Report Summary

  • 77

    Performance

    Renders faster than
    85% of other websites

  • 88

    Accessibility

    Visual factors better than
    that of 69% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    36% of websites

  • 66

    SEO

    Google-friendlier than
    25% of websites

Page Load Speed

2 sec in total

First Response

299 ms

Resources Loaded

1.6 sec

Page Rendered

99 ms

press.zara.com screenshot

About Website

Visit press.zara.com now to see the best up-to-date Press Zara content for United States and also check out these interesting facts you probably never knew about press.zara.com

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Key Findings

We analyzed Press.zara.com page load time and found that the first response time was 299 ms and then it took 1.7 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 35% of websites can load faster.

Performance Metrics

press.zara.com performance score

77

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.4 s

38/100

10%

LCP (Largest Contentful Paint)

Value3.4 s

67/100

25%

SI (Speed Index)

Value5.7 s

51/100

10%

TBT (Total Blocking Time)

Value150 ms

95/100

30%

CLS (Cumulative Layout Shift)

Value0.058

98/100

15%

TTI (Time to Interactive)

Value4.6 s

82/100

10%

Network Requests Diagram

press.zara.com

299 ms

ECOMPressSite

120 ms

login.html

150 ms

press-site.css

94 ms

jquery-ui-1.10.2.custom.css

99 ms

Our browser made a total of 28 requests to load all elements on the main page. We found that 96% of them (27 requests) were addressed to the original Press.zara.com, 4% (1 request) were made to Cdnjs.cloudflare.com. The less responsive or slowest element that took the longest time to load (299 ms) belongs to the original domain Press.zara.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 767.5 kB (81%)

Content Size

943.8 kB

After Optimization

176.3 kB

In fact, the total size of Press.zara.com main page is 943.8 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 25% of websites need less resources to load. Javascripts take 800.5 kB which makes up the majority of the site volume.

HTML Optimization

-74%

Potential reduce by 9.0 kB

  • Original 12.2 kB
  • After minification 11.8 kB
  • After compression 3.2 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 9.0 kB or 74% of the original size.

Image Optimization

-20%

Potential reduce by 961 B

  • Original 4.9 kB
  • After minification 3.9 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Press Zara needs image optimization as it can save up to 961 B or 20% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-81%

Potential reduce by 651.0 kB

  • Original 800.5 kB
  • After minification 578.7 kB
  • After compression 149.6 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 651.0 kB or 81% of the original size.

CSS Optimization

-84%

Potential reduce by 106.6 kB

  • Original 126.2 kB
  • After minification 94.7 kB
  • After compression 19.6 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Press.zara.com needs all CSS files to be minified and compressed as it can save up to 106.6 kB or 84% of the original size.

Requests Breakdown

Number of requests can be reduced by 17 (68%)

Requests Now

25

After Optimization

8

The browser has sent 25 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Press Zara. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 11 to 1 for JavaScripts and from 8 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

press.zara.com accessibility score

88

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Document doesn't have a <title> element

High

Form elements do not have associated labels

Best Practices

press.zara.com best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

press.zara.com SEO score

66

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Document doesn't have a <title> element

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

High

robots.txt is not valid

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    ISO-8859-1

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Press.zara.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Press.zara.com main page’s claimed encoding is iso-8859-1. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

Open Graph description is not detected on the main page of Press Zara. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: