Report Summary

  • 12

    Performance

    Renders faster than
    25% of other websites

  • 72

    Accessibility

    Visual factors better than
    that of 38% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    56% of websites

  • 80

    SEO

    Google-friendlier than
    42% of websites

lookoutdoor.biz

Lindmark Billboards Advertising Oklahoma City | Digital Billboards Advertising Companies in New Mexico

Page Load Speed

5.9 sec in total

First Response

106 ms

Resources Loaded

3.8 sec

Page Rendered

2 sec

lookoutdoor.biz screenshot

About Website

Visit lookoutdoor.biz now to see the best up-to-date Lookoutdoor content and also check out these interesting facts you probably never knew about lookoutdoor.biz

Oklahoma outdoor billboard advertising including digital billboards serving the great state of Oklahoma.

Visit lookoutdoor.biz

Key Findings

We analyzed Lookoutdoor.biz page load time and found that the first response time was 106 ms and then it took 5.8 sec to load all DOM resources and completely render a web page. This is a poor result, as 75% of websites can load faster.

Performance Metrics

lookoutdoor.biz performance score

12

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value98.8 s

0/100

10%

LCP (Largest Contentful Paint)

Value111.1 s

0/100

25%

SI (Speed Index)

Value99.1 s

0/100

10%

TBT (Total Blocking Time)

Value36,790 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0.126

83/100

15%

TTI (Time to Interactive)

Value142.0 s

0/100

10%

Network Requests Diagram

lookoutdoor.biz

106 ms

lindmarkoutdoormedia.com

844 ms

app.css

219 ms

theme-style.css

532 ms

custom-style.css

174 ms

Our browser made a total of 49 requests to load all elements on the main page. We found that 2% of them (1 request) were addressed to the original Lookoutdoor.biz, 57% (28 requests) were made to Lindmarkoutdoormedia.com and 14% (7 requests) were made to Fonts.gstatic.com. The less responsive or slowest element that took the longest time to load (1.4 sec) relates to the external source Lindmarkoutdoormedia.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 8.2 MB (73%)

Content Size

11.2 MB

After Optimization

3.1 MB

In fact, the total size of Lookoutdoor.biz main page is 11.2 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 85% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. HTML takes 4.8 MB which makes up the majority of the site volume.

HTML Optimization

-85%

Potential reduce by 4.0 MB

  • Original 4.8 MB
  • After minification 4.8 MB
  • After compression 739.6 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 4.0 MB or 85% of the original size.

Image Optimization

-17%

Potential reduce by 207.9 kB

  • Original 1.2 MB
  • After minification 1.0 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Lookoutdoor needs image optimization as it can save up to 207.9 kB or 17% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-70%

Potential reduce by 2.7 MB

  • Original 3.8 MB
  • After minification 3.7 MB
  • After compression 1.1 MB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 2.7 MB or 70% of the original size.

CSS Optimization

-88%

Potential reduce by 1.3 MB

  • Original 1.4 MB
  • After minification 1.2 MB
  • After compression 163.8 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Lookoutdoor.biz needs all CSS files to be minified and compressed as it can save up to 1.3 MB or 88% of the original size.

Requests Breakdown

Number of requests can be reduced by 26 (70%)

Requests Now

37

After Optimization

11

The browser has sent 37 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Lookoutdoor. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 15 to 1 for JavaScripts and from 13 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

lookoutdoor.biz accessibility score

72

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[aria-*] attributes do not match their roles

High

ARIA input fields do not have accessible names

High

Elements with an ARIA [role] that require children to contain a specific [role] are missing some or all of those required children.

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

[id] attributes on active, focusable elements are not unique

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best Practices

lookoutdoor.biz best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

lookoutdoor.biz SEO score

80

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

robots.txt is not valid

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    ISO-8859-1

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Lookoutdoor.biz can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Lookoutdoor.biz main page’s claimed encoding is iso-8859-1. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

Open Graph description is not detected on the main page of Lookoutdoor. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: