Tools & Wizards About Us
homesteaddirect.com.au screenshot

Report Summary

  • 17

    Performance

    Renders faster than
    32% of other websites

  • 53

    Accessibility

    Visual factors better than
    that of 22% of websites

  • 58

    Best Practices

    More advanced features
    available than in
    20% of websites

  • 69

    SEO

    Google-friendlier than
    28% of websites

homesteaddirect.com.au

Your Online Shop - Online Silk Scarves - Homestead Direct

Page Load Speed

3.2 sec in total

First Response

264 ms

Resources Loaded

2.7 sec

Page Rendered

249 ms

homesteaddirect.com.au screenshot

About Website

Visit homesteaddirect.com.au now to see the best up-to-date Homestead Direct content and also check out these interesting facts you probably never knew about homesteaddirect.com.au

Homestead Direct is one stop Online Shop. Shop online from the comfort of your own home. We have a huge range of entertaining and gift ideas in our store.

Visit homesteaddirect.com.au

Key Findings

We analyzed Homesteaddirect.com.au page load time and found that the first response time was 264 ms and then it took 3 sec to load all DOM resources and completely render a web page. This is a poor result, as 55% of websites can load faster.

Performance Metrics

homesteaddirect.com.au performance score

17

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value5.2 s

8/100

10%

LCP (Largest Contentful Paint)

Value10.1 s

0/100

25%

SI (Speed Index)

Value12.0 s

4/100

10%

TBT (Total Blocking Time)

Value3,820 ms

1/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value22.5 s

1/100

10%

Network Requests Diagram

homesteaddirect.com.au

264 ms

www.homesteaddirect.com.au

664 ms

jquery.min.js

35 ms

ddsmoothmenu.js

34 ms

jquery-impromptu.3.1.min.js

35 ms

Our browser made a total of 80 requests to load all elements on the main page. We found that 71% of them (57 requests) were addressed to the original Homesteaddirect.com.au, 10% (8 requests) were made to Youtube.com and 4% (3 requests) were made to Google.com. The less responsive or slowest element that took the longest time to load (812 ms) belongs to the original domain Homesteaddirect.com.au.

Page Optimization Overview & Recommendations

Page size can be reduced by 448.5 kB (27%)

Content Size

1.7 MB

After Optimization

1.2 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Homesteaddirect.com.au main page is 1.7 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 80% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 856.4 kB which makes up the majority of the site volume.

HTML Optimization

-87%

Potential reduce by 41.6 kB

  • Original 47.8 kB
  • After minification 43.3 kB
  • After compression 6.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 41.6 kB or 87% of the original size.

Image Optimization

-6%

Potential reduce by 50.6 kB

  • Original 856.4 kB
  • After minification 805.8 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Homestead Direct images are well optimized though.

JavaScript Optimization

-42%

Potential reduce by 225.9 kB

  • Original 538.9 kB
  • After minification 507.0 kB
  • After compression 313.0 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 225.9 kB or 42% of the original size.

CSS Optimization

-61%

Potential reduce by 130.3 kB

  • Original 212.1 kB
  • After minification 161.3 kB
  • After compression 81.8 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Homesteaddirect.com.au needs all CSS files to be minified and compressed as it can save up to 130.3 kB or 61% of the original size.

Requests Breakdown

Number of requests can be reduced by 44 (61%)

Requests Now

72

After Optimization

28

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 72 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Homestead Direct. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 21 to 1 for JavaScripts and from 18 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

homesteaddirect.com.au

homesteaddirect.com.au

264 ms

www.homesteaddirect.com.au

www.homesteaddirect.com.au

664 ms

jquery.min.js

jquery.min.js

35 ms

ddsmoothmenu.js

ddsmoothmenu.js

34 ms

jquery-impromptu.3.1.min.js

jquery-impromptu.3.1.min.js

35 ms

fundraiser-request.js

fundraiser-request.js

33 ms

lightbox.js

lightbox.js

34 ms

lightbox.css

lightbox.css

33 ms

product-attribute-buy-form.js

product-attribute-buy-form.js

60 ms

product-group-buy-form.js

product-group-buy-form.js

58 ms

api.js

api.js

63 ms

ddsmoothmenu.css

ddsmoothmenu.css

60 ms

ddsmoothmenu-v.css

ddsmoothmenu-v.css

181 ms

stylesheet.css

stylesheet.css

74 ms

impromptu.css

impromptu.css

62 ms

mod_briaskISS.css

mod_briaskISS.css

81 ms

stylesheet.css

stylesheet.css

80 ms

jquery-ui-1.8.6-osc.css

jquery-ui-1.8.6-osc.css

93 ms

jquery-ui-1.8.6.min.js

jquery-ui-1.8.6.min.js

143 ms

superfish.js

superfish.js

95 ms

jquery.fancybox-1.3.4.css

jquery.fancybox-1.3.4.css

102 ms

jquery.fancybox-1.3.4.pack.js

jquery.fancybox-1.3.4.pack.js

110 ms

superfish.css

superfish.css

117 ms

quantity_check.js

quantity_check.js

122 ms

constants.css

constants.css

130 ms

style.css

style.css

145 ms

style_boxes.css

style_boxes.css

141 ms

css3.css

css3.css

145 ms

buttons.css

buttons.css

154 ms

nivo-slider.css

nivo-slider.css

179 ms

jquery.nivo.slider.js

jquery.nivo.slider.js

182 ms

homestead.css

homestead.css

179 ms

ga.js

ga.js

79 ms

EsgS5kGKkSE

EsgS5kGKkSE

188 ms

www.homesteaddirect.com.au

www.homesteaddirect.com.au

180 ms

backgroundPattern.jpg

backgroundPattern.jpg

25 ms

logo.jpg

logo.jpg

32 ms

cart_bg.jpg

cart_bg.jpg

33 ms

search_bt.png

search_bt.png

34 ms

pixel_trans.gif

pixel_trans.gif

33 ms

button_login.gif

button_login.gif

48 ms

scarf.png

scarf.png

55 ms

NewGift_1.png

NewGift_1.png

60 ms

HSD_scarf_banners_640x2352.jpg

HSD_scarf_banners_640x2352.jpg

178 ms

HSD_scarf_banners_640x235.jpg

HSD_scarf_banners_640x235.jpg

116 ms

HSD_scarf_banners_640x2353.jpg

HSD_scarf_banners_640x2353.jpg

178 ms

HSD_gift_cards640x235.jpg

HSD_gift_cards640x235.jpg

122 ms

026ae94660f67706df6b4828e9e0afe216d9ddb7.jpg

026ae94660f67706df6b4828e9e0afe216d9ddb7.jpg

95 ms

325d355d92ff95b75ed3aa80ebe0b80600a54ae7.jpg

325d355d92ff95b75ed3aa80ebe0b80600a54ae7.jpg

132 ms

2638e936a04cd3770202897a89ddabf228a68764.jpg

2638e936a04cd3770202897a89ddabf228a68764.jpg

811 ms

62e40fdad66051361d37574585801de3ba8be7bd.jpg

62e40fdad66051361d37574585801de3ba8be7bd.jpg

812 ms

dd3898afdb40e6b8e261e08f801155f605f33841.jpg

dd3898afdb40e6b8e261e08f801155f605f33841.jpg

624 ms

fancybox.png

fancybox.png

810 ms

__utm.gif

__utm.gif

12 ms

www-player.css

www-player.css

11 ms

www-embed-player.js

www-embed-player.js

25 ms

base.js

base.js

496 ms

ddsmoothmenu-v.css

ddsmoothmenu-v.css

636 ms

EsgS5kGKkSE

EsgS5kGKkSE

407 ms

jquery.min.js

jquery.min.js

630 ms

api.js

api.js

481 ms

__utm.gif

__utm.gif

245 ms

EsgS5kGKkSE

EsgS5kGKkSE

14 ms

EsgS5kGKkSE

EsgS5kGKkSE

576 ms

fancybox-x.png

fancybox-x.png

329 ms

fancybox-y.png

fancybox-y.png

329 ms

blank.gif

blank.gif

330 ms

ad_status.js

ad_status.js

177 ms

YjCNJ0mFj9HiCkQt39lQVpZzkP0G8dlYH-ABayRLdFs.js

YjCNJ0mFj9HiCkQt39lQVpZzkP0G8dlYH-ABayRLdFs.js

93 ms

embed.js

embed.js

39 ms

print.css

print.css

214 ms

KFOmCnqEu92Fr1Mu4mxMKTU1Kg.woff

KFOmCnqEu92Fr1Mu4mxMKTU1Kg.woff

280 ms

KFOlCnqEu92Fr1MmEU9fBBc-AMP6lQ.woff

KFOlCnqEu92Fr1MmEU9fBBc-AMP6lQ.woff

281 ms

id

id

205 ms

Create

Create

203 ms

Create

Create

242 ms

id

id

53 ms

overlay.png

overlay.png

143 ms

loading.gif

loading.gif

140 ms

close.gif

close.gif

140 ms

Accessibility Review

homesteaddirect.com.au accessibility score

53

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

[id] attributes on active, focusable elements are not unique

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

<frame> or <iframe> elements do not have a title

High

<input type="image"> elements do not have [alt] text

High

Form elements do not have associated labels

High

Links do not have a discernible name

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Best Practices

homesteaddirect.com.au best practices score

58

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

homesteaddirect.com.au SEO score

69

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Homesteaddirect.com.au can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Homesteaddirect.com.au main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

homesteaddirect.com.au

Open Graph description is not detected on the main page of Homestead Direct. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: