Tools & Wizards About Us
message.dk screenshot

Report Summary

  • 36

    Performance

    Renders faster than
    56% of other websites

  • 83

    Accessibility

    Visual factors better than
    that of 54% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 91

    SEO

    Google-friendlier than
    70% of websites

message.dk

MESSAGE | Tøj, sko & accessories i vores officielle online shop

Page Load Speed

2.3 sec in total

First Response

109 ms

Resources Loaded

2 sec

Page Rendered

183 ms

message.dk screenshot

About Website

Click here to check amazing MESSAGE content for Denmark. Otherwise, check out these important facts you probably never knew about message.dk

På MESSAGE.dk finder du trendy tøj og tilbehør fra smarte modebrands. Fri fragt til butik ved køb over 200 kr.

Visit message.dk

Key Findings

We analyzed Message.dk page load time and found that the first response time was 109 ms and then it took 2.2 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 45% of websites can load faster.

Performance Metrics

message.dk performance score

36

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.9 s

54/100

10%

LCP (Largest Contentful Paint)

Value8.1 s

2/100

25%

SI (Speed Index)

Value8.7 s

17/100

10%

TBT (Total Blocking Time)

Value750 ms

39/100

30%

CLS (Cumulative Layout Shift)

Value0.018

100/100

15%

TTI (Time to Interactive)

Value12.4 s

15/100

10%

Network Requests Diagram

message.dk

109 ms

www.message.dk

56 ms

bt

84 ms

require.min.js

47 ms

main-r.min.js

51 ms

Our browser made a total of 86 requests to load all elements on the main page. We found that 3% of them (3 requests) were addressed to the original Message.dk, 50% (43 requests) were made to Static.parastorage.com and 14% (12 requests) were made to Static.wixstatic.com. The less responsive or slowest element that took the longest time to load (795 ms) relates to the external source Instagram.apps.wix.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 3.0 MB (61%)

Content Size

4.9 MB

After Optimization

1.9 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Message.dk main page is 4.9 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 80% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Javascripts take 3.6 MB which makes up the majority of the site volume.

HTML Optimization

-82%

Potential reduce by 76.8 kB

  • Original 93.1 kB
  • After minification 92.9 kB
  • After compression 16.4 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 76.8 kB or 82% of the original size.

Image Optimization

-2%

Potential reduce by 22.6 kB

  • Original 1.1 MB
  • After minification 1.0 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. MESSAGE images are well optimized though.

JavaScript Optimization

-77%

Potential reduce by 2.8 MB

  • Original 3.6 MB
  • After minification 3.3 MB
  • After compression 827.6 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 2.8 MB or 77% of the original size.

CSS Optimization

-81%

Potential reduce by 113.1 kB

  • Original 139.9 kB
  • After minification 119.8 kB
  • After compression 26.8 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Message.dk needs all CSS files to be minified and compressed as it can save up to 113.1 kB or 81% of the original size.

Requests Breakdown

Number of requests can be reduced by 62 (78%)

Requests Now

79

After Optimization

17

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 79 CSS, Javascripts, AJAX and image requests in order to completely render the main page of MESSAGE. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 42 to 1 for JavaScripts and from 7 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

message.dk

message.dk

109 ms

www.message.dk

www.message.dk

56 ms

bt

bt

84 ms

require.min.js

require.min.js

47 ms

main-r.min.js

main-r.min.js

51 ms

viewer.css

viewer.css

44 ms

dynamicmodel

dynamicmodel

11 ms

f383cb_9b48f7b7e0ac85a970f786fa8bc684d5_221.json.z

f383cb_9b48f7b7e0ac85a970f786fa8bc684d5_221.json.z

331 ms

f383cb_7840e6cba5a95892c8e20917bc227f89_223.json.z

f383cb_7840e6cba5a95892c8e20917bc227f89_223.json.z

336 ms

ugc-viewer

ugc-viewer

44 ms

bt

bt

124 ms

skins.min.js

skins.min.js

124 ms

components.min.js

components.min.js

93 ms

utils.min.js

utils.min.js

51 ms

core.min.js

core.min.js

119 ms

react-with-addons.min.js

react-with-addons.min.js

118 ms

lodash.min.js

lodash.min.js

39 ms

TweenMax.min.js

TweenMax.min.js

117 ms

layout.min.js

layout.min.js

115 ms

tpa.min.js

tpa.min.js

307 ms

fonts.min.js

fonts.min.js

118 ms

animations.min.js

animations.min.js

123 ms

swfobject.min.js

swfobject.min.js

119 ms

mousetrap.min.js

mousetrap.min.js

122 ms

tweenEngine.min.js

tweenEngine.min.js

119 ms

DrawSVGPlugin.min.js

DrawSVGPlugin.min.js

118 ms

react-dom.min.js

react-dom.min.js

117 ms

ScrollToPlugin.min.js

ScrollToPlugin.min.js

119 ms

widgets.min.js

widgets.min.js

118 ms

experiment.js

experiment.js

118 ms

render.min.js

render.min.js

119 ms

wixappsCore.min.js

wixappsCore.min.js

306 ms

wixappsClassics.min.js

wixappsClassics.min.js

306 ms

wixappsBuilder.min.js

wixappsBuilder.min.js

304 ms

zepto.min.js

zepto.min.js

300 ms

color.min.js

color.min.js

299 ms

react-dom-server.min.js

react-dom-server.min.js

198 ms

bt

bt

200 ms

latin.css

latin.css

173 ms

dc.js

dc.js

160 ms

bt

bt

325 ms

f383cb_2c744e36c2c145c5b54996e73e97cdc2.png

f383cb_2c744e36c2c145c5b54996e73e97cdc2.png

298 ms

css

css

114 ms

StripShowcase.html

StripShowcase.html

121 ms

instagram.apps.wix.com

instagram.apps.wix.com

795 ms

9c486556465843c5850fabfd68dfae49.png

9c486556465843c5850fabfd68dfae49.png

86 ms

23fd2a2be53141ed810f4d3dcdcd01fa.png

23fd2a2be53141ed810f4d3dcdcd01fa.png

88 ms

6cc776af25744f77ab9c420b98d1abe6.png

6cc776af25744f77ab9c420b98d1abe6.png

126 ms

f383cb_2c744e36c2c145c5b54996e73e97cdc2.png

f383cb_2c744e36c2c145c5b54996e73e97cdc2.png

496 ms

bt

bt

125 ms

bt

bt

125 ms

bt

bt

125 ms

jquery.min.js

jquery.min.js

95 ms

jquery.easing-1.3.min.js

jquery.easing-1.3.min.js

77 ms

lodash.min.js

lodash.min.js

78 ms

Wix.js

Wix.js

197 ms

style.min.css

style.min.css

76 ms

app.min.js

app.min.js

116 ms

__utm.gif

__utm.gif

53 ms

c6f5bcd6-66fc-44af-be95-bb1f2b38d080.woff

c6f5bcd6-66fc-44af-be95-bb1f2b38d080.woff

31 ms

opensans-regular-webfont.woff

opensans-regular-webfont.woff

34 ms

opensans-bold-webfont.woff

opensans-bold-webfont.woff

33 ms

WxzDAY6mC9v3znSJEtCoW6CWcynf_cDxXwCLxiixG1c.ttf

WxzDAY6mC9v3znSJEtCoW6CWcynf_cDxXwCLxiixG1c.ttf

32 ms

css

css

66 ms

arrow-left.png

arrow-left.png

26 ms

f383cb_ec934dd9ecbd4d95855b5cbb4b79dc1d.jpg

f383cb_ec934dd9ecbd4d95855b5cbb4b79dc1d.jpg

417 ms

f383cb_aa7850e4bfbb453aa84a65d85ddd777b.jpg

f383cb_aa7850e4bfbb453aa84a65d85ddd777b.jpg

61 ms

f383cb_6d653125f4e24b08b27ae10ad72655a2.jpg

f383cb_6d653125f4e24b08b27ae10ad72655a2.jpg

224 ms

f383cb_ac18098e6641468a8ed3b1511b29a345.jpg

f383cb_ac18098e6641468a8ed3b1511b29a345.jpg

293 ms

f383cb_ca048b99ab28485e96caa9ad1cf5e0f8.jpg

f383cb_ca048b99ab28485e96caa9ad1cf5e0f8.jpg

240 ms

arrow-right.png

arrow-right.png

7 ms

ugc-viewer

ugc-viewer

36 ms

fonts.css

fonts.css

6 ms

style.css

style.css

3 ms

layout.css

layout.css

9 ms

jquery-1.10.2.min.js

jquery-1.10.2.min.js

7 ms

wix.min.js

wix.min.js

18 ms

lodash.min.js

lodash.min.js

23 ms

router.js

router.js

21 ms

routing

routing

62 ms

vendor.js

vendor.js

36 ms

main.js

main.js

34 ms

6b5c15a.js

6b5c15a.js

35 ms

icomoon.woff

icomoon.woff

4 ms

analytics.js

analytics.js

53 ms

collect

collect

11 ms

Accessibility Review

message.dk accessibility score

83

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

Links do not have a discernible name

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

message.dk best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

SEO Factors

message.dk SEO score

91

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    DA

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Message.dk can be misinterpreted by Google and other search engines. Our service has detected that Danish is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Message.dk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

message.dk

Open Graph data is detected on the main page of MESSAGE. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: