Report Summary

  • 20

    Performance

    Renders faster than
    37% of other websites

  • 86

    Accessibility

    Visual factors better than
    that of 61% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 100

    SEO

    Google-friendlier than
    94% of websites

trueagency.com

B2B Marketing Specialist | Full Service Agency | True

Page Load Speed

1.4 sec in total

First Response

75 ms

Resources Loaded

1.1 sec

Page Rendered

225 ms

About Website

Welcome to trueagency.com homepage info - get ready to check True Agency best content right away, or after learning these important things about trueagency.com

We humanise B2B brands through effective storytelling. Multi-award winning agency and member of the world’s leading network of B2B agencies.

Visit trueagency.com

Key Findings

We analyzed Trueagency.com page load time and found that the first response time was 75 ms and then it took 1.3 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 30% of websites can load faster.

Performance Metrics

trueagency.com performance score

20

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.3 s

41/100

10%

LCP (Largest Contentful Paint)

Value14.1 s

0/100

25%

SI (Speed Index)

Value8.5 s

18/100

10%

TBT (Total Blocking Time)

Value760 ms

39/100

30%

CLS (Cumulative Layout Shift)

Value0.682

8/100

15%

TTI (Time to Interactive)

Value13.8 s

10/100

10%

Network Requests Diagram

www.trueagency.com

75 ms

jquery-1.7.1.js

36 ms

lt.min.js

65 ms

js

158 ms

js

276 ms

Our browser made a total of 63 requests to load all elements on the main page. We found that 62% of them (39 requests) were addressed to the original Trueagency.com, 8% (5 requests) were made to Googletagmanager.com and 3% (2 requests) were made to Google.com. The less responsive or slowest element that took the longest time to load (665 ms) relates to the external source Track.accountinsight.cloud.

Page Optimization Overview & Recommendations

Page size can be reduced by 68.2 kB (11%)

Content Size

620.9 kB

After Optimization

552.7 kB

In fact, the total size of Trueagency.com main page is 620.9 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 60% of websites need less resources to load. Images take 378.1 kB which makes up the majority of the site volume.

HTML Optimization

-81%

Potential reduce by 60.6 kB

  • Original 75.3 kB
  • After minification 70.1 kB
  • After compression 14.7 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 60.6 kB or 81% of the original size.

Image Optimization

-0%

Potential reduce by 7 B

  • Original 378.1 kB
  • After minification 378.1 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. True Agency images are well optimized though.

JavaScript Optimization

-5%

Potential reduce by 7.6 kB

  • Original 167.6 kB
  • After minification 167.5 kB
  • After compression 160.0 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

Requests Breakdown

Number of requests can be reduced by 37 (61%)

Requests Now

61

After Optimization

24

The browser has sent 61 CSS, Javascripts, AJAX and image requests in order to completely render the main page of True Agency. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 27 to 1 for JavaScripts and as a result speed up the page load time.

Accessibility Review

trueagency.com accessibility score

86

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

Links do not have a discernible name

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Best Practices

trueagency.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

trueagency.com SEO score

100

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Trueagency.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Trueagency.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of True Agency. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: