Tools & Wizards About Us
firetrap.co.uk screenshot

Report Summary

  • 24

    Performance

    Renders faster than
    43% of other websites

  • 89

    Accessibility

    Visual factors better than
    that of 71% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 91

    SEO

    Google-friendlier than
    70% of websites

firetrap.co.uk

Firetrap | Men and Women's Clothing, Accessories and Footwear

Page Load Speed

3.7 sec in total

First Response

187 ms

Resources Loaded

3.1 sec

Page Rendered

411 ms

firetrap.co.uk screenshot

About Website

Click here to check amazing Firetrap content. Otherwise, check out these important facts you probably never knew about firetrap.co.uk

Discover the latest men’s and women’s fashion here at <strong>Firetrap</strong> and ensure you’re ready for Winter with our new <strong>Deadly Denim</strong> range of jeans, coats and boots! Shop now!

Visit firetrap.co.uk

Key Findings

We analyzed Firetrap.co.uk page load time and found that the first response time was 187 ms and then it took 3.5 sec to load all DOM resources and completely render a web page. This is a poor result, as 60% of websites can load faster.

Performance Metrics

firetrap.co.uk performance score

24

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value6.7 s

2/100

10%

LCP (Largest Contentful Paint)

Value10.0 s

0/100

25%

SI (Speed Index)

Value9.0 s

14/100

10%

TBT (Total Blocking Time)

Value1,210 ms

20/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value13.3 s

12/100

10%

Network Requests Diagram

www.firetrap.com

187 ms

global.css

16 ms

OtAutoBlock.js

73 ms

otSDKStub.js

93 ms

main.css

39 ms

Our browser made a total of 35 requests to load all elements on the main page. We found that 0% of them (0 request) were addressed to the original Firetrap.co.uk, 9% (3 requests) were made to Cdn-ukwest.onetrust.com and 6% (2 requests) were made to Fonts.gstatic.com. The less responsive or slowest element that took the longest time to load (2.2 sec) relates to the external source Firetrap.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 595.4 kB (29%)

Content Size

2.0 MB

After Optimization

1.5 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Firetrap.co.uk main page is 2.0 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 40% of websites need less resources to load. Images take 1.1 MB which makes up the majority of the site volume.

HTML Optimization

-83%

Potential reduce by 81.7 kB

  • Original 98.5 kB
  • After minification 78.1 kB
  • After compression 16.8 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 20.3 kB, which is 21% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 81.7 kB or 83% of the original size.

Image Optimization

-1%

Potential reduce by 7.7 kB

  • Original 1.1 MB
  • After minification 1.1 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Firetrap images are well optimized though.

JavaScript Optimization

-47%

Potential reduce by 261.9 kB

  • Original 554.2 kB
  • After minification 553.4 kB
  • After compression 292.4 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 261.9 kB or 47% of the original size.

CSS Optimization

-75%

Potential reduce by 244.1 kB

  • Original 325.2 kB
  • After minification 325.1 kB
  • After compression 81.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Firetrap.co.uk needs all CSS files to be minified and compressed as it can save up to 244.1 kB or 75% of the original size.

Requests Breakdown

Number of requests can be reduced by 20 (63%)

Requests Now

32

After Optimization

12

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 32 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Firetrap. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 11 to 1 for JavaScripts and from 5 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

www.firetrap.com

www.firetrap.com

187 ms

global.css

global.css

16 ms

OtAutoBlock.js

OtAutoBlock.js

73 ms

otSDKStub.js

otSDKStub.js

93 ms

main.css

main.css

39 ms

home.css

home.css

384 ms

portal-fire.css

portal-fire.css

57 ms

global-header-inline.js

global-header-inline.js

122 ms

global-header.js

global-header.js

293 ms

picturefill_min.js

picturefill_min.js

279 ms

global-footer.js

global-footer.js

427 ms

main-footer.js

main-footer.js

709 ms

cookie-acceptance.js

cookie-acceptance.js

285 ms

home.js

home.js

576 ms

9FW1o

9FW1o

299 ms

98c0488b-9ff2-4f2f-9eff-bda54ced009f.json

98c0488b-9ff2-4f2f-9eff-bda54ced009f.json

30 ms

location

location

29 ms

sportslogov3.png

sportslogov3.png

389 ms

Firetrap-Mobile-Banner_Menswear_865x865.jpg

Firetrap-Mobile-Banner_Menswear_865x865.jpg

1175 ms

Firetrap-Mobile-Banner_Outwear_865x865.jpg

Firetrap-Mobile-Banner_Outwear_865x865.jpg

1180 ms

Firetrap-Mobile-Banners_Denim_865x865.jpg

Firetrap-Mobile-Banners_Denim_865x865.jpg

867 ms

Firetrap_Mens-hp1.jpg

Firetrap_Mens-hp1.jpg

1006 ms

Firetrap-Homepage-Thumbnail-Womens-Lookbook-2020.jpg

Firetrap-Homepage-Thumbnail-Womens-Lookbook-2020.jpg

1320 ms

Firetarap-Homepage-Thumbnail-Womens-Tops-2020.jpg

Firetarap-Homepage-Thumbnail-Womens-Tops-2020.jpg

996 ms

Firetrap-hp_Mens-Tops.jpg

Firetrap-hp_Mens-Tops.jpg

1572 ms

womens-shoes-aw17.jpg

womens-shoes-aw17.jpg

1631 ms

firesprite.png

firesprite.png

1624 ms

SocialIcons-Firetrap.png

SocialIcons-Firetrap.png

1511 ms

css

css

34 ms

social-logos-firetrap.svg

social-logos-firetrap.svg

1324 ms

arrows.png

arrows.png

1636 ms

FooterTexture.jpg

FooterTexture.jpg

2087 ms

cardpayments-default.png

cardpayments-default.png

2205 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsjZ0B4gaVc.ttf

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsjZ0B4gaVc.ttf

92 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsg-1x4gaVc.ttf

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsg-1x4gaVc.ttf

101 ms

Accessibility Review

firetrap.co.uk accessibility score

89

Accessibility Issues

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

[id] attributes on active, focusable elements are not unique

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

firetrap.co.uk best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

firetrap.co.uk SEO score

91

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Firetrap.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Firetrap.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

firetrap.co.uk

Open Graph description is not detected on the main page of Firetrap. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: