Report Summary

  • 32

    Performance

    Renders faster than
    52% of other websites

  • 74

    Accessibility

    Visual factors better than
    that of 40% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 93

    SEO

    Google-friendlier than
    83% of websites

mediadirekt.hr

Media Direkt - Media direkt d.o.o | instore marketing

Page Load Speed

23.9 sec in total

First Response

1.3 sec

Resources Loaded

22.5 sec

Page Rendered

144 ms

mediadirekt.hr screenshot

About Website

Click here to check amazing Media Direkt content. Otherwise, check out these important facts you probably never knew about mediadirekt.hr

Media direkt je vodeća agencija za instore marketing, čiji poslovi uključuju unapređenje prodaje (merchandising), predprodaju, promociju (hostese) te preuzimanje i postavljanje POS materijala.

Visit mediadirekt.hr

Key Findings

We analyzed Mediadirekt.hr page load time and found that the first response time was 1.3 sec and then it took 22.6 sec to load all DOM resources and completely render a web page. This is an excellent result, as only a small number of websites can load faster. Unfortunately, there was 1 request timeout, which can generally increase the web page load time, as the browser stays idle while waiting for website response.

Performance Metrics

mediadirekt.hr performance score

32

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value5.7 s

5/100

10%

LCP (Largest Contentful Paint)

Value6.5 s

9/100

25%

SI (Speed Index)

Value8.4 s

19/100

10%

TBT (Total Blocking Time)

Value310 ms

77/100

30%

CLS (Cumulative Layout Shift)

Value0.654

8/100

15%

TTI (Time to Interactive)

Value9.5 s

30/100

10%

Network Requests Diagram

mediadirekt.hr

1300 ms

jquery.min.js

477 ms

jquery-noconflict.js

244 ms

jquery-migrate.min.js

245 ms

tabs-state.js

244 ms

Our browser made a total of 32 requests to load all elements on the main page. We found that 88% of them (28 requests) were addressed to the original Mediadirekt.hr, 6% (2 requests) were made to Google-analytics.com and 3% (1 request) were made to Adobe.com. The less responsive or slowest element that took the longest time to load (20 sec) relates to the external source Adobe.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 613.5 kB (20%)

Content Size

3.0 MB

After Optimization

2.4 MB

In fact, the total size of Mediadirekt.hr main page is 3.0 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 35% of websites need less resources to load. Images take 2.3 MB which makes up the majority of the site volume.

HTML Optimization

-75%

Potential reduce by 10.1 kB

  • Original 13.5 kB
  • After minification 12.2 kB
  • After compression 3.4 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 10.1 kB or 75% of the original size.

Image Optimization

-6%

Potential reduce by 135.7 kB

  • Original 2.3 MB
  • After minification 2.2 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Media Direkt images are well optimized though.

JavaScript Optimization

-67%

Potential reduce by 405.7 kB

  • Original 601.5 kB
  • After minification 573.7 kB
  • After compression 195.9 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 405.7 kB or 67% of the original size.

CSS Optimization

-86%

Potential reduce by 62.0 kB

  • Original 72.5 kB
  • After minification 60.4 kB
  • After compression 10.4 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Mediadirekt.hr needs all CSS files to be minified and compressed as it can save up to 62.0 kB or 86% of the original size.

Requests Breakdown

Number of requests can be reduced by 15 (50%)

Requests Now

30

After Optimization

15

The browser has sent 30 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Media Direkt. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 12 to 1 for JavaScripts and from 5 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

mediadirekt.hr accessibility score

74

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

mediadirekt.hr best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

mediadirekt.hr SEO score

93

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Document uses plugins

Language and Encoding

  • Language Detected

    SR

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Mediadirekt.hr can be misinterpreted by Google and other search engines. Our service has detected that Serbian is used on the page, and it does not match the claimed English language. Our system also found out that Mediadirekt.hr main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Media Direkt. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: