errors.css

24 ms

logo-ws.png

13 ms

Our browser made a total of 7 requests to load all elements on the main page. We found that 14% of them (1 request) were addressed to the original William-sonoma.com, 57% (4 requests) were made to Williams-sonoma.com and 14% (1 request) were made to Fonts.googleapis.com. The less responsive or slowest element that took the longest time to load (224 ms) belongs to the original domain William-sonoma.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 2.8 kB (1%)

Content Size

194.3 kB

After Optimization

191.5 kB

In fact, the total size of William-sonoma.com main page is 194.3 kB. This result falls within a vast category (top 1 000 000) of heavyweight, probably not optimized, and thus slow loading web pages. Only 5% of websites need less resources to load. Javascripts take 186.4 kB which makes up the majority of the site volume.

HTML Optimization

-57%

Potential reduce by 797 B

  • Original 1.4 kB
  • After minification 1.3 kB
  • After compression 601 B

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 797 B or 57% of the original size.

Image Optimization

-1%

Potential reduce by 31 B

  • Original 3.2 kB
  • After minification 3.2 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Williams Onoma images are well optimized though.

JavaScript Optimization

-0%

Potential reduce by 0 B

  • Original 186.4 kB
  • After minification 186.4 kB
  • After compression 186.4 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-61%

Potential reduce by 2.0 kB

  • Original 3.3 kB
  • After minification 2.7 kB
  • After compression 1.3 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. William-sonoma.com needs all CSS files to be minified and compressed as it can save up to 2.0 kB or 61% of the original size.

Requests Breakdown

We found no issues to fix!

Requests Now

5

After Optimization

5

The browser has sent 5 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Williams Onoma. According to our analytics all requests are already optimized.

Accessibility Review

william-sonoma.com accessibility score

73

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[aria-hidden="true"] elements contain focusable descendents

High

ARIA IDs are not unique

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Tables and lists

These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.

Impact

Issue

High

<dl>'s do not contain only properly-ordered <dt> and <dd> groups, <script>, <template> or <div> elements.

Best Practices

william-sonoma.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Missing source maps for large first-party JavaScript

SEO Factors

william-sonoma.com SEO score

84

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise William-sonoma.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that William-sonoma.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Williams Onoma. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: