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donaldmackenzie.co.uk screenshot

Report Summary

  • 23

    Performance

    Renders faster than
    41% of other websites

  • 75

    Accessibility

    Visual factors better than
    that of 41% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    80% of websites

  • 73

    SEO

    Google-friendlier than
    31% of websites

donaldmackenzie.co.uk

Used Cars in Inverness, Highland | Donald Mackenzie Ltd

Page Load Speed

4.4 sec in total

First Response

40 ms

Resources Loaded

3.9 sec

Page Rendered

419 ms

donaldmackenzie.co.uk screenshot

About Website

Click here to check amazing Donald Mackenzie content. Otherwise, check out these important facts you probably never knew about donaldmackenzie.co.uk

Donald Mackenzie Ltd are a car Dealers located in Inverness, Highland. Check out our stock online here now

Visit donaldmackenzie.co.uk

Key Findings

We analyzed Donaldmackenzie.co.uk page load time and found that the first response time was 40 ms and then it took 4.3 sec to load all DOM resources and completely render a web page. This is a poor result, as 70% of websites can load faster.

Performance Metrics

donaldmackenzie.co.uk performance score

23

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.5 s

15/100

10%

LCP (Largest Contentful Paint)

Value8.1 s

2/100

25%

SI (Speed Index)

Value10.9 s

6/100

10%

TBT (Total Blocking Time)

Value1,400 ms

16/100

30%

CLS (Cumulative Layout Shift)

Value0.024

100/100

15%

TTI (Time to Interactive)

Value14.4 s

9/100

10%

Network Requests Diagram

donaldmackenzie.co.uk

40 ms

www.donaldmackenzie.co.uk

1878 ms

gtm.js

64 ms

froala_style.min.css

249 ms

app.css

234 ms

Our browser made a total of 44 requests to load all elements on the main page. We found that 84% of them (37 requests) were addressed to the original Donaldmackenzie.co.uk, 5% (2 requests) were made to Fonts.gstatic.com and 2% (1 request) were made to Googletagmanager.com. The less responsive or slowest element that took the longest time to load (1.9 sec) belongs to the original domain Donaldmackenzie.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 88.7 kB (4%)

Content Size

2.0 MB

After Optimization

1.9 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Donaldmackenzie.co.uk main page is 2.0 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 55% of websites need less resources to load. Images take 1.4 MB which makes up the majority of the site volume.

HTML Optimization

-87%

Potential reduce by 68.6 kB

  • Original 79.1 kB
  • After minification 57.6 kB
  • After compression 10.5 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 21.5 kB, which is 27% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 68.6 kB or 87% of the original size.

Image Optimization

-0%

Potential reduce by 6.9 kB

  • Original 1.4 MB
  • After minification 1.4 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Donald Mackenzie images are well optimized though.

JavaScript Optimization

-1%

Potential reduce by 3.3 kB

  • Original 434.8 kB
  • After minification 434.8 kB
  • After compression 431.5 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-13%

Potential reduce by 9.9 kB

  • Original 78.9 kB
  • After minification 78.9 kB
  • After compression 69.0 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Donaldmackenzie.co.uk needs all CSS files to be minified and compressed as it can save up to 9.9 kB or 13% of the original size.

Requests Breakdown

Number of requests can be reduced by 23 (62%)

Requests Now

37

After Optimization

14

  • Images
  • JavaScript
  • CSS

The browser has sent 37 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Donald Mackenzie. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 16 to 1 for JavaScripts and from 9 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

donaldmackenzie.co.uk

donaldmackenzie.co.uk

40 ms

www.donaldmackenzie.co.uk

www.donaldmackenzie.co.uk

1878 ms

gtm.js

gtm.js

64 ms

froala_style.min.css

froala_style.min.css

249 ms

app.css

app.css

234 ms

slick.css

slick.css

329 ms

slick-theme.css

slick-theme.css

304 ms

fontawesome-all.min.css

fontawesome-all.min.css

199 ms

leaflet.css

leaflet.css

296 ms

leaflet-gesture-handling.min.css

leaflet-gesture-handling.min.css

401 ms

magnific-popup.css

magnific-popup.css

433 ms

css2

css2

40 ms

email-decode.min.js

email-decode.min.js

250 ms

jquery.min.js

jquery.min.js

505 ms

jquery.magnific-popup.min.js

jquery.magnific-popup.min.js

505 ms

foundation.min.js

foundation.min.js

519 ms

dompurify.min.js

dompurify.min.js

581 ms

dropzone.min.js

dropzone.min.js

1855 ms

slick.min.js

slick.min.js

621 ms

leaflet.min.js

leaflet.min.js

648 ms

leaflet-gesture-handling.min.js

leaflet-gesture-handling.min.js

1701 ms

leaflet-unwired.js

leaflet-unwired.js

98 ms

enterprise.js

enterprise.js

39 ms

cookies-eu-banner.min.js

cookies-eu-banner.min.js

719 ms

main.js

main.js

768 ms

custom.js

custom.js

849 ms

logo.svg

logo.svg

860 ms

fiat.svg

fiat.svg

928 ms

alfa_romeo.svg

alfa_romeo.svg

992 ms

fiat_professional2.png

fiat_professional2.png

859 ms

jeep-new.svg

jeep-new.svg

1032 ms

abarth-new.png

abarth-new.png

894 ms

google-reviews.svg

google-reviews.svg

1091 ms

5_stars.svg

5_stars.svg

1059 ms

google-reviews-logo.svg

google-reviews-logo.svg

1115 ms

bec59360-334a-42e1-98fa-b48821beaa31.jpg.webp

bec59360-334a-42e1-98fa-b48821beaa31.jpg.webp

591 ms

e841a7a9-8f97-4dc2-86e0-431eaba9dd5b.jpg.webp

e841a7a9-8f97-4dc2-86e0-431eaba9dd5b.jpg.webp

604 ms

sn.png

sn.png

614 ms

jizaRExUiTo99u79P0U.ttf

jizaRExUiTo99u79P0U.ttf

81 ms

jizfRExUiTo99u79B_mh4Ok.ttf

jizfRExUiTo99u79B_mh4Ok.ttf

88 ms

fa-brands-400.ttf

fa-brands-400.ttf

1053 ms

fa-solid-900.ttf

fa-solid-900.ttf

1098 ms

fa-regular-400.ttf

fa-regular-400.ttf

739 ms

recaptcha__en.js

recaptcha__en.js

69 ms

Accessibility Review

donaldmackenzie.co.uk accessibility score

75

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[aria-*] attributes do not match their roles

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Tables and lists

These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.

Impact

Issue

High

Lists do not contain only <li> elements and script supporting elements (<script> and <template>).

High

List items (<li>) are not contained within <ul> or <ol> parent elements.

Best Practices

donaldmackenzie.co.uk best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

donaldmackenzie.co.uk SEO score

73

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Donaldmackenzie.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Donaldmackenzie.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

donaldmackenzie.co.uk

Open Graph description is not detected on the main page of Donald Mackenzie. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: