Tools & Wizards About Us
preview-nz.babybunting.co screenshot

Report Summary

  • 17

    Performance

    Renders faster than
    32% of other websites

  • 74

    Accessibility

    Visual factors better than
    that of 40% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 92

    SEO

    Google-friendlier than
    74% of websites

preview-nz.babybunting.co

Car Seats, Prams, Baby Clothes, Toys & Nappies | Baby Bunting NZ

Page Load Speed

6.6 sec in total

First Response

371 ms

Resources Loaded

4 sec

Page Rendered

2.3 sec

preview-nz.babybunting.co screenshot

About Website

Welcome to preview-nz.babybunting.co homepage info - get ready to check Preview NZ Baby Bunting best content for Australia right away, or after learning these important things about preview-nz.babybunting.co

At Baby Bunting, we're here every step of the way. From daily strolls and mealtimes, to bedtime stories and play time, our range is built to nurture and love.

Visit preview-nz.babybunting.co

Key Findings

We analyzed Preview-nz.babybunting.co page load time and found that the first response time was 371 ms and then it took 6.3 sec to load all DOM resources and completely render a web page. This is a poor result, as 80% of websites can load faster.

Performance Metrics

preview-nz.babybunting.co performance score

17

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value5.4 s

7/100

10%

LCP (Largest Contentful Paint)

Value7.3 s

5/100

25%

SI (Speed Index)

Value11.6 s

4/100

10%

TBT (Total Blocking Time)

Value4,610 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0.001

100/100

15%

TTI (Time to Interactive)

Value21.5 s

1/100

10%

Network Requests Diagram

preview-nz.babybunting.co

371 ms

xQpIZUBaw22lhCs8h7m3AwJLRuI.js

240 ms

preguide.min.js

273 ms

baby-bunting-olly_mn1962.js

40 ms

e28eeab.css

1482 ms

Our browser made a total of 76 requests to load all elements on the main page. We found that 37% of them (28 requests) were addressed to the original Preview-nz.babybunting.co, 53% (40 requests) were made to Images.contentstack.io and 5% (4 requests) were made to Fonts.gstatic.com. The less responsive or slowest element that took the longest time to load (3.4 sec) belongs to the original domain Preview-nz.babybunting.co.

Page Optimization Overview & Recommendations

Page size can be reduced by 386.7 kB (11%)

Content Size

3.6 MB

After Optimization

3.2 MB

  • HTML
  • Images
  • JavaScript

In fact, the total size of Preview-nz.babybunting.co main page is 3.6 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 65% of websites need less resources to load. Images take 3.1 MB which makes up the majority of the site volume.

HTML Optimization

-84%

Potential reduce by 386.6 kB

  • Original 459.6 kB
  • After minification 459.5 kB
  • After compression 72.9 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 386.6 kB or 84% of the original size.

Image Optimization

-0%

Potential reduce by 0 B

  • Original 3.1 MB
  • After minification 3.1 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Preview NZ Baby Bunting images are well optimized though.

JavaScript Optimization

-0%

Potential reduce by 98 B

  • Original 51.8 kB
  • After minification 51.8 kB
  • After compression 51.7 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

Requests Breakdown

Number of requests can be reduced by 22 (31%)

Requests Now

71

After Optimization

49

  • Images
  • JavaScript
  • CSS

The browser has sent 71 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Preview NZ Baby Bunting. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 18 to 1 for JavaScripts and from 6 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

preview-nz.babybunting.co

preview-nz.babybunting.co

371 ms

xQpIZUBaw22lhCs8h7m3AwJLRuI.js

xQpIZUBaw22lhCs8h7m3AwJLRuI.js

240 ms

preguide.min.js

preguide.min.js

273 ms

baby-bunting-olly_mn1962.js

baby-bunting-olly_mn1962.js

40 ms

e28eeab.css

e28eeab.css

1482 ms

08e52a3.css

08e52a3.css

759 ms

4053b5c.css

4053b5c.css

904 ms

4903d3f.css

4903d3f.css

272 ms

927e1ad.css

927e1ad.css

1193 ms

b38a5c5.js

b38a5c5.js

1105 ms

6c178be.modern.js

6c178be.modern.js

279 ms

d3602ea.js

d3602ea.js

1183 ms

61bf626.modern.js

61bf626.modern.js

989 ms

45d200d.js

45d200d.js

2241 ms

95aa2a9.modern.js

95aa2a9.modern.js

1016 ms

37f3f4e.js

37f3f4e.js

1050 ms

55f7feb.modern.js

55f7feb.modern.js

1086 ms

0134237.js

0134237.js

1120 ms

6b2bf1e.modern.js

6b2bf1e.modern.js

2683 ms

7fd87df.js

7fd87df.js

3125 ms

e5110b7.modern.js

e5110b7.modern.js

3171 ms

f04c058.js

f04c058.js

1538 ms

6c67dc0.modern.js

6c67dc0.modern.js

1531 ms

v84a3a4012de94ce1a686ba8c167c359c1696973893317

v84a3a4012de94ce1a686ba8c167c359c1696973893317

66 ms

css2

css2

34 ms

Web_Banner_Homepage_620x360_gift_card.jpeg

Web_Banner_Homepage_620x360_gift_card.jpeg

32 ms

baby-bunting-logo.070f183.svg

baby-bunting-logo.070f183.svg

2183 ms

baby-bunting-logo-mark.626c8d1.svg

baby-bunting-logo-mark.626c8d1.svg

2197 ms

Afterpay.svg

Afterpay.svg

2282 ms

Amex.svg

Amex.svg

3085 ms

LayBuy.svg

LayBuy.svg

3102 ms

Mastercard.svg

Mastercard.svg

3189 ms

Visa.svg

Visa.svg

3352 ms

Hero_Full_Width_DT_1920x700_Week_36_Big_Brand.png

Hero_Full_Width_DT_1920x700_Week_36_Big_Brand.png

28 ms

Hero_Full_Width_Mobile_1125x1100_Week_36_Big_Brand.png

Hero_Full_Width_Mobile_1125x1100_Week_36_Big_Brand.png

26 ms

Nesting_desk.png

Nesting_desk.png

31 ms

Nesting_mob.png

Nesting_mob.png

24 ms

Shop_by_Tiles_326x326_Week_36_Big_Brand11.png

Shop_by_Tiles_326x326_Week_36_Big_Brand11.png

25 ms

Shop_by_Tiles_326x326_Week_36_Big_Brand4.png

Shop_by_Tiles_326x326_Week_36_Big_Brand4.png

28 ms

Shop_by_Tiles_326x326_Week_36_Big_Brand13.png

Shop_by_Tiles_326x326_Week_36_Big_Brand13.png

28 ms

Shop_by_Tiles_326x326_Week_36_Big_Brand10.png

Shop_by_Tiles_326x326_Week_36_Big_Brand10.png

28 ms

Shop_by_Tiles_326x326_Week_36_Big_Brand9.png

Shop_by_Tiles_326x326_Week_36_Big_Brand9.png

45 ms

Grab-a-Bonus_326X326.png

Grab-a-Bonus_326X326.png

31 ms

Shop_by_Tiles_326x326_Week_36_Big_Brand12.png

Shop_by_Tiles_326x326_Week_36_Big_Brand12.png

42 ms

Shop_by_Tiles_326x326_Week_36_Big_Brand8.png

Shop_by_Tiles_326x326_Week_36_Big_Brand8.png

30 ms

Shop_by_Tiles_326x326_Week_36_Big_Brand6.png

Shop_by_Tiles_326x326_Week_36_Big_Brand6.png

32 ms

Shop_by_Tiles_326x326_Week_36_Big_Brand7.png

Shop_by_Tiles_326x326_Week_36_Big_Brand7.png

32 ms

Shop_by_Tiles_326x326_Week_36_Big_Brand5.png

Shop_by_Tiles_326x326_Week_36_Big_Brand5.png

36 ms

Shop_by_Tiles_326x326_Week_36_Big_Brand2.png

Shop_by_Tiles_326x326_Week_36_Big_Brand2.png

33 ms

PRAMS_CLP.png

PRAMS_CLP.png

34 ms

CAR_SEATS_CLP_SHOPBY_CONVERTIBLES_326X326.png

CAR_SEATS_CLP_SHOPBY_CONVERTIBLES_326X326.png

35 ms

FEEDING_CLP_SHOPBY_BOTTLES_326X326.png

FEEDING_CLP_SHOPBY_BOTTLES_326X326.png

39 ms

FURNITURE_CLP_SHOPBY_COTS_326X326.png

FURNITURE_CLP_SHOPBY_COTS_326X326.png

45 ms

nursery_mobile.png

nursery_mobile.png

37 ms

MANCHESTER_CLP_SHOPBY_SWADDLES_WRAPS_326X326.png

MANCHESTER_CLP_SHOPBY_SWADDLES_WRAPS_326X326.png

38 ms

TOYS_CLP_SHOPBY_INTERACTIVE_TOYS_326X326.png

TOYS_CLP_SHOPBY_INTERACTIVE_TOYS_326X326.png

44 ms

BABYWEAR_CLP.png

BABYWEAR_CLP.png

41 ms

SAFETY_CLP_SHOPBY_MONITORS_326X326.png

SAFETY_CLP_SHOPBY_MONITORS_326X326.png

59 ms

changing_nappy_bag.png

changing_nappy_bag.png

43 ms

CARRIERS_CLP_SHOPBY_BABYCARRIERS_326X326.png

CARRIERS_CLP_SHOPBY_BABYCARRIERS_326X326.png

54 ms

NAVIGATION_SHOPBY_MATERNITY_2_326X326.png

NAVIGATION_SHOPBY_MATERNITY_2_326X326.png

56 ms

BUGABOO_HP_THIN-HERO-FULL-WIDTH_1920x200_DT_CTA.png

BUGABOO_HP_THIN-HERO-FULL-WIDTH_1920x200_DT_CTA.png

47 ms

BUGABOO_HP_THIN-HERO-FULL-WIDTH_1125x400_MB_CTA.png

BUGABOO_HP_THIN-HERO-FULL-WIDTH_1125x400_MB_CTA.png

47 ms

NAPPIES_CLP_ARTICLE_1_300x300.png

NAPPIES_CLP_ARTICLE_1_300x300.png

46 ms

NAPPIES_CLP_ARTICLE_1_300x300.png

NAPPIES_CLP_ARTICLE_1_300x300.png

51 ms

GiftCardsNZ_HP_ARTICLE_300x300.png

GiftCardsNZ_HP_ARTICLE_300x300.png

50 ms

GiftCardsNZ_HP_ARTICLE_300x300.png

GiftCardsNZ_HP_ARTICLE_300x300.png

64 ms

DigitalBanners_Hero_Full_Width_Thin_Banner_Desktop_New_Stores_v3.jpg

DigitalBanners_Hero_Full_Width_Thin_Banner_Desktop_New_Stores_v3.jpg

53 ms

DigitalBanners_Hero_Full_Width_Thin_Banner_Desktop_New_Stores_v3_2.jpg

DigitalBanners_Hero_Full_Width_Thin_Banner_Desktop_New_Stores_v3_2.jpg

35 ms

FREE_DELIVERY_HP_5050_1220x1000.png

FREE_DELIVERY_HP_5050_1220x1000.png

38 ms

PRICE_BEAT_HP_5050_1220x1000.png

PRICE_BEAT_HP_5050_1220x1000.png

37 ms

baby_bunting_spend_and_earn_loyalty.png

baby_bunting_spend_and_earn_loyalty.png

40 ms

KFOmCnqEu92Fr1Me5g.woff

KFOmCnqEu92Fr1Me5g.woff

18 ms

KFOlCnqEu92Fr1MmEU9vAA.woff

KFOlCnqEu92Fr1MmEU9vAA.woff

28 ms

KFOlCnqEu92Fr1MmSU5vAA.woff

KFOlCnqEu92Fr1MmSU5vAA.woff

33 ms

KFOlCnqEu92Fr1MmWUlvAA.woff

KFOlCnqEu92Fr1MmWUlvAA.woff

43 ms

Accessibility Review

preview-nz.babybunting.co accessibility score

74

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

Links do not have a discernible name

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

preview-nz.babybunting.co best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Missing source maps for large first-party JavaScript

SEO Factors

preview-nz.babybunting.co SEO score

92

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Page is blocked from indexing

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Preview-nz.babybunting.co can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Preview-nz.babybunting.co main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

preview-nz.babybunting.co

Open Graph data is detected on the main page of Preview NZ Baby Bunting. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: