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Report Summary

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    Performance

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    Accessibility

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    Best Practices

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    SEO

generationreinvention.com

Generation Reinvention: How Boomers are changing business, marketing and aging

Page Load Speed

4.1 sec in total

First Response

171 ms

Resources Loaded

3.3 sec

Page Rendered

685 ms

generationreinvention.com screenshot

About Website

Click here to check amazing Generation Reinvention content. Otherwise, check out these important facts you probably never knew about generationreinvention.com

Named Generation Reinvention by Brent Green, Baby Boomers are changing tourism, healthcare, housing, financial services, electronics, and the future.

Visit generationreinvention.com

Key Findings

We analyzed Generationreinvention.com page load time and found that the first response time was 171 ms and then it took 4 sec to load all DOM resources and completely render a web page. This is a poor result, as 65% of websites can load faster.

Performance Metrics

generationreinvention.com performance score

0

Network Requests Diagram

generationreinvention.com

171 ms

2059 ms

style.css

74 ms

layout.css

127 ms

custom.css

117 ms

Our browser made a total of 55 requests to load all elements on the main page. We found that 2% of them (1 request) were addressed to the original Generationreinvention.com, 47% (26 requests) were made to Bgassociates.com and 16% (9 requests) were made to Apis.google.com. The less responsive or slowest element that took the longest time to load (2.1 sec) relates to the external source Bgassociates.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 198.2 kB (25%)

Content Size

789.4 kB

After Optimization

591.2 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Generationreinvention.com main page is 789.4 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 60% of websites need less resources to load. Images take 548.9 kB which makes up the majority of the site volume.

HTML Optimization

-49%

Potential reduce by 449 B

  • Original 918 B
  • After minification 872 B
  • After compression 469 B

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 449 B or 49% of the original size.

Image Optimization

-5%

Potential reduce by 27.7 kB

  • Original 548.9 kB
  • After minification 521.2 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Generation Reinvention images are well optimized though.

JavaScript Optimization

-69%

Potential reduce by 135.1 kB

  • Original 197.1 kB
  • After minification 187.2 kB
  • After compression 62.0 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 135.1 kB or 69% of the original size.

CSS Optimization

-82%

Potential reduce by 35.0 kB

  • Original 42.5 kB
  • After minification 31.1 kB
  • After compression 7.6 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Generationreinvention.com needs all CSS files to be minified and compressed as it can save up to 35.0 kB or 82% of the original size.

Requests Breakdown

Number of requests can be reduced by 31 (57%)

Requests Now

54

After Optimization

23

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 54 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Generation Reinvention. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 27 to 1 for JavaScripts and from 6 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

generationreinvention.com

generationreinvention.com

171 ms

2059 ms

style.css

style.css

74 ms

layout.css

layout.css

127 ms

custom.css

custom.css

117 ms

dcssb.css

dcssb.css

150 ms

styles.css

styles.css

174 ms

jquery.js

jquery.js

174 ms

jquery-migrate.min.js

jquery-migrate.min.js

186 ms

ga.social_tracking.js

ga.social_tracking.js

194 ms

jquery.social.slick.1.0.js

jquery.social.slick.1.0.js

195 ms

cleantalk_nocache.js

cleantalk_nocache.js

251 ms

widgets.js

widgets.js

88 ms

in.js

in.js

7 ms

jquery.bxslider.css

jquery.bxslider.css

249 ms

jquery.form.min.js

jquery.form.min.js

251 ms

scripts.js

scripts.js

251 ms

wp-slimstat.min.js

wp-slimstat.min.js

98 ms

wp-embed.min.js

wp-embed.min.js

284 ms

jquery.bxslider.js

jquery.bxslider.js

285 ms

bxslider.setup.js

bxslider.setup.js

289 ms

wp-emoji-release.min.js

wp-emoji-release.min.js

190 ms

all.js

all.js

35 ms

plusone.js

plusone.js

110 ms

secureAnonymousFramework

secureAnonymousFramework

140 ms

icon-rss.gif

icon-rss.gif

138 ms

cropped-BGA-Aspen-Banner-7.jpg

cropped-BGA-Aspen-Banner-7.jpg

386 ms

Large-crowd-at-concert1.jpg

Large-crowd-at-concert1.jpg

660 ms

Generation-Reinvention-cover-only.jpg

Generation-Reinvention-cover-only.jpg

577 ms

Reinventioin.jpg

Reinventioin.jpg

621 ms

admin-ajax.php

admin-ajax.php

676 ms

393 ms

xd_arbiter.php

xd_arbiter.php

312 ms

xd_arbiter.php

xd_arbiter.php

387 ms

button.0308b81ff1714e446f674b5b9793f2cd.js

button.0308b81ff1714e446f674b5b9793f2cd.js

405 ms

cb=gapi.loaded_0

cb=gapi.loaded_0

269 ms

cb=gapi.loaded_1

cb=gapi.loaded_1

313 ms

fastbutton

fastbutton

394 ms

share

share

104 ms

sprite_connect_v14.png

sprite_connect_v14.png

94 ms

postmessageRelay

postmessageRelay

44 ms

like.php

like.php

132 ms

3193398744-postmessagerelay.js

3193398744-postmessagerelay.js

37 ms

rpc:shindig_random.js

rpc:shindig_random.js

36 ms

tweet_button.b9740740e0bcf9b0657c5b11bd4388da.en.html

tweet_button.b9740740e0bcf9b0657c5b11bd4388da.en.html

57 ms

cb=gapi.loaded_0

cb=gapi.loaded_0

23 ms

cb=gapi.loaded_1

cb=gapi.loaded_1

23 ms

cb=gapi.loaded_0

cb=gapi.loaded_0

12 ms

qeKvIRsJabD.js

qeKvIRsJabD.js

29 ms

LVx-xkvaJ0b.png

LVx-xkvaJ0b.png

19 ms

fastbutton

fastbutton

68 ms

tab_right_vertical.png

tab_right_vertical.png

65 ms

bg_slick_top.png

bg_slick_top.png

85 ms

jot

jot

80 ms

like.php

like.php

94 ms

SEO Factors

generationreinvention.com SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Generationreinvention.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Generationreinvention.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

generationreinvention.com

Open Graph description is not detected on the main page of Generation Reinvention. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: