Tools & Wizards About Us
marketplacemagazine.co.nz screenshot

Report Summary

  • 66

    Performance

    Renders faster than
    79% of other websites

  • 90

    Accessibility

    Visual factors better than
    that of 74% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    80% of websites

  • 93

    SEO

    Google-friendlier than
    83% of websites

marketplacemagazine.co.nz

Marketplace Magazine | Electrical Wholesale Magazine

Page Load Speed

1.1 sec in total

First Response

247 ms

Resources Loaded

635 ms

Page Rendered

224 ms

marketplacemagazine.co.nz screenshot

About Website

Visit marketplacemagazine.co.nz now to see the best up-to-date Marketplace Magazine content and also check out these interesting facts you probably never knew about marketplacemagazine.co.nz

Electrical wholesale magazine for the Powerbase Group in New Zealand. Best buys on all electrical products, and electrical advise for electrical contractors

Visit marketplacemagazine.co.nz

Key Findings

We analyzed Marketplacemagazine.co.nz page load time and found that the first response time was 247 ms and then it took 859 ms to load all DOM resources and completely render a web page. This is quite a good result, as only 20% of websites can load faster.

Performance Metrics

marketplacemagazine.co.nz performance score

66

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.2 s

43/100

10%

LCP (Largest Contentful Paint)

Value11.7 s

0/100

25%

SI (Speed Index)

Value4.6 s

70/100

10%

TBT (Total Blocking Time)

Value10 ms

100/100

30%

CLS (Cumulative Layout Shift)

Value0.003

100/100

15%

TTI (Time to Interactive)

Value3.4 s

93/100

10%

Network Requests Diagram

marketplacemagazine.co.nz

247 ms

marketplacemagazine.co.nz

38 ms

formidableforms.css

14 ms

cv.css

16 ms

389c108d7fc64f500ce214d1421fab50.css

22 ms

Our browser made a total of 53 requests to load all elements on the main page. We found that 98% of them (52 requests) were addressed to the original Marketplacemagazine.co.nz, 2% (1 request) were made to Fonts.googleapis.com. The less responsive or slowest element that took the longest time to load (256 ms) belongs to the original domain Marketplacemagazine.co.nz.

Page Optimization Overview & Recommendations

Page size can be reduced by 141.3 kB (7%)

Content Size

1.9 MB

After Optimization

1.8 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Marketplacemagazine.co.nz main page is 1.9 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 70% of websites need less resources to load. Images take 1.6 MB which makes up the majority of the site volume.

HTML Optimization

-80%

Potential reduce by 67.0 kB

  • Original 83.9 kB
  • After minification 81.9 kB
  • After compression 16.9 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 67.0 kB or 80% of the original size.

Image Optimization

-2%

Potential reduce by 27.2 kB

  • Original 1.6 MB
  • After minification 1.6 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Marketplace Magazine images are well optimized though.

JavaScript Optimization

-21%

Potential reduce by 27.0 kB

  • Original 131.6 kB
  • After minification 131.6 kB
  • After compression 104.6 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 27.0 kB or 21% of the original size.

CSS Optimization

-19%

Potential reduce by 20.1 kB

  • Original 108.5 kB
  • After minification 108.5 kB
  • After compression 88.4 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Marketplacemagazine.co.nz needs all CSS files to be minified and compressed as it can save up to 20.1 kB or 19% of the original size.

Requests Breakdown

Number of requests can be reduced by 28 (55%)

Requests Now

51

After Optimization

23

  • Images
  • JavaScript
  • CSS

The browser has sent 51 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Marketplace Magazine. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 14 to 1 for JavaScripts and from 16 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

marketplacemagazine.co.nz

marketplacemagazine.co.nz

247 ms

marketplacemagazine.co.nz

marketplacemagazine.co.nz

38 ms

formidableforms.css

formidableforms.css

14 ms

cv.css

cv.css

16 ms

389c108d7fc64f500ce214d1421fab50.css

389c108d7fc64f500ce214d1421fab50.css

22 ms

style.min.css

style.min.css

22 ms

styles.css

styles.css

25 ms

style.css

style.css

49 ms

safari-flexbox-fixes.css

safari-flexbox-fixes.css

32 ms

elementor-icons.min.css

elementor-icons.min.css

26 ms

frontend.min.css

frontend.min.css

256 ms

swiper.min.css

swiper.min.css

31 ms

post-4952.css

post-4952.css

25 ms

font-awesome.min.css

font-awesome.min.css

27 ms

global.css

global.css

37 ms

wellington-pro.css

wellington-pro.css

34 ms

css

css

33 ms

smartslider.min.css

smartslider.min.css

32 ms

jquery.min.js

jquery.min.js

40 ms

jquery-migrate.min.js

jquery-migrate.min.js

36 ms

svgxuse.min.js

svgxuse.min.js

35 ms

n2.min.js

n2.min.js

40 ms

smartslider-frontend.min.js

smartslider-frontend.min.js

39 ms

ss-simple.min.js

ss-simple.min.js

44 ms

w-arrow-image.min.js

w-arrow-image.min.js

50 ms

index.js

index.js

41 ms

index.js

index.js

42 ms

cv.js

cv.js

48 ms

inspector.js

inspector.js

46 ms

navigation.min.js

navigation.min.js

47 ms

new-tab.js

new-tab.js

51 ms

wp-gallery-custom-links.js

wp-gallery-custom-links.js

48 ms

WS01_Marketplace_Mag_Website_Header_2022.png

WS01_Marketplace_Mag_Website_Header_2022.png

36 ms

social-icons.svg

social-icons.svg

34 ms

genericons-neue.svg

genericons-neue.svg

39 ms

MP26_Marketplace_Promos_Banners_MarApr24_1.jpg

MP26_Marketplace_Promos_Banners_MarApr24_1.jpg

42 ms

MP26_Marketplace_Promos_Banners_MarApr24_2.jpg

MP26_Marketplace_Promos_Banners_MarApr24_2.jpg

49 ms

SENZ_Energy_Feature-360x230.jpg

SENZ_Energy_Feature-360x230.jpg

36 ms

Classic_Cars_Feature-360x230.jpg

Classic_Cars_Feature-360x230.jpg

37 ms

SENZ_Energy_Feature-360x230.jpg

SENZ_Energy_Feature-360x230.jpg

36 ms

SENZ_Resi9_Feature-360x230.jpg

SENZ_Resi9_Feature-360x230.jpg

38 ms

Cavious_Feature-360x230.jpg

Cavious_Feature-360x230.jpg

40 ms

SENZ_Resi9_Feature-360x230.jpg

SENZ_Resi9_Feature-360x230.jpg

42 ms

ClassicCars_Feature-600x380.jpg

ClassicCars_Feature-600x380.jpg

43 ms

Brewery_Feature-120x80.jpg

Brewery_Feature-120x80.jpg

43 ms

Motorsport_Feature-120x80.jpg

Motorsport_Feature-120x80.jpg

42 ms

Rugby_Feature-120x80.jpg

Rugby_Feature-120x80.jpg

47 ms

Worksafe_Feature-600x380.jpg

Worksafe_Feature-600x380.jpg

45 ms

Cavious_Feature-120x80.jpg

Cavious_Feature-120x80.jpg

43 ms

ABB_Feature-120x80.jpg

ABB_Feature-120x80.jpg

44 ms

Olimpia_Feature-120x80.jpg

Olimpia_Feature-120x80.jpg

46 ms

MP26_Marketplace_Mar24_cover-212x300.jpg

MP26_Marketplace_Mar24_cover-212x300.jpg

53 ms

SignUp_Button_v2-300x86.png

SignUp_Button_v2-300x86.png

46 ms

Accessibility Review

marketplacemagazine.co.nz accessibility score

90

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

Links do not have a discernible name

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best Practices

marketplacemagazine.co.nz best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

marketplacemagazine.co.nz SEO score

93

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Marketplacemagazine.co.nz can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Marketplacemagazine.co.nz main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

marketplacemagazine.co.nz

Open Graph data is detected on the main page of Marketplace Magazine. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: