Tools & Wizards About Us

Report Summary

  • 40

    Performance

    Renders faster than
    59% of other websites

  • 93

    Accessibility

    Visual factors better than
    that of 80% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 99

    SEO

    Google-friendlier than
    93% of websites

naturaldogfoodcompany.co.uk

The Natural Dog Food Company | Where good health comes naturally

Page Load Speed

4.7 sec in total

First Response

251 ms

Resources Loaded

3.5 sec

Page Rendered

953 ms

About Website

Visit naturaldogfoodcompany.co.uk now to see the best up-to-date Natural Dog Food Company content and also check out these interesting facts you probably never knew about naturaldogfoodcompany.co.uk

Producers of the highest quality dry dog food in Europe. 100% Natural, 100% Delicious. Fresh Human Grade Ingredients.

Visit naturaldogfoodcompany.co.uk

Key Findings

We analyzed Naturaldogfoodcompany.co.uk page load time and found that the first response time was 251 ms and then it took 4.4 sec to load all DOM resources and completely render a web page. This is a poor result, as 70% of websites can load faster.

Performance Metrics

naturaldogfoodcompany.co.uk performance score

40

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.5 s

15/100

10%

LCP (Largest Contentful Paint)

Value12.1 s

0/100

25%

SI (Speed Index)

Value8.7 s

16/100

10%

TBT (Total Blocking Time)

Value350 ms

73/100

30%

CLS (Cumulative Layout Shift)

Value0.083

94/100

15%

TTI (Time to Interactive)

Value13.6 s

11/100

10%

Network Requests Diagram

naturaldogfoodcompany.co.uk

251 ms

www.naturaldogfoodcompany.co.uk

1144 ms

pixel.js

51 ms

xoo-wsc-fonts.css

78 ms

xoo-wsc-style.css

154 ms

Our browser made a total of 58 requests to load all elements on the main page. We found that 86% of them (50 requests) were addressed to the original Naturaldogfoodcompany.co.uk, 5% (3 requests) were made to Use.typekit.net and 2% (1 request) were made to Cdn.popt.in. The less responsive or slowest element that took the longest time to load (1.1 sec) belongs to the original domain Naturaldogfoodcompany.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 70.5 kB (4%)

Content Size

1.8 MB

After Optimization

1.7 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Naturaldogfoodcompany.co.uk main page is 1.8 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 50% of websites need less resources to load. Images take 1.4 MB which makes up the majority of the site volume.

HTML Optimization

-82%

Potential reduce by 65.1 kB

  • Original 79.8 kB
  • After minification 64.3 kB
  • After compression 14.7 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 15.5 kB, which is 19% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 65.1 kB or 82% of the original size.

Image Optimization

-0%

Potential reduce by 4.7 kB

  • Original 1.4 MB
  • After minification 1.4 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Natural Dog Food Company images are well optimized though.

JavaScript Optimization

-0%

Potential reduce by 209 B

  • Original 276.8 kB
  • After minification 276.8 kB
  • After compression 276.6 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-2%

Potential reduce by 527 B

  • Original 32.1 kB
  • After minification 32.1 kB
  • After compression 31.6 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Naturaldogfoodcompany.co.uk has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 21 (41%)

Requests Now

51

After Optimization

30

  • Images
  • JavaScript
  • CSS

The browser has sent 51 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Natural Dog Food Company. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 11 to 1 for JavaScripts and from 7 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

Accessibility Review

naturaldogfoodcompany.co.uk accessibility score

93

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best Practices

naturaldogfoodcompany.co.uk best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

naturaldogfoodcompany.co.uk SEO score

99

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Naturaldogfoodcompany.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Naturaldogfoodcompany.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of Natural Dog Food Company. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: