Tools & Wizards About Us

Report Summary

  • 11

    Performance

    Renders faster than
    24% of other websites

  • 79

    Accessibility

    Visual factors better than
    that of 47% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 93

    SEO

    Google-friendlier than
    83% of websites

newcitypromotions.com

Promotional Products in Phoenix by New City Promotions - Branded Merchandise: Home

Page Load Speed

5.6 sec in total

First Response

1.5 sec

Resources Loaded

3.4 sec

Page Rendered

685 ms

About Website

Welcome to newcitypromotions.com homepage info - get ready to check New City Promotions best content right away, or after learning these important things about newcitypromotions.com

Promotional Products. branded merchandise. Get tradeshow giveaways, business and corporate gifts with your logo or message and marketing promotions. Ask any of our experts about our custom bags, embro...

Visit newcitypromotions.com

Key Findings

We analyzed Newcitypromotions.com page load time and found that the first response time was 1.5 sec and then it took 4 sec to load all DOM resources and completely render a web page. This is a poor result, as 65% of websites can load faster.

Performance Metrics

newcitypromotions.com performance score

11

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value13.0 s

0/100

10%

LCP (Largest Contentful Paint)

Value20.4 s

0/100

25%

SI (Speed Index)

Value14.8 s

1/100

10%

TBT (Total Blocking Time)

Value2,590 ms

4/100

30%

CLS (Cumulative Layout Shift)

Value0.183

66/100

15%

TTI (Time to Interactive)

Value23.8 s

1/100

10%

Network Requests Diagram

www.newcitypromotions.com

1537 ms

bootstrap.min.css

40 ms

css

51 ms

owl.carousel.min.css

77 ms

flexslider.css

146 ms

Our browser made a total of 90 requests to load all elements on the main page. We found that 82% of them (74 requests) were addressed to the original Newcitypromotions.com, 6% (5 requests) were made to Youtube.com and 2% (2 requests) were made to Fonts.gstatic.com. The less responsive or slowest element that took the longest time to load (1.5 sec) belongs to the original domain Newcitypromotions.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 127.5 kB (14%)

Content Size

933.4 kB

After Optimization

805.9 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Newcitypromotions.com main page is 933.4 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 75% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Javascripts take 425.7 kB which makes up the majority of the site volume.

HTML Optimization

-80%

Potential reduce by 49.7 kB

  • Original 62.0 kB
  • After minification 55.9 kB
  • After compression 12.3 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 49.7 kB or 80% of the original size.

Image Optimization

-9%

Potential reduce by 19.9 kB

  • Original 214.0 kB
  • After minification 194.1 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. New City Promotions images are well optimized though.

JavaScript Optimization

-10%

Potential reduce by 40.5 kB

  • Original 425.7 kB
  • After minification 425.4 kB
  • After compression 385.3 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-8%

Potential reduce by 17.4 kB

  • Original 231.6 kB
  • After minification 231.6 kB
  • After compression 214.2 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Newcitypromotions.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 38 (47%)

Requests Now

81

After Optimization

43

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 81 CSS, Javascripts, AJAX and image requests in order to completely render the main page of New City Promotions. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 28 to 1 for JavaScripts and from 12 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

Accessibility Review

newcitypromotions.com accessibility score

79

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[aria-hidden="true"] elements contain focusable descendents

High

ARIA IDs are not unique

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

<frame> or <iframe> elements do not have a title

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best Practices

newcitypromotions.com best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

newcitypromotions.com SEO score

93

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Newcitypromotions.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Newcitypromotions.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of New City Promotions. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: