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churchdwight.co.uk screenshot

Report Summary

  • 37

    Performance

    Renders faster than
    56% of other websites

  • 69

    Accessibility

    Visual factors better than
    that of 34% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 92

    SEO

    Google-friendlier than
    74% of websites

churchdwight.co.uk

Church and Dwight | Consumer Goods | Home and Personal Care Products

Page Load Speed

1.8 sec in total

First Response

238 ms

Resources Loaded

953 ms

Page Rendered

582 ms

churchdwight.co.uk screenshot

About Website

Click here to check amazing Church Dwight content. Otherwise, check out these important facts you probably never knew about churchdwight.co.uk

Church and Dwight has brought you many products for home goods, personal care, health, and global consumer products all around the world.

Visit churchdwight.co.uk

Key Findings

We analyzed Churchdwight.co.uk page load time and found that the first response time was 238 ms and then it took 1.5 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 30% of websites can load faster.

Performance Metrics

churchdwight.co.uk performance score

37

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.7 s

12/100

10%

LCP (Largest Contentful Paint)

Value48.7 s

0/100

25%

SI (Speed Index)

Value8.8 s

15/100

10%

TBT (Total Blocking Time)

Value450 ms

63/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value29.7 s

0/100

10%

Network Requests Diagram

www.churchdwight.co.uk

238 ms

otSDKStub.js

31 ms

bootstrap.min.css

56 ms

bootstrap-theme.min.css

119 ms

font-awesome.min.css

111 ms

Our browser made a total of 53 requests to load all elements on the main page. We found that 83% of them (44 requests) were addressed to the original Churchdwight.co.uk, 11% (6 requests) were made to Cdn.cookielaw.org and 2% (1 request) were made to Googletagmanager.com. The less responsive or slowest element that took the longest time to load (468 ms) relates to the external source Api.nasdaqomx.wallst.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 674.0 kB (8%)

Content Size

8.8 MB

After Optimization

8.1 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Churchdwight.co.uk main page is 8.8 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 40% of websites need less resources to load. Images take 8.3 MB which makes up the majority of the site volume.

HTML Optimization

-86%

Potential reduce by 144.8 kB

  • Original 169.2 kB
  • After minification 142.8 kB
  • After compression 24.3 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 26.4 kB, which is 16% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 144.8 kB or 86% of the original size.

Image Optimization

-6%

Potential reduce by 458.9 kB

  • Original 8.3 MB
  • After minification 7.8 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Church Dwight images are well optimized though.

JavaScript Optimization

-13%

Potential reduce by 27.5 kB

  • Original 208.6 kB
  • After minification 208.6 kB
  • After compression 181.0 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 27.5 kB or 13% of the original size.

CSS Optimization

-38%

Potential reduce by 42.7 kB

  • Original 112.0 kB
  • After minification 112.0 kB
  • After compression 69.3 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Churchdwight.co.uk needs all CSS files to be minified and compressed as it can save up to 42.7 kB or 38% of the original size.

Requests Breakdown

Number of requests can be reduced by 15 (29%)

Requests Now

51

After Optimization

36

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 51 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Church Dwight. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 10 to 1 for JavaScripts and from 7 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

www.churchdwight.co.uk

www.churchdwight.co.uk

238 ms

otSDKStub.js

otSDKStub.js

31 ms

bootstrap.min.css

bootstrap.min.css

56 ms

bootstrap-theme.min.css

bootstrap-theme.min.css

119 ms

font-awesome.min.css

font-awesome.min.css

111 ms

style.css

style.css

180 ms

owl.carousel.min.css

owl.carousel.min.css

99 ms

owl.theme.default.min.css

owl.theme.default.min.css

109 ms

jquery.min.js

jquery.min.js

98 ms

bootstrap.min.js

bootstrap.min.js

169 ms

script.js

script.js

165 ms

owl.carousel.min.js

owl.carousel.min.js

181 ms

_Incapsula_Resource

_Incapsula_Resource

119 ms

2816db38-c517-4a68-bd8f-4317c87272cb.json

2816db38-c517-4a68-bd8f-4317c87272cb.json

28 ms

gtm.js

gtm.js

50 ms

chart

chart

468 ms

church-dwight-logo-tm.png

church-dwight-logo-tm.png

128 ms

anusol_1x.png

anusol_1x.png

130 ms

arm_and_hammer_1x.png

arm_and_hammer_1x.png

155 ms

batiste_1x.png

batiste_1x.png

155 ms

femfresh_1x.png

femfresh_1x.png

161 ms

first_response_1x.png

first_response_1x.png

163 ms

flawless-logo-1x.png

flawless-logo-1x.png

166 ms

nair_1x.png

nair_1x.png

172 ms

orajel_1x.png

orajel_1x.png

179 ms

pearldrops_1x.png

pearldrops_1x.png

183 ms

preseed_1x.png

preseed_1x.png

199 ms

replense_1x.png

replense_1x.png

184 ms

sterimar_1x.png

sterimar_1x.png

199 ms

thebreathco-1x.png

thebreathco-1x.png

200 ms

toppik_1x.png

toppik_1x.png

201 ms

trojan_1x.png

trojan_1x.png

207 ms

viviscal_1x.png

viviscal_1x.png

205 ms

waterpik_1x.png

waterpik_1x.png

213 ms

company-image.jpg

company-image.jpg

219 ms

brands-image.jpg

brands-image.jpg

231 ms

careers-image.jpg

careers-image.jpg

236 ms

responsibility-sustainability-image.jpg

responsibility-sustainability-image.jpg

351 ms

location

location

50 ms

otBannerSdk.js

otBannerSdk.js

20 ms

en.json

en.json

27 ms

material-design-iconic-font.min.css

material-design-iconic-font.min.css

95 ms

otFlat.json

otFlat.json

21 ms

otPcCenter.json

otPcCenter.json

29 ms

hero-image.jpg

hero-image.jpg

376 ms

quotes-test.xml

quotes-test.xml

42 ms

Gotham-Bold.otf

Gotham-Bold.otf

93 ms

Gotham-Light.otf

Gotham-Light.otf

79 ms

Gotham-Book.otf

Gotham-Book.otf

85 ms

Gotham-Medium.otf

Gotham-Medium.otf

65 ms

fontawesome-webfont.woff

fontawesome-webfont.woff

145 ms

_Incapsula_Resource

_Incapsula_Resource

73 ms

fontawesome-webfont.ttf

fontawesome-webfont.ttf

56 ms

Accessibility Review

churchdwight.co.uk accessibility score

69

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

Image elements do not have [alt] attributes

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

ARIA IDs are not unique

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Best Practices

churchdwight.co.uk best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

churchdwight.co.uk SEO score

92

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Churchdwight.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Churchdwight.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

churchdwight.co.uk

Open Graph description is not detected on the main page of Church Dwight. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: