Report Summary

  • 89

    Performance

    Renders faster than
    90% of other websites

  • 72

    Accessibility

    Visual factors better than
    that of 37% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 58

    SEO

    Google-friendlier than
    21% of websites

woodlandtrust.org

UK's Largest Woodland Conservation Charity - Woodland Trust

Page Load Speed

1.4 sec in total

First Response

205 ms

Resources Loaded

1 sec

Page Rendered

115 ms

woodlandtrust.org screenshot

About Website

Click here to check amazing Woodland Trust content. Otherwise, check out these important facts you probably never knew about woodlandtrust.org

We want to see a UK rich in native woods and trees. For wildlife. For people. Help us plant trees, protect woods and inspire people.

Visit woodlandtrust.org

Key Findings

We analyzed Woodlandtrust.org page load time and found that the first response time was 205 ms and then it took 1.2 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 25% of websites can load faster.

Performance Metrics

woodlandtrust.org performance score

89

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value1.4 s

97/100

10%

LCP (Largest Contentful Paint)

Value3.6 s

60/100

25%

SI (Speed Index)

Value1.6 s

100/100

10%

TBT (Total Blocking Time)

Value0 ms

100/100

30%

CLS (Cumulative Layout Shift)

Value0.065

97/100

15%

TTI (Time to Interactive)

Value1.4 s

100/100

10%

Network Requests Diagram

woodlandtrust.org

205 ms

www.woodlandtrust.org

193 ms

flash.js

93 ms

index-logo.png

186 ms

index-n01.png

188 ms

Our browser made a total of 17 requests to load all elements on the main page. We found that all of those requests were addressed to Woodlandtrust.org and no external sources were called. The less responsive or slowest element that took the longest time to load (637 ms) belongs to the original domain Woodlandtrust.org.

Page Optimization Overview & Recommendations

Page size can be reduced by 35.5 kB (13%)

Content Size

267.2 kB

After Optimization

231.8 kB

In fact, the total size of Woodlandtrust.org main page is 267.2 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 15% of websites need less resources to load. Images take 256.2 kB which makes up the majority of the site volume.

HTML Optimization

-77%

Potential reduce by 8.4 kB

  • Original 11.0 kB
  • After minification 9.0 kB
  • After compression 2.6 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 2.0 kB, which is 18% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 8.4 kB or 77% of the original size.

Image Optimization

-11%

Potential reduce by 27.1 kB

  • Original 256.2 kB
  • After minification 229.2 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Woodland Trust needs image optimization as it can save up to 27.1 kB or 11% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

Requests Breakdown

Number of requests can be reduced by 6 (40%)

Requests Now

15

After Optimization

9

The browser has sent 15 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Woodland Trust. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests and as a result speed up the page load time.

Accessibility Review

woodlandtrust.org accessibility score

72

Accessibility Issues

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

Best Practices

woodlandtrust.org best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

SEO Factors

woodlandtrust.org SEO score

58

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    ISO-8859-1

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Woodlandtrust.org can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Woodlandtrust.org main page’s claimed encoding is iso-8859-1. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

Open Graph description is not detected on the main page of Woodland Trust. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: