Tools & Wizards About Us
chipmoney.ca screenshot

Report Summary

  • 14

    Performance

    Renders faster than
    26% of other websites

  • 76

    Accessibility

    Visual factors better than
    that of 42% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 72

    SEO

    Google-friendlier than
    31% of websites

chipmoney.ca

CHIP Reverse Mortgage - Get Your Free Estimate | Home Equity Bank

Page Load Speed

1.2 sec in total

First Response

54 ms

Resources Loaded

1.1 sec

Page Rendered

130 ms

chipmoney.ca screenshot

About Website

Welcome to chipmoney.ca homepage info - get ready to check CHIP Money best content for Canada right away, or after learning these important things about chipmoney.ca

CHIP is the leading provider of reverse mortgages for Canadian homeowners age 55 and over. Access up to 55% of the equity in your home in tax-free ca

Visit chipmoney.ca

Key Findings

We analyzed Chipmoney.ca page load time and found that the first response time was 54 ms and then it took 1.2 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 25% of websites can load faster.

Performance Metrics

chipmoney.ca performance score

14

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.8 s

12/100

10%

LCP (Largest Contentful Paint)

Value15.0 s

0/100

25%

SI (Speed Index)

Value10.9 s

6/100

10%

TBT (Total Blocking Time)

Value1,720 ms

10/100

30%

CLS (Cumulative Layout Shift)

Value0.21

59/100

15%

TTI (Time to Interactive)

Value26.3 s

0/100

10%

Network Requests Diagram

chipmoney.ca

54 ms

108 ms

obtp.js

68 ms

js

76 ms

css

59 ms

Our browser made a total of 73 requests to load all elements on the main page. We found that 1% of them (1 request) were addressed to the original Chipmoney.ca, 55% (40 requests) were made to Chipmoney.chip.ca and 5% (4 requests) were made to Googletagmanager.com. The less responsive or slowest element that took the longest time to load (220 ms) relates to the external source Cdn.taboola.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.0 MB (59%)

Content Size

1.7 MB

After Optimization

706.8 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Chipmoney.ca main page is 1.7 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 60% of websites need less resources to load. Javascripts take 836.1 kB which makes up the majority of the site volume.

HTML Optimization

-80%

Potential reduce by 92.9 kB

  • Original 116.8 kB
  • After minification 94.6 kB
  • After compression 23.9 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 22.2 kB, which is 19% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 92.9 kB or 80% of the original size.

Image Optimization

-31%

Potential reduce by 138.2 kB

  • Original 440.6 kB
  • After minification 302.4 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, CHIP Money needs image optimization as it can save up to 138.2 kB or 31% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-62%

Potential reduce by 520.4 kB

  • Original 836.1 kB
  • After minification 628.5 kB
  • After compression 315.6 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 520.4 kB or 62% of the original size.

CSS Optimization

-81%

Potential reduce by 284.3 kB

  • Original 349.2 kB
  • After minification 313.3 kB
  • After compression 64.9 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Chipmoney.ca needs all CSS files to be minified and compressed as it can save up to 284.3 kB or 81% of the original size.

Requests Breakdown

Number of requests can be reduced by 42 (61%)

Requests Now

69

After Optimization

27

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 69 CSS, Javascripts, AJAX and image requests in order to completely render the main page of CHIP Money. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 31 to 1 for JavaScripts and from 13 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

chipmoney.ca

chipmoney.ca

54 ms

108 ms

obtp.js

obtp.js

68 ms

js

js

76 ms

css

css

59 ms

ld.js

ld.js

41 ms

style.min.css

style.min.css

53 ms

css

css

91 ms

genericons.css

genericons.css

91 ms

style.css

style.css

74 ms

oldLp.min.css

oldLp.min.css

92 ms

LogRocket.min.js

LogRocket.min.js

91 ms

evergage.min.js

evergage.min.js

103 ms

js

js

73 ms

remarketing_lp.css

remarketing_lp.css

72 ms

rate.css

rate.css

72 ms

webtophone.css

webtophone.css

74 ms

brand.css

brand.css

77 ms

exitphone.css

exitphone.css

76 ms

mobiletest.css

mobiletest.css

80 ms

newJs.js

newJs.js

77 ms

jquery-3.5.min.js

jquery-3.5.min.js

112 ms

jquery-migrate-3.4.1.min.js

jquery-migrate-3.4.1.min.js

69 ms

jquery.fancyform.min.js

jquery.fancyform.min.js

104 ms

jquery-ui.js

jquery-ui.js

165 ms

MyValidator.min.js

MyValidator.min.js

111 ms

scripts.min.js

scripts.min.js

112 ms

calculator_api_steps.js

calculator_api_steps.js

154 ms

cfj-5.css

cfj-5.css

121 ms

autoNumeric.min.js

autoNumeric.min.js

156 ms

estimatevalue.js

estimatevalue.js

132 ms

lazysizes.min.js

lazysizes.min.js

53 ms

mobiletest.js

mobiletest.js

133 ms

js

js

119 ms

tfa.js

tfa.js

220 ms

analytics.js

analytics.js

117 ms

ga.js

ga.js

166 ms

gtm.js

gtm.js

115 ms

lp_bg.png

lp_bg.png

107 ms

CHIPmoney-logos.png

CHIPmoney-logos.png

136 ms

arrow_dwn_mob.png

arrow_dwn_mob.png

136 ms

next_arrow.png

next_arrow.png

137 ms

30.gif

30.gif

136 ms

Guidebook-2023-Vertical-Cover.png

Guidebook-2023-Vertical-Cover.png

195 ms

cre-bbb-logo.png

cre-bbb-logo.png

135 ms

bank-icon.png

bank-icon.png

178 ms

carp_logo.png

carp_logo.png

178 ms

legion_lightgray.png

legion_lightgray.png

178 ms

trust-pilot.png

trust-pilot.png

179 ms

popup-image.jpg

popup-image.jpg

177 ms

security.png

security.png

188 ms

ratesca.png

ratesca.png

189 ms

Stickyimg.jpg

Stickyimg.jpg

102 ms

syncframe

syncframe

101 ms

font

font

123 ms

GothamBook.woff

GothamBook.woff

104 ms

collect

collect

44 ms

ytc.js

ytc.js

60 ms

events.js

events.js

72 ms

js

js

61 ms

security.png

security.png

64 ms

checked.png

checked.png

62 ms

down-new_arrow.png

down-new_arrow.png

37 ms

404589.json

404589.json

20 ms

json

json

57 ms

security.png

security.png

19 ms

src=13236881;type=invmedia;cat=landi0;dc_lat=;dc_rdid=;tag_for_child_directed_treatment=;tfua=;npa=;gdpr=$%7BGDPR%7D;gdpr_consent=$%7BGDPR_CONSENT_755%7D;ord=1

src=13236881;type=invmedia;cat=landi0;dc_lat=;dc_rdid=;tag_for_child_directed_treatment=;tfua=;npa=;gdpr=$%7BGDPR%7D;gdpr_consent=$%7BGDPR_CONSENT_755%7D;ord=1

79 ms

src=13236881;type=invmedia;cat=landi0;dc_lat=;dc_rdid=;tag_for_child_directed_treatment=;tfua=;npa=;gdpr=$%7BGDPR%7D;gdpr_consent=$%7BGDPR_CONSENT_755%7D;ord=3213044393341.9883

src=13236881;type=invmedia;cat=landi0;dc_lat=;dc_rdid=;tag_for_child_directed_treatment=;tfua=;npa=;gdpr=$%7BGDPR%7D;gdpr_consent=$%7BGDPR_CONSENT_755%7D;ord=3213044393341.9883

73 ms

cds-pips.js

cds-pips.js

3 ms

eid.es5.js

eid.es5.js

5 ms

json

json

29 ms

66627

66627

11 ms

pd.js

pd.js

16 ms

Accessibility Review

chipmoney.ca accessibility score

76

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

chipmoney.ca best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Missing source maps for large first-party JavaScript

High

Issues were logged in the Issues panel in Chrome Devtools

SEO Factors

chipmoney.ca SEO score

72

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

High

Page is blocked from indexing

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Chipmoney.ca can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Chipmoney.ca main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

chipmoney.ca

Open Graph data is detected on the main page of CHIP Money. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: