Report Summary

  • 25

    Performance

    Renders faster than
    44% of other websites

  • 78

    Accessibility

    Visual factors better than
    that of 45% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    80% of websites

  • 90

    SEO

    Google-friendlier than
    68% of websites

fill2pure.co.nz

Fill2Pure Water Filters & Travel Filters | Fill2Pure Water Filters

Page Load Speed

8.1 sec in total

First Response

25 ms

Resources Loaded

7.3 sec

Page Rendered

788 ms

fill2pure.co.nz screenshot

About Website

Click here to check amazing Fill2 Pure content. Otherwise, check out these important facts you probably never knew about fill2pure.co.nz

Fill2Pure water filters and travel filters use world leading water filter technology to remove more contaminants, and at higher percentages, than all our competitors. Over 7 million filters old worldw...

Visit fill2pure.co.nz

Key Findings

We analyzed Fill2pure.co.nz page load time and found that the first response time was 25 ms and then it took 8.1 sec to load all DOM resources and completely render a web page. This is a poor result, as 85% of websites can load faster.

Performance Metrics

fill2pure.co.nz performance score

25

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.7 s

13/100

10%

LCP (Largest Contentful Paint)

Value8.8 s

1/100

25%

SI (Speed Index)

Value13.2 s

2/100

10%

TBT (Total Blocking Time)

Value1,020 ms

26/100

30%

CLS (Cumulative Layout Shift)

Value0.013

100/100

15%

TTI (Time to Interactive)

Value18.2 s

3/100

10%

Network Requests Diagram

fill2pure.co.nz

25 ms

fill2pure.co.nz

673 ms

www.fill2pure.co.nz

23 ms

www.fill2pure.co.nz

1137 ms

22e309630027318d4588b34590dd44f2.min.css

54 ms

Our browser made a total of 204 requests to load all elements on the main page. We found that 95% of them (194 requests) were addressed to the original Fill2pure.co.nz, 1% (3 requests) were made to Fonts.gstatic.com and 0% (1 request) were made to Googletagmanager.com. The less responsive or slowest element that took the longest time to load (3.2 sec) belongs to the original domain Fill2pure.co.nz.

Page Optimization Overview & Recommendations

Page size can be reduced by 340.2 kB (13%)

Content Size

2.6 MB

After Optimization

2.3 MB

In fact, the total size of Fill2pure.co.nz main page is 2.6 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 80% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 1.8 MB which makes up the majority of the site volume.

HTML Optimization

-89%

Potential reduce by 173.2 kB

  • Original 194.0 kB
  • After minification 149.5 kB
  • After compression 20.8 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 44.5 kB, which is 23% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 173.2 kB or 89% of the original size.

Image Optimization

-9%

Potential reduce by 158.5 kB

  • Original 1.8 MB
  • After minification 1.6 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Fill2 Pure images are well optimized though.

JavaScript Optimization

-1%

Potential reduce by 7.0 kB

  • Original 487.1 kB
  • After minification 486.9 kB
  • After compression 480.0 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-1%

Potential reduce by 1.4 kB

  • Original 167.9 kB
  • After minification 167.9 kB
  • After compression 166.5 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Fill2pure.co.nz has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 152 (79%)

Requests Now

192

After Optimization

40

The browser has sent 192 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Fill2 Pure. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 143 to 1 for JavaScripts and from 6 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

fill2pure.co.nz accessibility score

78

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[role]s do not have all required [aria-*] attributes

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

Links do not have a discernible name

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

fill2pure.co.nz best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

fill2pure.co.nz SEO score

90

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Fill2pure.co.nz can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Fill2pure.co.nz main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Fill2 Pure. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: