Tools & Wizards About Us
eastriverdigital.com screenshot

Report Summary

  • 35

    Performance

    Renders faster than
    55% of other websites

  • 91

    Accessibility

    Visual factors better than
    that of 76% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 93

    SEO

    Google-friendlier than
    83% of websites

eastriverdigital.com

Digital Advertising Agency With Focus On ROI - East River

Page Load Speed

7.9 sec in total

First Response

166 ms

Resources Loaded

6.4 sec

Page Rendered

1.4 sec

eastriverdigital.com screenshot

About Website

Welcome to eastriverdigital.com homepage info - get ready to check East River Digital best content right away, or after learning these important things about eastriverdigital.com

East River is an ROI focused digital advertising agency that specialises in creating compelling content for the online space. We cannot wait to get into your briefs

Visit eastriverdigital.com

Key Findings

We analyzed Eastriverdigital.com page load time and found that the first response time was 166 ms and then it took 7.7 sec to load all DOM resources and completely render a web page. This is a poor result, as 85% of websites can load faster.

Performance Metrics

eastriverdigital.com performance score

35

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value6.4 s

2/100

10%

LCP (Largest Contentful Paint)

Value7.5 s

4/100

25%

SI (Speed Index)

Value9.3 s

13/100

10%

TBT (Total Blocking Time)

Value540 ms

55/100

30%

CLS (Cumulative Layout Shift)

Value0.021

100/100

15%

TTI (Time to Interactive)

Value13.0 s

13/100

10%

Network Requests Diagram

eastriverdigital.com

166 ms

style.css

147 ms

jquery.min.js

219 ms

slick.min.js

155 ms

jquery-migrate.js

153 ms

Our browser made a total of 72 requests to load all elements on the main page. We found that 92% of them (66 requests) were addressed to the original Eastriverdigital.com, 3% (2 requests) were made to Googletagmanager.com and 3% (2 requests) were made to Google-analytics.com. The less responsive or slowest element that took the longest time to load (4.9 sec) belongs to the original domain Eastriverdigital.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 147.6 kB (16%)

Content Size

929.8 kB

After Optimization

782.2 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Eastriverdigital.com main page is 929.8 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 55% of websites need less resources to load. Images take 777.4 kB which makes up the majority of the site volume.

HTML Optimization

-80%

Potential reduce by 31.4 kB

  • Original 39.1 kB
  • After minification 39.0 kB
  • After compression 7.7 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 31.4 kB or 80% of the original size.

Image Optimization

-10%

Potential reduce by 80.9 kB

  • Original 777.4 kB
  • After minification 696.6 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. East River Digital images are well optimized though.

JavaScript Optimization

-32%

Potential reduce by 32.3 kB

  • Original 100.4 kB
  • After minification 100.4 kB
  • After compression 68.0 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 32.3 kB or 32% of the original size.

CSS Optimization

-23%

Potential reduce by 3.0 kB

  • Original 12.9 kB
  • After minification 12.9 kB
  • After compression 9.9 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Eastriverdigital.com needs all CSS files to be minified and compressed as it can save up to 3.0 kB or 23% of the original size.

Requests Breakdown

Number of requests can be reduced by 8 (11%)

Requests Now

70

After Optimization

62

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 70 CSS, Javascripts, AJAX and image requests in order to completely render the main page of East River Digital. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 9 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

eastriverdigital.com

eastriverdigital.com

166 ms

style.css

style.css

147 ms

jquery.min.js

jquery.min.js

219 ms

slick.min.js

slick.min.js

155 ms

jquery-migrate.js

jquery-migrate.js

153 ms

scripts.js

scripts.js

156 ms

email-decode.min.js

email-decode.min.js

17 ms

gtm.js

gtm.js

178 ms

fbevents.js

fbevents.js

137 ms

PartnerBadgeClickable.svg

PartnerBadgeClickable.svg

153 ms

menulogo.png

menulogo.png

334 ms

fb.png

fb.png

217 ms

insta.png

insta.png

228 ms

linkedin.png

linkedin.png

1485 ms

youtube.png

youtube.png

227 ms

logo.png

logo.png

620 ms

menu.png

menu.png

1535 ms

play.png

play.png

2631 ms

heart.png

heart.png

2487 ms

process.png

process.png

2483 ms

team.png

team.png

2481 ms

king.png

king.png

3483 ms

effie-awards.png

effie-awards.png

3566 ms

Lu.png

Lu.png

3500 ms

biolabs.png

biolabs.png

3497 ms

Asset-16.png

Asset-16.png

3485 ms

Unili.png

Unili.png

3552 ms

Unicef.png

Unicef.png

3626 ms

unilever.png

unilever.png

3636 ms

Eo.png

Eo.png

4497 ms

Engro.png

Engro.png

4508 ms

Asset-10.png

Asset-10.png

4501 ms

Asset-34.png

Asset-34.png

4506 ms

Asset-11.png

Asset-11.png

4502 ms

Asset-15.png

Asset-15.png

4504 ms

Asset-12.png

Asset-12.png

4698 ms

joshkattic.png

joshkattic.png

4642 ms

salonexpert.png

salonexpert.png

4655 ms

milcolu.png

milcolu.png

4640 ms

Asset-24.png

Asset-24.png

4646 ms

kerastase.png

kerastase.png

4643 ms

redken.png

redken.png

4779 ms

oreo.png

oreo.png

4838 ms

prince.png

prince.png

4867 ms

pizza%20hut.png

pizza%20hut.png

4801 ms

Poppins-Regular.woff

Poppins-Regular.woff

4922 ms

js

js

53 ms

analytics.js

analytics.js

21 ms

tiger.png

tiger.png

4802 ms

tuc.png

tuc.png

4736 ms

wheatable.png

wheatable.png

4736 ms

collect

collect

50 ms

zeera.png

zeera.png

4739 ms

fbp-logo.png

fbp-logo.png

4395 ms

wp-logo.png

wp-logo.png

3794 ms

hs-logo.png

hs-logo.png

3744 ms

gaw-logo.png

gaw-logo.png

2815 ms

ga-logo.png

ga-logo.png

2802 ms

seo-q-logo.png

seo-q-logo.png

3042 ms

gl-logo.png

gl-logo.png

2895 ms

imb-logo.png

imb-logo.png

2047 ms

ca-logo.png

ca-logo.png

2052 ms

fb-logo.png

fb-logo.png

2041 ms

tiktok.png

tiktok.png

1873 ms

ei-logo.png

ei-logo.png

1991 ms

team1.jpg

team1.jpg

2328 ms

back.png

back.png

2039 ms

next.png

next.png

2029 ms

twitter-logo.png

twitter-logo.png

1249 ms

favicon.png

favicon.png

1172 ms

back_b.png

back_b.png

1195 ms

next_b.png

next_b.png

1320 ms

Accessibility Review

eastriverdigital.com accessibility score

91

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[aria-hidden="true"] elements contain focusable descendents

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Tables and lists

These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.

Impact

Issue

High

Lists do not contain only <li> elements and script supporting elements (<script> and <template>).

High

List items (<li>) are not contained within <ul> or <ol> parent elements.

Best Practices

eastriverdigital.com best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

eastriverdigital.com SEO score

93

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Eastriverdigital.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Eastriverdigital.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

eastriverdigital.com

Open Graph data is detected on the main page of East River Digital. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: