Report Summary

  • 40

    Performance

    Renders faster than
    59% of other websites

  • 84

    Accessibility

    Visual factors better than
    that of 56% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    80% of websites

  • 84

    SEO

    Google-friendlier than
    52% of websites

nzseniors.co.nz

New Zealand Seniors | The Over 50s Insurance Specialists

Page Load Speed

3.4 sec in total

First Response

390 ms

Resources Loaded

1.7 sec

Page Rendered

1.3 sec

About Website

Click here to check amazing Nz Seniors content. Otherwise, check out these important facts you probably never knew about nzseniors.co.nz

New Zealand Seniors is an award-winning insurance company offering cost-effective life and funeral insurance in New Zealand. Find out more here.

Visit nzseniors.co.nz

Key Findings

We analyzed Nzseniors.co.nz page load time and found that the first response time was 390 ms and then it took 3 sec to load all DOM resources and completely render a web page. This is a poor result, as 55% of websites can load faster.

Performance Metrics

nzseniors.co.nz performance score

40

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.6 s

63/100

10%

LCP (Largest Contentful Paint)

Value4.0 s

49/100

25%

SI (Speed Index)

Value5.9 s

47/100

10%

TBT (Total Blocking Time)

Value2,520 ms

4/100

30%

CLS (Cumulative Layout Shift)

Value0.026

100/100

15%

TTI (Time to Interactive)

Value14.8 s

8/100

10%

Network Requests Diagram

www.nzseniors.co.nz

390 ms

gtm.js

172 ms

bundle.min.css

26 ms

icon-kiwi-over-50.svg

60 ms

placeholder-graphic-image.jpg

59 ms

Our browser made a total of 39 requests to load all elements on the main page. We found that 36% of them (14 requests) were addressed to the original Nzseniors.co.nz, 13% (5 requests) were made to Assets-au-01.kc-usercontent.com and 10% (4 requests) were made to Googletagmanager.com. The less responsive or slowest element that took the longest time to load (1 sec) relates to the external source Vxml4.plavxml.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 79.0 kB (10%)

Content Size

793.5 kB

After Optimization

714.4 kB

In fact, the total size of Nzseniors.co.nz main page is 793.5 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 50% of websites need less resources to load. Images take 387.0 kB which makes up the majority of the site volume.

HTML Optimization

-84%

Potential reduce by 70.3 kB

  • Original 83.3 kB
  • After minification 59.0 kB
  • After compression 13.0 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 24.3 kB, which is 29% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 70.3 kB or 84% of the original size.

Image Optimization

-0%

Potential reduce by 170 B

  • Original 387.0 kB
  • After minification 386.8 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Nz Seniors images are well optimized though.

JavaScript Optimization

-2%

Potential reduce by 7.2 kB

  • Original 287.7 kB
  • After minification 287.7 kB
  • After compression 280.5 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-4%

Potential reduce by 1.4 kB

  • Original 35.5 kB
  • After minification 35.5 kB
  • After compression 34.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Nzseniors.co.nz has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 15 (44%)

Requests Now

34

After Optimization

19

The browser has sent 34 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Nz Seniors. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 16 to 1 for JavaScripts and as a result speed up the page load time.

Accessibility Review

nzseniors.co.nz accessibility score

84

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[aria-*] attributes do not match their roles

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Tables and lists

These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.

Impact

Issue

High

List items (<li>) are not contained within <ul> or <ol> parent elements.

Best Practices

nzseniors.co.nz best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

nzseniors.co.nz SEO score

84

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Nzseniors.co.nz can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Nzseniors.co.nz main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of Nz Seniors. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: