Tools & Wizards About Us
landwatch.com screenshot

Report Summary

  • 42

    Performance

    Renders faster than
    61% of other websites

  • 96

    Accessibility

    Visual factors better than
    that of 89% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    56% of websites

  • 98

    SEO

    Google-friendlier than
    92% of websites

landwatch.com

Land for Sale, Farms and Ranches for Sale | LandWatch

Page Load Speed

3.2 sec in total

First Response

541 ms

Resources Loaded

2.3 sec

Page Rendered

279 ms

landwatch.com screenshot

About Website

Click here to check amazing Land Watch content for United States. Otherwise, check out these important facts you probably never knew about landwatch.com

LandWatch, the leading and largest land site, helps you find land for sale, hunting land, farms for sale, ranches, and log cabins.

Visit landwatch.com

Key Findings

We analyzed Landwatch.com page load time and found that the first response time was 541 ms and then it took 2.6 sec to load all DOM resources and completely render a web page. This is a poor result, as 50% of websites can load faster.

Performance Metrics

landwatch.com performance score

42

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.7 s

58/100

10%

LCP (Largest Contentful Paint)

Value4.0 s

48/100

25%

SI (Speed Index)

Value4.3 s

76/100

10%

TBT (Total Blocking Time)

Value2,210 ms

6/100

30%

CLS (Cumulative Layout Shift)

Value0.092

91/100

15%

TTI (Time to Interactive)

Value14.5 s

9/100

10%

Network Requests Diagram

www.landwatch.com

541 ms

jscript.js

238 ms

site.css

161 ms

site.css

181 ms

lwFF.css

181 ms

Our browser made a total of 121 requests to load all elements on the main page. We found that 36% of them (43 requests) were addressed to the original Landwatch.com, 25% (30 requests) were made to Images.landwatch.com and 4% (5 requests) were made to Pagead2.googlesyndication.com. The less responsive or slowest element that took the longest time to load (1.1 sec) relates to the external source Images.landwatch.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 588.1 kB (42%)

Content Size

1.4 MB

After Optimization

810.7 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Landwatch.com main page is 1.4 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 60% of websites need less resources to load. Images take 599.9 kB which makes up the majority of the site volume.

HTML Optimization

-82%

Potential reduce by 80.2 kB

  • Original 98.1 kB
  • After minification 86.1 kB
  • After compression 17.9 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 12.0 kB, which is 12% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 80.2 kB or 82% of the original size.

Image Optimization

-4%

Potential reduce by 26.5 kB

  • Original 599.9 kB
  • After minification 573.4 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Land Watch images are well optimized though.

JavaScript Optimization

-60%

Potential reduce by 260.5 kB

  • Original 434.8 kB
  • After minification 390.3 kB
  • After compression 174.3 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 260.5 kB or 60% of the original size.

CSS Optimization

-83%

Potential reduce by 220.9 kB

  • Original 266.1 kB
  • After minification 256.6 kB
  • After compression 45.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Landwatch.com needs all CSS files to be minified and compressed as it can save up to 220.9 kB or 83% of the original size.

Requests Breakdown

Number of requests can be reduced by 56 (48%)

Requests Now

117

After Optimization

61

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 117 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Land Watch. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 24 to 1 for JavaScripts and from 5 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

www.landwatch.com

www.landwatch.com

541 ms

jscript.js

jscript.js

238 ms

site.css

site.css

161 ms

site.css

site.css

181 ms

lwFF.css

lwFF.css

181 ms

jquery-1.3.2.js

jquery-1.3.2.js

377 ms

google_service.js

google_service.js

19 ms

prettyPhoto.css

prettyPhoto.css

338 ms

jquery.prettyPhoto.js

jquery.prettyPhoto.js

340 ms

show_ads.js

show_ads.js

8 ms

jquery.simplemodal.1.4.4.min.js

jquery.simplemodal.1.4.4.min.js

270 ms

popup.js

popup.js

292 ms

quant.js

quant.js

7 ms

conversion.js

conversion.js

16 ms

popover-v1.js

popover-v1.js

27 ms

ga.js

ga.js

26 ms

jquery-1.11.3.min.js

jquery-1.11.3.min.js

11 ms

google_ads.js

google_ads.js

17 ms

5356c99b9863cfc29800002d.js

5356c99b9863cfc29800002d.js

92 ms

header_background.gif

header_background.gif

189 ms

ECL_01.jpg

ECL_01.jpg

688 ms

7AL_01.jpg

7AL_01.jpg

586 ms

t_mini-a.png

t_mini-a.png

82 ms

hp-partner-jll-2014.png

hp-partner-jll-2014.png

668 ms

12496516_HFP.gif

12496516_HFP.gif

593 ms

12579380_Ward_HFP_v2.gif

12579380_Ward_HFP_v2.gif

626 ms

E1L_04.jpg

E1L_04.jpg

686 ms

7DL_01.jpg

7DL_01.jpg

717 ms

F3L_13.jpg

F3L_13.jpg

718 ms

7BT_13.jpg

7BT_13.jpg

632 ms

27T_01.jpg

27T_01.jpg

633 ms

7T_01.jpg

7T_01.jpg

722 ms

04T_01.jpg

04T_01.jpg

725 ms

1ET_04.jpg

1ET_04.jpg

764 ms

FAT_01.jpg

FAT_01.jpg

765 ms

5CT_10.jpg

5CT_10.jpg

807 ms

D8T_12.jpg

D8T_12.jpg

809 ms

81T_01.jpg

81T_01.jpg

813 ms

3CT_08.jpg

3CT_08.jpg

817 ms

ABT_07.jpg

ABT_07.jpg

843 ms

86T_01.jpg

86T_01.jpg

844 ms

2AT_32.jpg

2AT_32.jpg

896 ms

58T_01.jpg

58T_01.jpg

896 ms

55T_09.jpg

55T_09.jpg

901 ms

EDT_05.jpg

EDT_05.jpg

908 ms

4ET_01.jpg

4ET_01.jpg

919 ms

B1T_02.jpg

B1T_02.jpg

923 ms

5DT_01.jpg

5DT_01.jpg

984 ms

12T_01.jpg

12T_01.jpg

985 ms

40T_01.jpg

40T_01.jpg

990 ms

2T_01.jpg

2T_01.jpg

999 ms

90T_33.jpg

90T_33.jpg

998 ms

F1T_07.jpg

F1T_07.jpg

1000 ms

97T_01.jpg

97T_01.jpg

1072 ms

29T_01.jpg

29T_01.jpg

1075 ms

subnavs_dotted_divider.gif

subnavs_dotted_divider.gif

199 ms

header_logo.gif

header_logo.gif

245 ms

tabs_01_aud_on.gif

tabs_01_aud_on.gif

247 ms

tabs_02_aud_off.gif

tabs_02_aud_off.gif

247 ms

tabs_03_aud_off.gif

tabs_03_aud_off.gif

246 ms

tabs_07_aud_off.gif

tabs_07_aud_off.gif

361 ms

lw_tab_addlistings_off.gif

lw_tab_addlistings_off.gif

400 ms

tab_advertise_off.gif

tab_advertise_off.gif

430 ms

tabs_05_aud_off.gif

tabs_05_aud_off.gif

431 ms

subnavs_red.gif

subnavs_red.gif

431 ms

searchbar_green_gradient.gif

searchbar_green_gradient.gif

431 ms

btn_search_searchbar.gif

btn_search_searchbar.gif

533 ms

winter-mountain.jpg

winter-mountain.jpg

754 ms

dottedline_c8c89e.gif

dottedline_c8c89e.gif

577 ms

clear.gif

clear.gif

593 ms

hp_UA_btn_viewproperties.gif

hp_UA_btn_viewproperties.gif

596 ms

hp_feat_bottomcurve_left.gif

hp_feat_bottomcurve_left.gif

594 ms

hp_features_btm_shadow_btm.gif

hp_features_btm_shadow_btm.gif

710 ms

accent-and-line-400x33.gif

accent-and-line-400x33.gif

735 ms

hp_rightcolumn_accent.gif

hp_rightcolumn_accent.gif

751 ms

partner-line2.jpg

partner-line2.jpg

753 ms

Mora_County_Watson.jpg

Mora_County_Watson.jpg

772 ms

ft_btn_search_searchbar.gif

ft_btn_search_searchbar.gif

888 ms

facebook-icon.png

facebook-icon.png

913 ms

linkedin-icon.png

linkedin-icon.png

908 ms

auction_widget.png

auction_widget.png

924 ms

farm_circle.png

farm_circle.png

919 ms

hp_features_btm_shadow_btm2.gif

hp_features_btm_shadow_btm2.gif

914 ms

hp_feat_bottomcurve_right2.gif

hp_feat_bottomcurve_right2.gif

1051 ms

ca-pub-4809460702016037.js

ca-pub-4809460702016037.js

49 ms

zrt_lookup.html

zrt_lookup.html

48 ms

show_ads_impl.js

show_ads_impl.js

64 ms

ads

ads

97 ms

tagjs

tagjs

59 ms

ads

ads

223 ms

osd.js

osd.js

22 ms

ads

ads

34 ms

ads

ads

245 ms

58 ms

adsct

adsct

175 ms

Pug

Pug

143 ms

pixel

pixel

138 ms

ads

ads

67 ms

cb

cb

83 ms

sd

sd

66 ms

pixel;r=1137009485;a=p-89PgpC0DDouSw;fpan=1;fpa=P0-967914019-1456752008636;ns=0;ce=1;cm=;je=0;sr=1024x768x32;enc=n;dst=0;et=1456752008635;tzo=-180;ref=;url=http%3A%2F%2Fwww.landwatch.com%2F;ogl=

pixel;r=1137009485;a=p-89PgpC0DDouSw;fpan=1;fpa=P0-967914019-1456752008636;ns=0;ce=1;cm=;je=0;sr=1024x768x32;enc=n;dst=0;et=1456752008635;tzo=-180;ref=;url=http%3A%2F%2Fwww.landwatch.com%2F;ogl=

63 ms

83 ms

searchbar_botm_accent_left.gif

searchbar_botm_accent_left.gif

816 ms

searchbar_botm_accent_right.gif

searchbar_botm_accent_right.gif

834 ms

ft_searchbar_green_gradient.gif

ft_searchbar_green_gradient.gif

833 ms

__utm.gif

__utm.gif

29 ms

jquery.fancybox.css

jquery.fancybox.css

48 ms

cb

cb

25 ms

86 ms

m_js_controller.js

m_js_controller.js

25 ms

abg.js

abg.js

46 ms

favicon

favicon

82 ms

googlelogo_color_112x36dp.png

googlelogo_color_112x36dp.png

52 ms

nessie_icon_tiamat_white.png

nessie_icon_tiamat_white.png

33 ms

3955038396243157992

3955038396243157992

34 ms

s

s

27 ms

x_button_blue2.png

x_button_blue2.png

14 ms

ncm

ncm

14 ms

E4WYPs_lNJIuXrWpTsOcc3FIG36RfI0ERc0srw5QW9Y.js

E4WYPs_lNJIuXrWpTsOcc3FIG36RfI0ERc0srw5QW9Y.js

5 ms

tap.php

tap.php

200 ms

cb

cb

8 ms

Accessibility Review

landwatch.com accessibility score

96

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

[id] attributes on active, focusable elements are not unique

Best Practices

landwatch.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

landwatch.com SEO score

98

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    ISO-8859-1

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Landwatch.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Landwatch.com main page’s claimed encoding is iso-8859-1. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

landwatch.com

Open Graph description is not detected on the main page of Land Watch. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: