Tools & Wizards About Us
herschel.com screenshot

Report Summary

  • 29

    Performance

    Renders faster than
    49% of other websites

  • 94

    Accessibility

    Visual factors better than
    that of 83% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 83

    SEO

    Google-friendlier than
    46% of websites

herschel.com

Herschel Supply Co. USA | Backpacks, Totes & Accessories

Page Load Speed

957 ms in total

First Response

9 ms

Resources Loaded

724 ms

Page Rendered

224 ms

herschel.com screenshot

About Website

Visit herschel.com now to see the best up-to-date Herschel content for United States and also check out these interesting facts you probably never knew about herschel.com

Herschel Supply Co. is a design-driven manufacturer of the finest quality backpacks, bags, travel goods and accessories. Free Shipping and 24/7 Customer Service in NA, EU, UK.

Visit herschel.com

Key Findings

We analyzed Herschel.com page load time and found that the first response time was 9 ms and then it took 948 ms to load all DOM resources and completely render a web page. This is quite a good result, as only 20% of websites can load faster.

Performance Metrics

herschel.com performance score

29

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.5 s

35/100

10%

LCP (Largest Contentful Paint)

Value12.9 s

0/100

25%

SI (Speed Index)

Value5.4 s

56/100

10%

TBT (Total Blocking Time)

Value710 ms

42/100

30%

CLS (Cumulative Layout Shift)

Value0.385

27/100

15%

TTI (Time to Interactive)

Value9.8 s

28/100

10%

Network Requests Diagram

herschel.com

9 ms

herschel.com

100 ms

j.php

204 ms

gtm.js

357 ms

global.64dfe324e32aeb893a4e7eb2121de250.css

26 ms

Our browser made a total of 52 requests to load all elements on the main page. We found that 92% of them (48 requests) were addressed to the original Herschel.com, 2% (1 request) were made to Dev.visualwebsiteoptimizer.com and 2% (1 request) were made to Googletagmanager.com. The less responsive or slowest element that took the longest time to load (542 ms) belongs to the original domain Herschel.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 154.6 kB (17%)

Content Size

896.3 kB

After Optimization

741.7 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Herschel.com main page is 896.3 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 80% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 410.9 kB which makes up the majority of the site volume.

HTML Optimization

-84%

Potential reduce by 116.7 kB

  • Original 139.2 kB
  • After minification 119.7 kB
  • After compression 22.5 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 19.5 kB, which is 14% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 116.7 kB or 84% of the original size.

Image Optimization

-6%

Potential reduce by 23.3 kB

  • Original 410.9 kB
  • After minification 387.6 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Herschel images are well optimized though.

JavaScript Optimization

-0%

Potential reduce by 115 B

  • Original 223.9 kB
  • After minification 223.9 kB
  • After compression 223.8 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-12%

Potential reduce by 14.5 kB

  • Original 122.2 kB
  • After minification 122.2 kB
  • After compression 107.7 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Herschel.com needs all CSS files to be minified and compressed as it can save up to 14.5 kB or 12% of the original size.

Requests Breakdown

Number of requests can be reduced by 13 (31%)

Requests Now

42

After Optimization

29

  • Images
  • JavaScript
  • CSS

The browser has sent 42 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Herschel. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 14 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

herschel.com

herschel.com

9 ms

herschel.com

herschel.com

100 ms

j.php

j.php

204 ms

gtm.js

gtm.js

357 ms

global.64dfe324e32aeb893a4e7eb2121de250.css

global.64dfe324e32aeb893a4e7eb2121de250.css

26 ms

jquery.e6c2415c0ace414e5153670314ce99a9.js

jquery.e6c2415c0ace414e5153670314ce99a9.js

20 ms

vendors.6136d81337b3356e7751522d95494fb0.js

vendors.6136d81337b3356e7751522d95494fb0.js

76 ms

skinny-banner.79231f80b2d6bb28b0a5e18af76cfdfe.js

skinny-banner.79231f80b2d6bb28b0a5e18af76cfdfe.js

75 ms

angular.1c6485b894aa3ba9e9d177c3027dacdc.js

angular.1c6485b894aa3ba9e9d177c3027dacdc.js

91 ms

checkout-angular.4b56231040e87157723d19e4a6643c1d.js

checkout-angular.4b56231040e87157723d19e4a6643c1d.js

24 ms

new-search.1c3c94d22a02d36741517cfa4717e9b0.js

new-search.1c3c94d22a02d36741517cfa4717e9b0.js

90 ms

aem.f6dc25c0761fa301da7fed3701c4adb8.js

aem.f6dc25c0761fa301da7fed3701c4adb8.js

170 ms

web-logger.356452386bfcb6d548d4953406a4cb72.js

web-logger.356452386bfcb6d548d4953406a4cb72.js

171 ms

global.26463486a71982078b62ca3048adef9c.js

global.26463486a71982078b62ca3048adef9c.js

169 ms

feature-panel.7a0a14e294095d9cb005bfe84f693f04.js

feature-panel.7a0a14e294095d9cb005bfe84f693f04.js

178 ms

image-row.458007574735f86a6047f8bc5ede64da.js

image-row.458007574735f86a6047f8bc5ede64da.js

178 ms

klaviyo.js

klaviyo.js

210 ms

01HP2TAEKZ0YB7JDKKYSDP4PY6

01HP2TAEKZ0YB7JDKKYSDP4PY6

267 ms

D-24-S3-BTS-Nav_Tile-BackToSchool.jpg.sthumbnails.original.webp

D-24-S3-BTS-Nav_Tile-BackToSchool.jpg.sthumbnails.original.webp

137 ms

D-24-S3-BTS-Nav_Tile-Bags.jpg.sthumbnails.original.webp

D-24-S3-BTS-Nav_Tile-Bags.jpg.sthumbnails.original.webp

140 ms

D-24-S1-HeritageHardshell-Nav_Tile-Option%201.jpg.sthumbnails.original.webp

D-24-S1-HeritageHardshell-Nav_Tile-Option%201.jpg.sthumbnails.original.webp

140 ms

D-24-S3-BTS-Nav_Tile-Accessories.jpg.sthumbnails.original.webp

D-24-S3-BTS-Nav_Tile-Accessories.jpg.sthumbnails.original.webp

141 ms

D-24-S1-Spring2024_Lookbook-Nav_Tile-02.jpg.sthumbnails.original.webp

D-24-S1-Spring2024_Lookbook-Nav_Tile-02.jpg.sthumbnails.original.webp

141 ms

D-24-S3-BTS-Nav_Tile-LittleHerschel.jpg.sthumbnails.original.webp

D-24-S3-BTS-Nav_Tile-LittleHerschel.jpg.sthumbnails.original.webp

140 ms

D-23-S4-Black_Friday-Nav-Tile_06-1.jpg.sthumbnails.original.webp

D-23-S4-Black_Friday-Nav-Tile_06-1.jpg.sthumbnails.original.webp

140 ms

US.svg

US.svg

142 ms

%7B%7Bproduct.image%7D%7D.sthumbnails.300.375.webp

%7B%7Bproduct.image%7D%7D.sthumbnails.300.375.webp

542 ms

D-24-S3-BTS-Home-FP1.jpg.sthumbnails.original.webp

D-24-S3-BTS-Home-FP1.jpg.sthumbnails.original.webp

146 ms

phone.svg

phone.svg

145 ms

chat.svg

chat.svg

144 ms

mail.svg

mail.svg

144 ms

instagram.svg

instagram.svg

198 ms

facebook.svg

facebook.svg

197 ms

pinterest.svg

pinterest.svg

201 ms

twitter.svg

twitter.svg

202 ms

CA.svg

CA.svg

203 ms

EU.svg

EU.svg

280 ms

UK.svg

UK.svg

281 ms

AU.svg

AU.svg

282 ms

logo-black.png

logo-black.png

233 ms

account.svg

account.svg

235 ms

close.svg

close.svg

227 ms

cart.svg

cart.svg

227 ms

search.svg

search.svg

231 ms

80007-00001-OS_01.jpg.sthumbnails.300.375.webp

80007-00001-OS_01.jpg.sthumbnails.300.375.webp

203 ms

Graphik-Regular-Web.woff

Graphik-Regular-Web.woff

197 ms

Graphik-Medium-Web.woff

Graphik-Medium-Web.woff

197 ms

BlackTie-Bold-webfont.woff

BlackTie-Bold-webfont.woff

196 ms

BlackTie-Solid-webfont.woff

BlackTie-Solid-webfont.woff

195 ms

BlackTie-Medium-webfont.woff

BlackTie-Medium-webfont.woff

195 ms

BlackTie-Light-webfont.woff

BlackTie-Light-webfont.woff

188 ms

ajax-loader.gif

ajax-loader.gif

99 ms

Accessibility Review

herschel.com accessibility score

94

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[aria-hidden="true"] elements contain focusable descendents

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

[id] attributes on active, focusable elements are not unique

High

Heading elements are not in a sequentially-descending order

Best Practices

herschel.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Missing source maps for large first-party JavaScript

SEO Factors

herschel.com SEO score

83

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Herschel.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Herschel.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

herschel.com

Open Graph description is not detected on the main page of Herschel. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: