Report Summary

  • 94

    Performance

    Renders faster than
    93% of other websites

  • 72

    Accessibility

    Visual factors better than
    that of 38% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 67

    SEO

    Google-friendlier than
    25% of websites

enhancemarketing.ca

Enhance Marketing Corp - Calgary Advertisment & Marketing Services - Calgary Web Design

Page Load Speed

815 ms in total

First Response

148 ms

Resources Loaded

338 ms

Page Rendered

329 ms

enhancemarketing.ca screenshot

About Website

Welcome to enhancemarketing.ca homepage info - get ready to check Enhance Marketing best content right away, or after learning these important things about enhancemarketing.ca

Enhance Marketing specializes in servicing builders, developers and other companies in the Calgary, Alberta area who have grown into the need to market their product and are seeking cost-effective mar...

Visit enhancemarketing.ca

Key Findings

We analyzed Enhancemarketing.ca page load time and found that the first response time was 148 ms and then it took 667 ms to load all DOM resources and completely render a web page. This is quite a good result, as only 10% of websites can load faster.

Performance Metrics

enhancemarketing.ca performance score

94

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value1.0 s

100/100

10%

LCP (Largest Contentful Paint)

Value2.9 s

81/100

25%

SI (Speed Index)

Value1.0 s

100/100

10%

TBT (Total Blocking Time)

Value100 ms

98/100

30%

CLS (Cumulative Layout Shift)

Value0.058

98/100

15%

TTI (Time to Interactive)

Value1.2 s

100/100

10%

Network Requests Diagram

enhancemarketing.ca

148 ms

style.css

32 ms

bggray.jpg

24 ms

bg.gif

19 ms

index_top.gif

70 ms

Our browser made a total of 18 requests to load all elements on the main page. We found that all of those requests were addressed to Enhancemarketing.ca and no external sources were called. The less responsive or slowest element that took the longest time to load (148 ms) belongs to the original domain Enhancemarketing.ca.

Page Optimization Overview & Recommendations

Page size can be reduced by 15.5 kB (39%)

Content Size

39.7 kB

After Optimization

24.2 kB

In fact, the total size of Enhancemarketing.ca main page is 39.7 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only 10% of websites need less resources to load. Images take 20.3 kB which makes up the majority of the site volume.

HTML Optimization

-80%

Potential reduce by 13.9 kB

  • Original 17.4 kB
  • After minification 15.0 kB
  • After compression 3.5 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 2.4 kB, which is 14% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 13.9 kB or 80% of the original size.

Image Optimization

-0%

Potential reduce by 85 B

  • Original 20.3 kB
  • After minification 20.2 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Enhance Marketing images are well optimized though.

CSS Optimization

-74%

Potential reduce by 1.5 kB

  • Original 2.1 kB
  • After minification 1.7 kB
  • After compression 544 B

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Enhancemarketing.ca needs all CSS files to be minified and compressed as it can save up to 1.5 kB or 74% of the original size.

Requests Breakdown

Number of requests can be reduced by 8 (47%)

Requests Now

17

After Optimization

9

The browser has sent 17 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Enhance Marketing. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests and as a result speed up the page load time.

Accessibility Review

enhancemarketing.ca accessibility score

72

Accessibility Issues

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

Best Practices

enhancemarketing.ca best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

High

Browser errors were logged to the console

SEO Factors

enhancemarketing.ca SEO score

67

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Language and Encoding

  • Language Detected

    N/A

  • Language Claimed

    N/A

  • Encoding

    ISO-8859-1

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Enhancemarketing.ca can be misinterpreted by Google and other search engines. Unfortunately we cannot identify language used on the page (probably there is a mix of languages, too little text or something else) and no language is claimed in <html> or <meta> tags either. Our system also found out that Enhancemarketing.ca main page’s claimed encoding is iso-8859-1. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

Open Graph description is not detected on the main page of Enhance Marketing. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: