Tools & Wizards About Us
hicksdesign.co.uk screenshot

Report Summary

  • 82

    Performance

    Renders faster than
    87% of other websites

  • 94

    Accessibility

    Visual factors better than
    that of 83% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    80% of websites

  • 92

    SEO

    Google-friendlier than
    74% of websites

hicksdesign.co.uk

HICKS: Graphic design, branding, illustration & iconography.

Page Load Speed

1.8 sec in total

First Response

159 ms

Resources Loaded

1.4 sec

Page Rendered

228 ms

hicksdesign.co.uk screenshot

About Website

Click here to check amazing HICKS Design content for United States. Otherwise, check out these important facts you probably never knew about hicksdesign.co.uk

Graphic design, branding, illustration & iconography. You may recognise our identity work on logos for Firefox, Mailchimp and Shopify, as well as emoticons for Skype.

Visit hicksdesign.co.uk

Key Findings

We analyzed Hicksdesign.co.uk page load time and found that the first response time was 159 ms and then it took 1.6 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 35% of websites can load faster.

Performance Metrics

hicksdesign.co.uk performance score

82

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.2 s

43/100

10%

LCP (Largest Contentful Paint)

Value3.2 s

72/100

25%

SI (Speed Index)

Value3.3 s

90/100

10%

TBT (Total Blocking Time)

Value0 ms

100/100

30%

CLS (Cumulative Layout Shift)

Value0.156

74/100

15%

TTI (Time to Interactive)

Value3.6 s

91/100

10%

Network Requests Diagram

hicksdesign.co.uk

159 ms

layout.14.css

66 ms

brandon.css

403 ms

jquery.js

155 ms

prefixfree.min.js

65 ms

Our browser made a total of 45 requests to load all elements on the main page. We found that 73% of them (33 requests) were addressed to the original Hicksdesign.co.uk, 16% (7 requests) were made to Use.typekit.com and 7% (3 requests) were made to . The less responsive or slowest element that took the longest time to load (806 ms) relates to the external source Use.typekit.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 772.3 kB (40%)

Content Size

2.0 MB

After Optimization

1.2 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Hicksdesign.co.uk main page is 2.0 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 35% of websites need less resources to load. CSS take 753.3 kB which makes up the majority of the site volume.

HTML Optimization

-45%

Potential reduce by 290.4 kB

  • Original 650.2 kB
  • After minification 648.3 kB
  • After compression 359.9 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 290.4 kB or 45% of the original size.

Image Optimization

-8%

Potential reduce by 37.1 kB

  • Original 455.9 kB
  • After minification 418.8 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. HICKS Design images are well optimized though.

JavaScript Optimization

-65%

Potential reduce by 61.1 kB

  • Original 94.5 kB
  • After minification 93.6 kB
  • After compression 33.3 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 61.1 kB or 65% of the original size.

CSS Optimization

-51%

Potential reduce by 383.7 kB

  • Original 753.3 kB
  • After minification 720.5 kB
  • After compression 369.6 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Hicksdesign.co.uk needs all CSS files to be minified and compressed as it can save up to 383.7 kB or 51% of the original size.

Requests Breakdown

Number of requests can be reduced by 10 (27%)

Requests Now

37

After Optimization

27

  • Images
  • JavaScript
  • CSS

The browser has sent 37 CSS, Javascripts, AJAX and image requests in order to completely render the main page of HICKS Design. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 5 to 1 for JavaScripts and from 7 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

hicksdesign.co.uk

hicksdesign.co.uk

159 ms

layout.14.css

layout.14.css

66 ms

brandon.css

brandon.css

403 ms

jquery.js

jquery.js

155 ms

prefixfree.min.js

prefixfree.min.js

65 ms

90 ms

ace1net.js

ace1net.js

806 ms

2abe33

2abe33

17 ms

119 ms

layout.14.css

layout.14.css

37 ms

brandon.css

brandon.css

408 ms

hicksdesign.co.uk

hicksdesign.co.uk

132 ms

spotify-thumb.png

spotify-thumb.png

96 ms

hicksdesign.co.uk

hicksdesign.co.uk

155 ms

Bowler.svg

Bowler.svg

81 ms

skype_logo.svg

skype_logo.svg

81 ms

spotify_white.svg

spotify_white.svg

77 ms

mozilla_logo.svg

mozilla_logo.svg

82 ms

Opera-Software_374x148.png

Opera-Software_374x148.png

81 ms

linotype-logo.png

linotype-logo.png

152 ms

MT_Wordmark_web.jpg

MT_Wordmark_web.jpg

85 ms

opera-troll-thumb.png

opera-troll-thumb.png

145 ms

iconbook.png

iconbook.png

83 ms

macementer.png

macementer.png

99 ms

plangrid2.jpg

plangrid2.jpg

162 ms

koken.png

koken.png

150 ms

nonsense.png

nonsense.png

214 ms

skype.png

skype.png

150 ms

fivedetails.png

fivedetails.png

144 ms

shelf.jpg

shelf.jpg

183 ms

joli.png

joli.png

183 ms

goo.png

goo.png

163 ms

shopify.jpg

shopify.jpg

165 ms

mailchimp.png

mailchimp.png

224 ms

dnadarwin.jpg

dnadarwin.jpg

225 ms

paulsmith.gif

paulsmith.gif

47 ms

hicks_logo.svg

hicks_logo.svg

163 ms

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

6 ms

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

5 ms

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

S24AAUsSyCwAyZQWFFYsIBEG7BARFkbISEgRbDAUFiwwEQbIVlZLbgABiwgIEVpRLABYCAgRX1pGESwAWAtuAAHLLgABiotuAAILEsgsAMmU1iwQBuwAFmKiiCwAyZTWCMhsICKihuKI1kgsAMmU1gjIbgAwIqKG4ojWSCwAyZTWCMhuAEAioobiiNZILADJlNYIyG4AUCKihuKI1kguAADJlNYsAMlRbgBgFBYIyG4AYAjIRuwAyVFIyEjIVkbIVlELbgACSxLU1hFRBshIVktALgAACsAugABAAEAAisAvwABAC4AJQAeABcADgAAAAgrALoAAgAEAAcruAAAIEV9aRhEugDvAAQAAXO6AE8ABgABc7oAjwAGAAFzugDvAAYAAXMAAAAAAcABAQEBAQEBAQEBAQ4BAQEBAQEBJgErJgEBAQEBBCIBAQESLyQBJAEBCAEBAQEBAQEBJgEBAQEsAQEHAQEBMR0BAQEBAQExAQEBMiEBIxIcARgBAQEBJwgBAQEBIwEBAQEBAQEBAQEBAQEBAQEBARISEi8vLy8vLy8vLwEBAQEkJAEBAQEBAQEBAQEIAScBAQEBAQEBAQEBAQEBAQEyMhMBAQEBAQEBASYmJiYBAQEBAQEBAQEBAQEBAQEsLCwsAQEBHR0dHR0dHR0dHQEBAQEBAQEBAQEBAQEBAQEBAQEBAQEBMQEBAQEBAQEBAQEBAQEBMioyAQEBAQEBASMjIyMjIyMjIyMBAQEBGBgYGBgBAQEBAQEBAQEBAQEBAQEBAQEBAQgICAgBAQEBARQBAQExMTExAQEBAQEBAQEBAQEBKCgBAQEBAQEDAwEBAQEBEQEDAQEBAQEBAQEBAQEBAQEBAQEBARQBAQEBAgEBAQEBAQEBAQEBASwBAQElAQcBAQEBAQEBAQEBAQEBARkBAQEBAQEBAQEBAQIBCQEBAQEBAQEBAQEBDREBAQEBAQEBAQEBFAEBASUBAR0dKgEBAQEB

4 ms

AFdDOAWB1q922OXEpuAFPaz8PEVtBKHVRTgk-k1mEZ9ffJLygsMZeMJ6Mk6fw6NuSh90iY83ZAlTifoRdhXtgM.woff

AFdDOAWB1q922OXEpuAFPaz8PEVtBKHVRTgk-k1mEZ9ffJLygsMZeMJ6Mk6fw6NuSh90iY83ZAlTifoRdhXtgM.woff

124 ms

QDg0xBXqKIolhCvNO1Ij3H76gQCb6g8BaiReXBgfEGSffVD6gsMZeMJ6Mk6fw6NuSh90iY83ZAlTifoRdhXtg3.woff

QDg0xBXqKIolhCvNO1Ij3H76gQCb6g8BaiReXBgfEGSffVD6gsMZeMJ6Mk6fw6NuSh90iY83ZAlTifoRdhXtg3.woff

150 ms

kYDOVCpJYOxiPI94Sy_7hOqwYIjb27IDq-IZXRkmvp6ffJ2ygsMZeMJ6Mk6fw6NuSh90iY83ZAlTifoRdhXt26.woff

kYDOVCpJYOxiPI94Sy_7hOqwYIjb27IDq-IZXRkmvp6ffJ2ygsMZeMJ6Mk6fw6NuSh90iY83ZAlTifoRdhXt26.woff

252 ms

t4Dnx2tNNbYFh_n-RpiXHatGqbU18d0B8R-duns3UXtffVa6gsMZeMJ6Mk6fw6NuSh90iY83ZAlTifoRdhXtIb.woff

t4Dnx2tNNbYFh_n-RpiXHatGqbU18d0B8R-duns3UXtffVa6gsMZeMJ6Mk6fw6NuSh90iY83ZAlTifoRdhXtIb.woff

264 ms

p.gif

p.gif

122 ms

Accessibility Review

hicksdesign.co.uk accessibility score

94

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best Practices

hicksdesign.co.uk best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

hicksdesign.co.uk SEO score

92

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Hicksdesign.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Hicksdesign.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

hicksdesign.co.uk

Open Graph description is not detected on the main page of HICKS Design. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: