Access marketingcooler.com. Front End

fe-vidzfx

293 ms

vfx-fe

195 ms

lander.css

120 ms

all.css

60 ms

v4-shims.css

71 ms

Our browser made a total of 327 requests to load all elements on the main page. We found that 0% of them (0 request) were addressed to the original Marketingcooler.com, 15% (50 requests) were made to Jnn-pa.googleapis.com and 12% (40 requests) were made to Player.vimeo.com. The less responsive or slowest element that took the longest time to load (4.9 sec) relates to the external source Player.vimeo.com.

Content Size

11.6 MB

After Optimization

10.9 MB

In fact, the total size of Marketingcooler.com main page is 11.6 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only a small number of websites need less resources to load. Images take 9.7 MB which makes up the majority of the site volume.

HTML Optimization

-91%

Potential reduce by 673.1 kB

Original 738.3 kB
After minification 738.0 kB
After compression 65.3 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 673.1 kB or 91% of the original size.

Image Optimization

-0%

Potential reduce by 6 B

Original 9.7 MB
After minification 9.7 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Marketingcooler images are well optimized though.

JavaScript Optimization

-1%

Potential reduce by 6.7 kB

Original 985.7 kB
After minification 985.7 kB
After compression 979.0 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-0%

Potential reduce by 0 B

Original 206.7 kB
After minification 206.7 kB
After compression 206.7 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Marketingcooler.com has all CSS files already compressed.

Requests Now

277

After Optimization

248

The browser has sent 277 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Marketingcooler. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 18 to 1 for JavaScripts and from 8 to 1 for CSS and as a result speed up the page load time.