Report Summary

  • 60

    Performance

    Renders faster than
    75% of other websites

  • 65

    Accessibility

    Visual factors better than
    that of 30% of websites

  • 50

    Best Practices

    More advanced features
    available than in
    19% of websites

  • 62

    SEO

    Google-friendlier than
    23% of websites

flashpoints.com.au

Flashpoints | Sophisticated Hair Extensions

Page Load Speed

12.1 sec in total

First Response

3.5 sec

Resources Loaded

8.5 sec

Page Rendered

111 ms

flashpoints.com.au screenshot

About Website

Visit flashpoints.com.au now to see the best up-to-date Flashpoints content and also check out these interesting facts you probably never knew about flashpoints.com.au

Because your hair is always on show you can now add volume, color or length in few minutes with our unique Flaspoint technology. Stars and TV celebrities have been using hair extensions to create dist...

Visit flashpoints.com.au

Key Findings

We analyzed Flashpoints.com.au page load time and found that the first response time was 3.5 sec and then it took 8.6 sec to load all DOM resources and completely render a web page. This is a poor result, as 85% of websites can load faster.

Performance Metrics

flashpoints.com.au performance score

60

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.5 s

33/100

10%

LCP (Largest Contentful Paint)

Value10.2 s

0/100

25%

SI (Speed Index)

Value6.5 s

39/100

10%

TBT (Total Blocking Time)

Value60 ms

100/100

30%

CLS (Cumulative Layout Shift)

Value0.003

100/100

15%

TTI (Time to Interactive)

Value4.8 s

79/100

10%

Network Requests Diagram

flashpoints.com.au

3465 ms

analytics.js

15 ms

iflip.js

552 ms

base.css

862 ms

sIFR-screen.css

1203 ms

Our browser made a total of 38 requests to load all elements on the main page. We found that 87% of them (33 requests) were addressed to the original Flashpoints.com.au, 8% (3 requests) were made to Google-analytics.com and 3% (1 request) were made to Googletagmanager.com. The less responsive or slowest element that took the longest time to load (3.5 sec) belongs to the original domain Flashpoints.com.au.

Page Optimization Overview & Recommendations

Page size can be reduced by 14.5 kB (3%)

Content Size

451.6 kB

After Optimization

437.1 kB

In fact, the total size of Flashpoints.com.au main page is 451.6 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 15% of websites need less resources to load. Images take 401.0 kB which makes up the majority of the site volume.

HTML Optimization

-78%

Potential reduce by 11.3 kB

  • Original 14.5 kB
  • After minification 12.3 kB
  • After compression 3.2 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 2.2 kB, which is 15% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 11.3 kB or 78% of the original size.

Image Optimization

-0%

Potential reduce by 13 B

  • Original 401.0 kB
  • After minification 401.0 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Flashpoints images are well optimized though.

JavaScript Optimization

-7%

Potential reduce by 2.5 kB

  • Original 34.6 kB
  • After minification 34.6 kB
  • After compression 32.1 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-51%

Potential reduce by 735 B

  • Original 1.4 kB
  • After minification 1.2 kB
  • After compression 701 B

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Flashpoints.com.au needs all CSS files to be minified and compressed as it can save up to 735 B or 51% of the original size.

Requests Breakdown

Number of requests can be reduced by 20 (56%)

Requests Now

36

After Optimization

16

The browser has sent 36 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Flashpoints. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 6 to 1 for JavaScripts and as a result speed up the page load time.

Accessibility Review

flashpoints.com.au accessibility score

65

Accessibility Issues

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

<object> elements do not have alternate text

Best Practices

flashpoints.com.au best practices score

50

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

High

Browser errors were logged to the console

High

Issues were logged in the Issues panel in Chrome Devtools

SEO Factors

flashpoints.com.au SEO score

62

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Document uses plugins

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Flashpoints.com.au can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Flashpoints.com.au main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Flashpoints. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: