Report Summary

  • 99

    Performance

    Renders faster than
    96% of other websites

  • 100

    Accessibility

    Visual factors better than
    that of 97% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 75

    SEO

    Google-friendlier than
    32% of websites

alchemylifestyle.co.uk

Alchemy Lifestyle - Bespoke publicity for brands, places and spaces

Page Load Speed

1.3 sec in total

First Response

306 ms

Resources Loaded

886 ms

Page Rendered

85 ms

alchemylifestyle.co.uk screenshot

About Website

Click here to check amazing Alchemy Lifestyle content. Otherwise, check out these important facts you probably never knew about alchemylifestyle.co.uk

Alchemy Lifestyle is part of the Alchemy PR Group and operates in partnership with Gloss Communications, and Alchemy PR. We are based in Chelsea, West London.

Visit alchemylifestyle.co.uk

Key Findings

We analyzed Alchemylifestyle.co.uk page load time and found that the first response time was 306 ms and then it took 971 ms to load all DOM resources and completely render a web page. This is quite a good result, as only 20% of websites can load faster.

Performance Metrics

alchemylifestyle.co.uk performance score

99

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value0.8 s

100/100

10%

LCP (Largest Contentful Paint)

Value2.1 s

96/100

25%

SI (Speed Index)

Value1.5 s

100/100

10%

TBT (Total Blocking Time)

Value0 ms

100/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value0.8 s

100/100

10%

Network Requests Diagram

alchemylifestyle.co.uk

306 ms

style.css

100 ms

alchemy-lifestyle-welcome.jpg

579 ms

small-divider.jpg

327 ms

Our browser made a total of 4 requests to load all elements on the main page. We found that all of those requests were addressed to Alchemylifestyle.co.uk and no external sources were called. The less responsive or slowest element that took the longest time to load (579 ms) belongs to the original domain Alchemylifestyle.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 16.1 kB (7%)

Content Size

215.1 kB

After Optimization

199.0 kB

In fact, the total size of Alchemylifestyle.co.uk main page is 215.1 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only 5% of websites need less resources to load. Images take 204.8 kB which makes up the majority of the site volume.

HTML Optimization

-67%

Potential reduce by 2.8 kB

  • Original 4.2 kB
  • After minification 3.6 kB
  • After compression 1.4 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 566 B, which is 13% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 2.8 kB or 67% of the original size.

Image Optimization

-4%

Potential reduce by 8.6 kB

  • Original 204.8 kB
  • After minification 196.2 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Alchemy Lifestyle images are well optimized though.

CSS Optimization

-77%

Potential reduce by 4.7 kB

  • Original 6.1 kB
  • After minification 4.6 kB
  • After compression 1.4 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Alchemylifestyle.co.uk needs all CSS files to be minified and compressed as it can save up to 4.7 kB or 77% of the original size.

Requests Breakdown

We found no issues to fix!

Requests Now

3

After Optimization

3

The browser has sent 3 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Alchemy Lifestyle. According to our analytics all requests are already optimized.

Accessibility Review

alchemylifestyle.co.uk accessibility score

100

Accessibility Issues

Best Practices

alchemylifestyle.co.uk best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

SEO Factors

alchemylifestyle.co.uk SEO score

75

Search Engine Optimization Advices

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Alchemylifestyle.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Alchemylifestyle.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Alchemy Lifestyle. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: