Tools & Wizards About Us
williamsandkent.com screenshot

Report Summary

  • 15

    Performance

    Renders faster than
    27% of other websites

  • 88

    Accessibility

    Visual factors better than
    that of 68% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 84

    SEO

    Google-friendlier than
    52% of websites

williamsandkent.com

Williams & Kent Men's Clothing | Explore, Dream, Discover

Page Load Speed

21.6 sec in total

First Response

629 ms

Resources Loaded

20.1 sec

Page Rendered

826 ms

williamsandkent.com screenshot

About Website

Click here to check amazing Williams And Kent content for United States. Otherwise, check out these important facts you probably never knew about williamsandkent.com

We have dedicated ourselves to finding the clothing for men with certain expectations of excellence, who refuse to choose between fashionable and forever. This is the realization of that effort: the p...

Visit williamsandkent.com

Key Findings

We analyzed Williamsandkent.com page load time and found that the first response time was 629 ms and then it took 20.9 sec to load all DOM resources and completely render a web page. This is a poor result, as 95% of websites can load faster.

Performance Metrics

williamsandkent.com performance score

15

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.1 s

45/100

10%

LCP (Largest Contentful Paint)

Value13.2 s

0/100

25%

SI (Speed Index)

Value16.0 s

0/100

10%

TBT (Total Blocking Time)

Value2,200 ms

6/100

30%

CLS (Cumulative Layout Shift)

Value0.203

61/100

15%

TTI (Time to Interactive)

Value33.2 s

0/100

10%

Network Requests Diagram

williamsandkent.com

629 ms

model

124 ms

event

174 ms

dot.txt

120 ms

all.min.css

92 ms

Our browser made a total of 135 requests to load all elements on the main page. We found that 47% of them (63 requests) were addressed to the original Williamsandkent.com, 10% (13 requests) were made to Cdn.shopify.com and 7% (10 requests) were made to Fonts.gstatic.com. The less responsive or slowest element that took the longest time to load (18.3 sec) belongs to the original domain Williamsandkent.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 397.7 kB (11%)

Content Size

3.7 MB

After Optimization

3.3 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Williamsandkent.com main page is 3.7 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 80% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 2.6 MB which makes up the majority of the site volume.

HTML Optimization

-85%

Potential reduce by 377.0 kB

  • Original 441.1 kB
  • After minification 407.8 kB
  • After compression 64.0 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 377.0 kB or 85% of the original size.

Image Optimization

-0%

Potential reduce by 6.9 kB

  • Original 2.6 MB
  • After minification 2.6 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Williams And Kent images are well optimized though.

JavaScript Optimization

-1%

Potential reduce by 7.0 kB

  • Original 641.8 kB
  • After minification 641.8 kB
  • After compression 634.9 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-9%

Potential reduce by 6.8 kB

  • Original 79.7 kB
  • After minification 79.7 kB
  • After compression 72.9 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Williamsandkent.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 68 (59%)

Requests Now

116

After Optimization

48

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 116 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Williams And Kent. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 55 to 1 for JavaScripts and from 10 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

williamsandkent.com

williamsandkent.com

629 ms

model

model

124 ms

event

event

174 ms

dot.txt

dot.txt

120 ms

all.min.css

all.min.css

92 ms

fancybox.css

fancybox.css

91 ms

styles.css

styles.css

72 ms

custom.css

custom.css

88 ms

jquery.min.js

jquery.min.js

106 ms

vendors.js

vendors.js

103 ms

utilities.js

utilities.js

89 ms

app.js

app.js

106 ms

jquery.min.js

jquery.min.js

91 ms

preloads.js

preloads.js

110 ms

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108 ms

storefront-80e528be853eac23af2454534897ca9536b1d3d04aa043b042f34879a3c111c8.js

storefront-80e528be853eac23af2454534897ca9536b1d3d04aa043b042f34879a3c111c8.js

101 ms

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119 ms

styles.css

styles.css

143 ms

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143 ms

boost-pfs-custom.css

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129 ms

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107 ms

fontfaceobserver.standalone.js

fontfaceobserver.standalone.js

108 ms

klaviyo.js

klaviyo.js

377 ms

shopify-perf-kit-unstable.min.js

shopify-perf-kit-unstable.min.js

128 ms

z__jsAjaxCart.js

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150 ms

z__jsHeader.js

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272 ms

z__jsMegaMenu.js

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276 ms

slick.min.css

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297 ms

slick.min.js

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303 ms

z__jsProduct.js

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304 ms

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305 ms

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304 ms

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303 ms

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96 ms

js

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84 ms

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189 ms

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shop_events_listener-61fa9e0a912c675e178777d2b27f6cbd482f8912a6b0aa31fa3515985a8cd626.js

188 ms

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186 ms

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466 ms

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543 ms

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514 ms

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542 ms

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541 ms

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542 ms

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560 ms

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9631 ms

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9631 ms

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18206 ms

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18165 ms

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18167 ms

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18206 ms

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18205 ms

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18207 ms

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18211 ms

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SP24_feature_tees_desktop.jpg

18267 ms

SP24_feature_tees_mobile.jpg

SP24_feature_tees_mobile.jpg

18211 ms

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user_1_1_a92d7b64-09bb-4376-bc21-6ff43c5952aa.png

510 ms

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bag_1_562dde21-12e5-4fad-b64f-04a11c6d831f.png

549 ms

support_1_1.png

support_1_1.png

557 ms

help_1_1.png

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557 ms

icon-book_2e76834d-4d48-4bf5-8955-20e47bfd5452.svg

icon-book_2e76834d-4d48-4bf5-8955-20e47bfd5452.svg

559 ms

notification_1_1.png

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560 ms

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560 ms

LOGIN_ICON_6d39c4a5-2265-43fc-8d21-e301d8c375bb.png

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18161 ms

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18162 ms

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Footer_-_facebook_icon_231632e5-3b58-42d2-a158-7a82ea775f33.png

18163 ms

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18164 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsjZ0C4n.ttf

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506 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsjr0C4n.ttf

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553 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsiH0C4n.ttf

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18160 ms

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18162 ms

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18161 ms

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18158 ms

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18163 ms

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18162 ms

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18132 ms

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18152 ms

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262 ms

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17801 ms

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17830 ms

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107 ms

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17725 ms

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9147 ms

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78 ms

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30 ms

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widget.js

12 ms

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163 ms

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163 ms

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w.js

164 ms

collector.js

collector.js

162 ms

attribution-integrations.js

attribution-integrations.js

168 ms

shopify.js

shopify.js

178 ms

script

script

148 ms

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230 ms

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deduplication.js

181 ms

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229 ms

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37 ms

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81 ms

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54 ms

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89 ms

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54 ms

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41 ms

Accessibility Review

williamsandkent.com accessibility score

88

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Tables and lists

These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.

Impact

Issue

High

Lists do not contain only <li> elements and script supporting elements (<script> and <template>).

High

List items (<li>) are not contained within <ul> or <ol> parent elements.

Best Practices

williamsandkent.com best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Missing source maps for large first-party JavaScript

SEO Factors

williamsandkent.com SEO score

84

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Williamsandkent.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Williamsandkent.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

williamsandkent.com

Open Graph data is detected on the main page of Williams And Kent. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: